Description This course covers the complete process of SEO content writing for websites, webpages, blogs, articles, whitepapers, guides, infographics, and a lot more. It also covers how to write a traffic-generating blog or article around different formats, like a How-To, What/Why/Who, Listicle, Pillar Page, and Newsjacking.
Keyword Research Strategy, Advanced SEO, SEO Videos, Local SEO, Link Building, or even how to market your apps by following SEO best practices. Lynda.com is the place for you to find the best SEO course and explore a whole lotta different SEO-related topics. There are also more than 1300 video tutorials you can watch to gain more SEO insights.
Academy has SEO Fundamentals and Technical SEO courses that cover pretty much everything you need to become an SEO PRO. These courses are prepared by the top SEO experts Greg Gifford and Bastian Grimm. In SEMrush Academy you can also learn how to use SEMrush toolkit for SEO specialists with maximum benefit.
No matter what stage you’re at in online writing, if you want to be an expert SEO content writer, this is the course for you. The ability to work at your own pace. There are three main modules with videos and on-demand training, as well as a brief introduction and closing module section.
Search Engine Optimization (SEO) is a technique to improve a website’s organic visibility among search engines (most often, Google, which accounts for 86% of searches). Three components play into a well-executed SEO strategy. These include:
The title tag, also called the page title, is what you see when you hover your mouse in the browser tab on an open page. It’s also the title of your page that shows up in the search results visible to your potential audience deciding whether they should click through to your page.
HTML heading tags are part of the code that helps search engines see the hierarchy and the content on a page. These headings also give readers a way to skim through the content’s organization and decide if it’s worth reading. Write these headings with keywords in a way that tells a story from one section to the next.
Include keywords in the body content. There is no magic number for how many times the keyword should be included; it all depends on the length of the body copy. A good rule of them is to use natural language and sprinkle the keyword every so often between paragraphs.
Internal links connect your website’s own related content to itself. They can benefit your content by passing along “SEO juice” between pages. Search engines use internal links as signals to reinforce what the page is about. A comprehensive internal link strategy can help boost keyword rankings and content visibility.
Search engine optimization (SEO) writing has always been competitive, and Google is constantly changing how they choose and display websites in their search results. And, search queries are no longer simple links. Now your webpage competes with Answer Boxes, Top Stories, Videos, Books, Images, and more. All of this impacts how readers find your content online.
The Writing SEO Copy for Websites Course teaches you how to write compelling copy that attracts and engages website visitors. Be at the forefront of this exciting writing field.
Get prompt, honest, detailed feedback on every assignment from a professional writer. We focus on your unique writing strengths.
The Writing SEO Copy for Websites Course teaches you how to produce effective website copy so that your website ranks higher in search engine results.
Lorraine Forrest-Turner is a highly experienced freelance copywriter and communication skills trainer.
Lorraine is a fantastic tutor. She is encouraging. Her feedback is direct and constructive.
Benefit from free lifetime access to future course updates and access to our writing resources.
Learn practical ways to use Ahrefs' SEO tools and reports to improve SEO.
Learn how to grow your blog past 100K monthly visitors and turn thousands of your readers into paying customers.
Learn SEO from a curated list of the best SEO tutorials from Ahrefs’ YouTube channel.
This course covers the complete process of SEO content writing for websites, webpages, blogs, articles, whitepapers, guides, infographics, and a lot more. It also covers how to write a traffic-generating blog or article around different formats, like a How-To, What/Why/Who, Listicle, Pillar Page, and Newsjacking.
Writing has been my passion for more than a decade. I have written content for almost all industry verticals. I love to create awareness for businesses or brands by SEO content that follows SEO guidelines. I have written thousands of SEO-optimized webpages, articles, blogs, and other content formats to promote websites of clients online.
We can send you a free PDF copy so you can read whenever you have time. It takes less than 10 seconds.
There are dozens of content marketing writing courses to choose from online. Some things to consider before choosing a course include:
An SEO certification is usually an additional educational experience you can enjoy after having gone through some SEO courses. SEO certifications usually offer advanced SEO training and help learners become experts in the field of SEO.
SEO is a complex set of methodologies and techniques designed to make sure the content you create is fine-tuned and ready to be judged by the mighty power of Google, humankind’s most unkind judge. Google is always releasing new algorithms, guidelines, and rules.
The Blueprint Training is a yearly membership for SEO agencies. Membership comes with access to video trainings, SOPs, deliverable templates, proprietary tools and a private Slack group for consulting. The Blueprint focuses heavily on processes for executing SEO at a high level, at scale, across dozens of clients.
The SEO Playbook is one of the most in-depth and actionable SEO training programs you’ll find anywhere online. Designed for intermediate to advanced SEO practitioners, this course walks students step-by-step through proven processes to increase organic traffic, leads and sales.
Since they tend to be updated quite regularly, you should understand that you must go through different courses and certifications throughout your whole career. SEO isn’t a stable entity: It changes, shifts, and morphs every single day.
Moz is one of the best and most reliable sources of SEO knowledge. This is where SEO courses and trainings abound. You can join several classes and learn more about Keyword Research, SEO Site Audits, On-Page SEO, Link Building, Reporting on SEO, and much more. There’s even the chance to go for Customized SEO training.