It should be authentic and conversational to fit the culture of social media. The experience should inspire the audience to participate and share. CorrectD. All of these are true. The ideal experience can be thought of as one that captures the sweet spot at which the audience's passions and needs intersect with the brand's identity.
The social media mix is composed of which of the following? Social communities, social publishing, social entertainment, and social commerce.
It should be discoverable so that the brand appears during relevant searches. It should be authentic and conversational to fit the culture of social media. The experience should inspire the audience to participate and share. CorrectD. All of these are true.
Usually a large number of cases representing the population of interest. Social media monitoring occurs by carefully choosing and searching the appropriate keywords and the relevant social communities. This process answers four basic questions.