how to setup and launch an online course

by Gladys Swaniawski 8 min read

Online course launch checklist.

  • Choose a “first steps” course idea.
  • Create the course outline and the first module.
  • Make your sales page.
  • Set up a post-purchase thank you page.
  • Devise your sales emails.
  • Create a landing page for your live challenge.
  • Set up a thank you page for your live challenge.
  • Formulate your live challenge emails.
  • Set up your live challenge prompts.
  • Construct a landing page for your webinar.

Online course launch checklist
  1. Choose a “first steps” course idea.
  2. Create the course outline and the first module.
  3. Make your sales page.
  4. Set up a post-purchase thank you page.
  5. Devise your sales emails.
  6. Create a landing page for your live challenge.
  7. Set up a thank you page for your live challenge.
May 13, 2022

Full Answer

How to start creating an online course?

Step 2: Develop Your First Online Course

  • Creating a course outline. In order to create a course outline, you will need to divide the course curriculum into main topics and sub-topics.
  • Choosing your learning method. Decide on a learning method or a blended approach you want to follow and stick with it. ...
  • Uploading your first course. ...
  • Adding the learning material. ...

How to build an effective online course?

  • Choose a robust LMS. You want an LMS that can handle multiple file types, is capable of m-Learning when you are ready for it and is SCORM-compliant. ...
  • Get employee feedback. An online training program isn’t effective if employees don’t like the format or find it hard to use.
  • Keep tabs on the training. ...

Should you create an online course?

  • The FIVE BIGGEST MISTAKES people make when creating online courses
  • The ONE BIG DIFFERENCE between a SUCCESSFUL course business and an UNSUCCESSFUL one
  • How to find a course topic your audience wants to learn about SO BADLY, they’ll be falling over themselves to THROW THEIR CREDIT CARDS AT YOU

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How to be successful in an online course?

9 Online Learning Strategies for Success

  1. Get Organized. Before the semester begins, ensure you have the technical capability to access the required course materials, including e-books, online tools, and course websites.
  2. Set Up Your Workspace. Set up a dedicated learning environment for studying. ...
  3. Figure Out How You Learn Best. ...
  4. Make A Schedule. ...
  5. Be an Active Participant. ...
  6. Stay Connected. ...

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How do you structure an online course?

0:231:41How to Structure an Online Course - YouTubeYouTubeStart of suggested clipEnd of suggested clipOnce you determine the starting and ending points organize your curriculum to take the student fromMoreOnce you determine the starting and ending points organize your curriculum to take the student from point a to point b in a logical sequence. Let them know when they hit milestones.

What is the best way to host an online course?

The 11 best platforms to create and sell online coursesUdemy for launching your first course.Skillshare for teaching creative skills.Teachable for creating an online school with advanced marketing.Podia for selling digital products and memberships.Thinkific for building a course from scratch.More items...•

How do you successfully launch a course?

0:0513:02How to Successfully Launch an Online Course - YouTubeYouTubeStart of suggested clipEnd of suggested clipBeginning to successfully launching your course. Also if you stick around to the end of this video iMoreBeginning to successfully launching your course. Also if you stick around to the end of this video i'm going to go through how to continually sell your course. After the initial launch.

How long does it take to launch an online course?

Creating an online course is a rewarding process, but not one that doesn't come with a bit of commitment. But if you go in with a plan, creating your online course doesn't have to be an overwhelming process and with a bit of planning your can easily create and launch your online course in just 60 days.

Which is the best platform for online courses?

10 Best Online Learning Platforms In 2022 To Jumpstart Your CareerCoursera.Udemy.Brilliant.org.Edx.org.Udacity.LinkedIn Learning (Ex Lynda)MasterClass.Futurelearn.More items...

Which is the best platform for online teaching?

11 Free Online Teaching PlatformsEdApp. Teaching online has never been easier with EdApp, a top-tier online teaching platform applauded by several organizations and companies for its advanced but ultimately user-friendly tools and features. ... ProProfs LMS. ... Blackboard. ... EasyWebinar. ... CourseCraft. ... LearnCube. ... WorkWize. ... Arlo.More items...•

Is selling online courses profitable?

Are online courses profitable? Yes. They're actually one of the best business models you can adopt as a digital business because they're in demand and more and more people are willing to pay top dollar for them.

What are the key factors for making an online course effective?

