what's the average salary and job for somebody who takes a digital marketing course

by Layne Kunze 5 min read

The salary per job title is: Junior Digital Marketing Professionals (no-experience) – $40K per year Digital Marketing Specialist (5 to 9 years of experience) – $55K per year

Digital Marketing Specialist Salary
A young graduate aiming to start a career as a digital marketing manager can expect to earn an average of $41,828 per year. Mid-level digital marketing managers can earn $72,043 per year, while senior-level managers can earn an average of $82,483 per year.

Full Answer

What is the average salary for digital marketing?

Dec 13, 2021 · Most Likely Range. Possible Range. The estimated total pay for a Digital Marketing is $75,800 per year in the United States area, with an average salary of $62,811 per year. These numbers represent the median, which is the midpoint of the ranges from our proprietary Total Pay Estimate model and based on salaries collected from our users.

What jobs can you do with digital marketing?

Jul 08, 2020 · The average salary of a digital marketing specialist is around $55K per year. A digital marketing specialist is someone with 5 to 9 years of experience in digital marketing related jobs. Digital Marketing Specialist Salary Here is a detailed breakdown of the digital marketing specialist salary: 1 to 4 years of experience – $44K per year

What is the job outlook for careers in digital marketing?

Apr 27, 2019 · Your work will revolve around executing digital marketing projects and require a basic understanding of some of the key digital marketing topics (see more at What a Digital Marketer Needs to Know). A mid-level digital marketer salary can rise to between $85,541 and $122,729, according to Salary.com .

How much does a digital marketing make?

Oct 20, 2021 · In 2021, PayScale.com reported a 10th-90th percentile salary range of $35,000-$59,000 for Internet marketing specialists. Salaries for online marketing managers fell into a range of $44,000-$98,000 for the same percentile range, according to the same source. Those who are interested in a career in digital marketing will probably want to start ...

How much does a Digital Marketing in United States make?

The national average salary for a Digital Marketing is $60,176 per year in United States. Filter by location to see a Digital Marketing salaries in...

What is the highest salary for a Digital Marketing in United States?

The highest salary for a Digital Marketing in United States is $99,132 per year.

What is the lowest salary for a Digital Marketing in United States?

The lowest salary for a Digital Marketing in United States is $36,529 per year.

What is the a Digital Marketing career path and salary trajectory?

If you are thinking of becoming a Digital Marketing or planning the next step in your career, find details about the role, the career path and sala...

How much does a Digital Marketing Manager make?

The average annual pay for a Digital Marketing Manager in Chicago is $71,914 an year. Just in case you need a simple salary calculator, that works...

What are Top 10 Highest Paying Cities for Digital Marketing Manager Jobs?

San Francisco, CA($89,713)Fremont, CA($86,063)San Jose, CA($83,923)Oakland, CA($82,997)Tanaina, AK($82,736)Wasilla, AK($82,735)Sunnyvale, CA($81,39...

What are Top 5 Best Paying Related Digital Marketing Manager Jobs in the U.S.?

VP of Digital Marketing($143,863)Vice President Digital Marketing($141,680)Director Digital Strategy($116,431)Director Digital Operations($110,600)...

How much does a digital marketing freelancer make?

The typical rate is between $50 and $200 per hour.

How do freelancers work?

Freelancers usually work from home and support their clients remotely using Skype, email, and other collaboration tools. Unlike digital marketers that are part of a bigger team, a freelancer needs to have a broad range of skills to satisfy all client requirements.

What skills can influence a company's salary?

According to studies, the skills that can positively influence the salary are social media marketing, SEM, and email marketing. In other words, companies compensate professionals who can do the full cycle of marketing (from traffic acquisition to conversion) and are not limited to a particular skills-set.

What is the difference between traditional and online marketing?

One of the differences between traditional marketing and online marketing is that everything is measurable. This means that it’s easy to figure out if a digital marketing campaign is profitable and the ROI.

Is digital marketing a good career?

