how to sell your online course

Tips On How To Sell Online Courses

• Creating Content. Create valuable course content. ...
• Formatting Courses. If your budget is substantial you can hire one of the many excellent Instructional Designers out there to make the courses for you.
• Offer Your Courses On The Right Platforms. ...
• Marketing. ...
• Sell, Sell, Sell! ...

Full Answer

How to create and sell a profitable online course?

Oct 06, 2020 · Create a Funnel. Develop a Customer Persona. Personas are quintessential elements of marketing and sales activities. They help you quickly and easily establish who ... Build a Sales Page. Identify Your Traffic Sources.

How much can you make selling online courses?

Jan 27, 2016 · Creating Content. Create valuable course content. Identify your audience. Get as detailed a vision as you can of who your target customers are. What do they want to ... Differentiate your offer. Write compelling content.

How much should I Sell my online course for?

Jan 16, 2022 · To sell online courses, you first need to get them online! What you’ll need for that is an online course platform that lets you host your content, create a members area, deliver your content and engage your students. The good news is that you, as a course creator, have quite a few options for hosting and selling your online course.

How can we sell online courses and make money?

How To Sell Courses Online In 2022 Learning Revolution. Courses If you are wondering how to create and sell online courses, you are in good company – and a lot of it. The capability to reach your target audience selling online courses, and generate revenue, grows each day.

How can I sell my online training?

Let's recap the nine essential steps for selling your online course:Choose a subject that sells. ... Create your online course. ... Choose where to host and sell your course. ... Decide how much you will charge. ... Increase the value (and price) of your course. ... Seed launch your online course. ... Market and sell your online course.More items...

How much can I make selling online courses?

You can make anywhere from $500 to $50,000 and more by teaching online courses. To determine how much money you can make from online courses, all you need to know are the size of your audience, how well you can convert those people into buyers, and the price of your program.Jun 9, 2021

Is it profitable to sell courses online?

Create and sell online courses Today, more and more people willingly and actively approach the internet to create courses and make money. Creating and selling online courses is a lucrative business trend that has seen a steady rise over the past few years. You can create a course on almost any topic.Nov 3, 2021

Do online courses sell well?

Creating and selling online courses is a booming market internationally. The eLearning market is expected to exceed $325Billion by 2025, with a yearly growth of 5% (Global Market Insights)! Becoming an online instructor means you could be earning from a few hundred dollars per year to a six-figure income.Feb 8, 2022

What makes the most money selling online?

Top 7 Ways to Make Money OnlineAffiliate Marketing.Selling on Amazon, eBay, Etsy, and Cragslist.Blogging.Niche E-commerce.Your Own YouTube Channel.Selling E-books.Develop Apps.Apr 15, 2019

How do I pay for online courses?

How to create an online courseChoose the right subject matter.Test your idea.Research the topic extensively.Write a course outline.Create the course content.Bring your course online.Sell your online course.Market your content.More items...•Jun 23, 2021

How do you name an online course?

How to Craft The Perfect Online Course TitleDescribe your audience using demographic information.Choose a Subsegment.Describe Your Audience Using Psychographic Information.Summarize Your Work.Use keyword research tools.Phrase Match.Having Same Terms.Also Rank For.More items...•Mar 28, 2018

What online courses are in demand?

Top Trending Online CoursesData Science. ... Artificial Intelligence and Machine Learning. ... Big Data. ... Business Intelligence. ... Cloud Computing. ... Project Management. ... Software Development. ... Full-stack development.More items...•Jan 1, 2021

Which online platform is best?

What Are the Best Online Learning Platforms?Udemy. Udemy is one of the best online course platform marketplaces with over 24 million students, 35,000 instructors, and unbelievable 80,000+ courses. ... Shaw Academy. ... Skillshare. ... LinkedIn Learning. ... Treehouse.Feb 5, 2022

How can I make money selling online?

How to Make Money Online: 28 Real Ways to Earn Money OnlineStart Dropshipping.Try Print on Demand.Make Money with Affiliate Marketing.Start a YouTube Channel.Become an Influencer.Create an Online Course.Publish an Ebook.Start a Blog.More items...•Jun 16, 2021

How do I sell my education service?

Seven Action Steps for How to Sell Educational Products Know your customer. ... Know your competitors. ... Differentiate your solution. ... Understand the Pre K-12 environment. ... Develop a marketing and sales plan. ... Stay current on new developments. ... Manage to the school calendar.More items...

How do you convince your parents to buy you an online class?

5 tips to attract students for your online courseBe clear about your course. Nothing is most annoying than visit a site and didn't immediately find the information you seek. ... Provide infoproducts. ... Learn from your competitors. ... Take advantage of those who are already your student. ... Give something of value for free.

What's the best way to sell your online course?

Truth is, there is no single best way to sell your online course, but there are some tactics that seem to work pretty well universally. First and f...

How important is social media to sell courses online?

It depends on a number of factors. First, do you have a target audience that is really active on one or more social media channels - e.g., Facebook...

How do courses on personal development do?

Personal development courses can sell very well. As I note in this post on e-learning statistics, the data we have on top online courses "suggests...

How effective is offering free content as a lead magnet?

In most cases, offering free content is essential - that's why we talk a lot about content marketing here on Learning Revolution. Publishing conten...

What's the best way to determine who your target customers are?

As an expert in whatever topic you plan to teach, you probably already have a good intuitive sense of the people who are likely to be interested in...

What's the best way to drive traffic to your online courses?

The best way to generate traffic to your online courses is to get a highly relevant value proposition in front of the right people. Of course, that...

Video is an important area for success. What are the best video hosting platforms I can use?

Video is important as a part of delivering an educational experience your learners will find engaging. It's also a critical part of selling your on...

How can I make money selling online courses?

To make money selling online courses, identify your areas of expertise (areas where you have above-average knowledge) and the people who can benefit from that expertise. Create lessons that help those people understand the topic and solve specific issues they have.

Why do you need to market your online course?

Just because you build it doesn’t mean they’ll come. You’re going to have to market your online course for it to be successful. Marketing is building a relationship with your customers, with the ultimate goal of getting them to purchase or engage with your business.

Why do entrepreneurs fail?

According to a recent study, 42% of entrepreneurs fail because there is no market for their product. To get a better idea of what types of online courses sell, take a look at some of the top reasons why people buy them: Wanting to gain knowledge for a career change or when first starting a career.

What does it mean to be an expert?

Having expert-level knowledge. Keep in mind, being an expert on a topic might mean you have better-than-average knowledge. You don’t have to be a genius or have traditional credentials.

How much is the e-learning market worth in 2025?

The e-learning market is expected to be worth $325 billion by 2025. Digital education and e-learning had more than $46 billion in sales in 2018 (the most recent year we have data for). Global e-learning and course consumption has increased dramatically during the pandemic and many experts expect that to continue.

What is self hosting?

Self-hosting. Set up your own server with a hosting company to host and sell online courses from your own website. While it can be expensive and a bit technical, self-hosting gives you complete freedom and power over your material. An online course marketplace.

How much does an online course cost?

For now, you’re going to have to do some calculating and testing. Online courses can cost anywhere from $5 to $2,000. Your first online course is probably going to fall somewhere within the $50-$200 range.

Why do people invest in online courses?

Investing in education and lifelong learning is an emerging trend among both old and young, and online courses come to fill the gaps of knowledge. People tend to prefer the comfort and flexibility of their own homes, avoiding the complexities of commuting to physical classes.

Why is offering a free course important?

Offering a free course can work for your benefit as it can generate leads for expensive courses or a way to showcase your expertise. Don’t forget, it is the first point of contact to create rapport. We all love good communication, creating relationships and this sense of familiarity is what will help you sell more courses.

What is the difference between learning goals and learning outcomes?

Whereas, ‘learning objectives’ or ‘learning outcomes’ tend to be more specific and more measurable in terms of what you expect your students to learn and be able to do once they complete the course.

How much will the elearning market be in 2025?

The elearning market is expected to exceed $325Billion by 2025 (see above), with a yearly growth of 5% (Global Market Insights)! Becoming an online instructor means you could be earning from a few hundred dollars per year to a six-figure income.

Where do testimonials come from?

Your testimonials can really come from anywhere — emails, tweets, Instagram posts or comments, blog posts, etc.

Who is Nick Malekos?

Nick Malekos is a Senior Digital Marketer in LearnWorlds. He is a results based and well-rounded Digital Marketer with years of experience in the education industry, writer and digital literacy trainer.

Why is pricing important?

Pricing an online course is incredibly important and for a good reason. It communicates your value, it affects the profitability of your course, your customers and the quality of your work. Pricing it too high may result in people not buying from you. Pricing it too low and you won’t be making a profit.