Pursuing a digital marketing career is a great choice. There is a rise in demand for all kinds of digital marketing related jobs and this is expected to continue for years to come. The world economy is moving online and companies will have a greater need for digital marketing professionals.

Who is Alex Chris?

About the author. Alex Chris is a digital marketing consultant, author, and instructor. He has more than 18 years of practical experience with SEO and digital marketing. Alex holds an MSc Degree in eCommerce and has consulted with Fortune 500 companies in different industries.

Is experience important in making money?

It’s no surprise that experience plays an important role in the money you can make. But it should be noted that the years working in the industry alone, will not guarantee a higher salary.

What a Digital Marketer Can Earn as a Manager

Starting with general management, entry-level jobs offer a digital marketing manager salary of around $56,765, according to Payscale. Some firms offer profit sharing, which can boost that about $5,000.

Try our Free Course

Our completely free, and online course will get you started on your Digital Marketing journey.

Specialist Digital Marketer Salaries

Beyond the generalist manager positions are digital marketing jobs that specialize in a specific area:

What a Digital Marketer Can Earn Selling Products and Services

What a digital marketer can earn doesn’t necessarily depend on having a job in digital marketing. Sure, digital marketing salaries are attractive, but they are not the only way to earn income as a digital marketer. Selling products and services online requires digital marketing expertise.

Digital Marketing Income on the Rise

In a field that is evolving as quickly as the digital marketing industry is, entrepreneurial opportunities abound. If you are interested in starting your own business, digital marketing offers opportunities in technology, tools, specialist areas, service providers and agencies, as well as general management and consulting.

Essential Information

Individuals who are interested in digital marketing may find work as Internet marketing specialists or online marketing managers. Specialists are expected to be well-versed in a wide range of online media platforms, while managers generally take on supervisory roles in web-based advertising or promotional campaigns.

Job Description

A digital marketing professional, or specialist, is often responsible for developing the strategy used in marketing a company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others.

Education Requirements

The education required for a career in the digital marketing field will vary, depending on the position. Generally, earning a bachelor's degree in Internet marketing, or a related area, is a good start. Students in this program compare traditional marketing to Internet marketing.

Salaries

In 2021, PayScale.com reported a 10th-90th percentile salary range of $35,000-$59,000 for Internet marketing specialists. Salaries for online marketing managers fell into a range of $44,000-$98,000 for the same percentile range, according to the same source.

What is a digital marketing manager?

The digital marketing manager is responsible for the overall development of the business and the awareness of the brand and its unique features. A digital marketing manager has to possess a thorough knowledge of all the elements that make for a successful digital marketing campaign.

What are the advantages of digital marketing?

The greatest advantage of a digital marketing career is that you don’t have to possess any specific professional degree to venture into this field. You can be from a technical background, you can be a mathematician.

What is data analytics?

Data Analytics experts are those individuals who have a way with numbers. They analyze the multitude of data available for the business. they re web page visits, bounce rate, call to action percentage, etc and then create a report and present to the other departments two successful implement a strategy.

What is the most important trait of a digital marketer?

You have to bring innovation to the table. When you are a digital marketer it becomes crucial to be able to communicate your vision with absolute clarity, leaving no room for any doubt. Another essential trait is adaptability. You should be able to adapt to any new change and work it to suit your goals and objectives.

Why do businesses need a social media manager?

With the abundance of social media channels that have penetrated our lives , a business needs a social media manager to manage and implement their social media strategies of the business campaign effectively . Social media is one area that has the best opportunities where different businesses are concerned.

Do business houses need to adapt to digital marketing?

Business houses are still adapting to the various nuances of digital marketing. Since changes have happened very rapidly, business houses need to cope with the trends and developments. That is where the role of trained, skilled digital marketers come into the equation.

What is the next step in digital marketing?

SEO is essential to many areas of digital marketing including website, content, and affiliate marketing. The next step is to master PPC advertising.