How to generate the best results?

To generate the best possible results, you’ll need to track your success. Most online course platforms include analytics tools that help identify where your traffic comes from, how much traffic you get, and how much of it converts into sales . While these are valuable insights, add a layer of data to what your platform offers.

What is sales page?

Sales pages are meant to be highly effective tools for converting visitors into paying customers. To generate sales, your sales page has to be able to sell ideas, do away with fear, uncertainty, and doubt, and have a call to action that closes the sale.

Why do we need personas?

Personas also help you establish how much information your ideal customer typically has when in the market for a solution like yours.

What is funnel in marketing?

A funnel is a mechanism for attracting, educating, and converting strangers into customers. Funnels include various components such as traffic sources, sales or landing pages, order-taking tools (payment gateways), and communication devices (email for nurturing).

Why is social proof important?

Social proof is a powerful psychological trigger. Today, people spend a lot of time researching products and learning how they’ve helped others. When people see favorable reviews, they are more likely to invest in a product or service. You can leverage testimonials to generate the same positive outcome.

Why is traffic important?

Of all sources, paid ads generate traffic fastest. This is because they position your brand and course in front of ideal customers faster than organic content can.

What is a big idea?

A big idea is a positive, life-changing outcome learners will experience after taking your course. Big ideas are work because they challenge readers to imagine a new reality filled with possibility.

What is a sales page for an online course?

This is the page that describes your course, but more importantly, persuades someone to enrol in it . It’s the page that people visit before they decide to sign up – or not sign up – for your course.

Why do businesses use online courses?

In this scenario, businesses use online courses as a way to train their customers on how to use their products and ensure they don’t leave to a competitor. This is pretty popular amongst companies whose products have a bit of a learning curve.

What is Entrepreneurs on Fire?

Today, Entrepreneurs on Fire is one of the most popular business podcasts in the world, with millions of listeners and over 2,000 interviews top entrepreneurs. It’s a treasure trove of business information. John initially generated revenue from sponsorships but he soon moved to online courses to scale up.

How to get rid of fluff?

Get rid of the fluff. Once you know your purpose with your content (which should be to generate a specific result for those consuming it), stick to teaching how they can achieve that result.” – John Lee Dumas, Entrepreneurs On Fire

Who invented the printing press?

Click to download the PDF version of this! When Johannes Gutenberg invented the printing press, the world changed forever. Education spread to the masses. Famous Renaissance artists, like Leonardo da Vinci, learned from books and wrote new books to be passed on to the next generation.

Why is blogging important?

Blogging allows you to continuously create new content optimized for various keywords and phrases. Elizabeth Rider’s journey started with blogging. She wrote a lot of content around nutrition and dieting, and some of her blog posts rank high for those keywords.

What is the best tool to screen share?

For better production quality, we suggest the following tools: Screenflow – This is the best screen-sharing software out there.

What is the most widely used learning management system?

One of the most widely used of these is Moodle, which is a free open-source Learning Management System (eLearning platform). Moodle has a large community of users, so getting help is easy, and it has a very robust set of learning tools to draw from when creating new courses, too.

What is a dedicated website?

A dedicated website is a must.#N#Even if your catalog and shopping cart are elsewhere, you’ll want a place that features information about you and your courses , as well as where to buy them. This gives you the opportunity for Search Engine Optimization to drive buyers to your courses, as some catalog solutions don’t do much of that for you.

Can you make a PDF read only?

With PDF, you can make files read-only or read-write with areas that learners can edit. This makes for a basic level of interactivity – they can take notes or answer quiz questions within the PDF. PowerPoint can also work well if you are careful about keeping the layout consistent and accessible.

Why Sell Online Courses?

The online learning industry is already huge, and it’s only going to get bigger as more and more students turn to online courses to further their education.

Find a Profitable Course Topic

Now that you’re committed to selling courses online, it’s time to decide what you will teach your students. So you need to come up with a profitable online course idea.

Create an Awesome Online Course

Many new course creators mistake thinking about the value of their course in terms of the amount of content or the hours of videos it has.

Build an Engaged Audience

Not building an audience right from the word go is one of the most common mistakes that course creators make.

Create an Irresistible Course Offer

Before launching your course and selling it to your audience, you need to decide your pricing strategy and build a sales page.

Launch and Sell Your Course

You have put in some really hard work to create an online course and build an audience, and now it’s time to sell your course to them.