How much does SEO make?

The average salary of an SEO specialist in the United States is around $64K per year.

What is the purpose of SEO?

The real purpose of SEO is to provide users with a great on-page experience that is an exact match to what they are looking for when performing a search. An SEO specialist must therefore learn SEO and know how to optimize pages and content for both users and search engines.

What are the most important digital marketing channels?

The most important digital marketing channels you’ll need to understand are: Website marketing. Search engine marketing. Content marketing. Social media marketing.

What to do if you don't have a digital marketing certification?

If you don’t have a digital marketing certification or prior working experience in the industry, you can start with an entry-level digital marketing job. Once you gain the necessary skills you can then pursue any of the job types explained in this guide.

What is digital marketing?

Digital marketing managers are responsible for designing and executing online marketing strategies to promote a brand, products, or services across the various digital marketing channels. Digital marketing managers also handle supervising other members of the digital marketing team.

What is digital marketing specialist?

A digital marketing specialist is a professional with a wide range of marketing skills. They are responsible for managing a website’s online promotion, making use of a variety of digital marketing channels.

How does SEO work?

SEO is one of the most critical aspects of a digital marketing plan, and with good reason – it works. According to HubSpot, Google is responsible for 96% of mobile traffic and 94% of total organic traffic, which means your SEO strategy can really help you boost the visits to your website. As an SEO professional, ...

What is SEO management?

SEO management is a fast-paced and rapidly evolving job that requires you to stay on top of trends, data, and algorithm changes.

What is content manager?

Content managers oversee all things related to content, from brainstorming to calendars, and from creation to layout. They also direct the creative team, setting goals and deadlines. Content managers work with freelancers, account managers, and editors to get the materials they need to impress website visitors and social media followers.

What is the job of a developer?

Developers test sites and apps for bugs and troubleshoot any issues that come up. Developing is a highly technical aspect of digital marketing, and you will likely need to have a background in IT programming. If you do have the necessary programming skills, then it’s a safe bet you will have a job for a while to come.

What is digital marketing?

They come up with advertising strategies and campaigns to promote products or services on the web. They often focus on increasing sales through brand recognition and loyalty.

How much does a content manager make?

Job Titles & Average Salaries: Content Manager: $56,709.

Is the outlook good?

The outlook is good is very good, especially for those with the expertise and background or those willing to invest the time and effort into learning new skills. Let’s take a look at some of the career options available in digital marketing and the average salaries.

What is SEO specialist?

SEO Specialists. An SEO specialist is a digital marketing professional who has expertise in search engine optimisation. SEO specialists work to create and implement strategies that move web pages up on the search engine result page (SERP) and eventually increase the number of leads to a website.

What makes a digital marketer successful?

Although many people associate marketing professionals with an ultra-creative mindset, there are a variety of characteristics that make digital marketers successful. Some of the most critical traits that a successful digital marketer embodies are: Flexibility: The digital realm is in a constant state of evolution, ...

What is content strategist?

Content Strategist. When it comes to digital marketing careers, content strategists are able to weave together traditional and digital marketing teams. Content is the most valuable asset of any marketing strategy, and content strategists create the processes for how content will reach customers and when.

What is digital flexibility?

Flexibility: The digital realm is in a constant state of evolution, meaning that the best digital marketers can adapt to changing environments, algorithms, and software.

What is a marketing officer?

Being a marketing manager or officer in the modern marketplace requires a supreme skill set in both traditional and digital marketing strategies. Often, chief marketing officers come into their positions later in their careers, as they're responsible for overseeing all marketing operations for a company or brand.

What is the most important skill of a digital marketer?

An entrepreneurial spirit: Being able to take charge of your own future is one of the most important skills of a digital marketer. As much of the career consists of adapting to a changing digital landscape, digital marketers are often teaching themselves new skills and revamping digital marketing strategies when problems arise.

What are the skills of a digital project manager?

These professionals should have impeccable communication skills and an eye for design.

image