Previous PPIC research has identified five key factors to help ensure student success in online programs:Use a systems approach to course design. ... Provide professional development. ... Set student expectations. ... Create community. ... Take advantage of the online environment.

How do you structure a course?

0:368:04How to outline and structure an online course (Make an AMAZING course)YouTubeStart of suggested clipEnd of suggested clipSo you can make your very best course outlining a course can be broken down into three partsMoreSo you can make your very best course outlining a course can be broken down into three parts identifying. The end goal bridging. The gap and choosing the best mediums.

What is an online course?

An online course is designed as a built environment for learning. It’s constructed as an experience that can be followed sequentially or can be accessed throughout the designated time period depending on your learners needs and course topic.

Why create an online course?

And while all the above may be great information to know, you still may wonder what’s in it for you if you decide to launch your own online course. Below are few reasons why creating a course is a great idea:

What do you need to create an online course?

Now that you understand the benefits of online courses, you just may wonder what it is that you need to actually launch your own online course.

Step by Step Course Launch Tutorial

Thankfully, while it may seem hard, it’s really not too difficult to launch an online course. IAnd to help you with the process, ’ve put together this step-by-step course launch tutorial on how to do it. To make sure that you’re ready, I’ve condensed the process down into eight easy steps, so let’s get started.

Small Step To Successful Course Launch

No matter how many steps you take to create your own online course, it’s important to take it slow. Overwhelm can kill your drive to launching your own online course. List all the tasks needed to create your online course no matter how small and check them off as you go.

No COurse, No problem – get started today!

And if you don’t have an online course yet or thinking of turning your passion into profit with an online course, below are some recommended resources for you to get started:

What should the topic of an online course be?

The topic for your online course should be either a subject that you’re already knowledgeable about or are willing to invest in learning thoroughly. Either way, you need to be passionate about the subject.

What does competition mean in a course?

Having competition means that people find the topic relevant and helpful for them. It’s also a good idea to create content that can comfortably fit into an existing, tried-and-tested space. Once you have a clear target audience in mind, you are best equipped for later creating and marketing the course.

Why is online education important?

Therefore, fostering a community of learners around your course will greatly improve their experience, contributing to the overall success of your course. An active online community can help users share their learning process with a group of peers.

How to teach a lesson?

Go in a logical order and try to make your ideas evolve naturally from one to the other , to ensure a smooth and frictionless learning process. Remember that teaching is about guiding your audience through an idea, step by step. To make this clear in your course outline, define an objective for each of your lessons.

Do you need to run a test before starting an online course?

Creating an online course requires a lot of hard work and effort on your part, so running a test before you begin will allow you to validate this online business idea as one that will pay itself off down the line.

Can you rent a lesson on a video by video basis?

Individual lessons for rent or purchase: Allow users to rent or purchase your online course on a video-by-video basis. When purchasing a video, users will enjoy unlimited streaming of the lesson they’ve purchased, so that they can go back and rewatch the content at all times.

How to create an online course?

That can be your reality, if you take the time to actually launch that online course you’ve been thinking about for so long. Table of contents. Step 1: Choose the Right Topic for Your Course. Step 2: Choose The Right Format & Platform. Step 3: Plan Your Content. Step 4: Create Your Course’s Content.

How much money did the online course market bring in 2019?

Here is the thing — in 2019, the online course market brought in 46 billion dollars, and while that doesn’t compare to massive industries like online gaming, online courses also have a much lower barrier to entry. You don’t need thousands of dollars in computer equipment and coding skills to create an online course.

How to choose a course topic?

1) Choose the Right Topic for Your Course 1 What questions does your audience ask most often? Mine this information from social media posts, blog comments, even chatbot questions. Do any of these questions bear a deeper look? 2 What task do your customers/target audience struggle with? If you are in a social media group with your target audience, what questions do you see posted most often? 3 What task took you longer to learn because there were few (or limited) resources? 4 Do you often get asked, “Can I pick your brain?” What topic do people most want to discuss in these sessions? 5 What pain points does your target audience have? Can you teach them how to solve that problem themselves?

How much is the elearning market worth?

Creating and selling online courses is a booming market internationally. The elearning market was worth $107 billion in 2015, $190 billion in 2018 and is expected to exceed $300 Billion by 2025 (E-Learning Market Size By Technology)! Investing in education and lifelong learning is an emerging trend among both old….

Is LearnWorlds an all in one course?

The world is your oyster. If you want a long term, more in-depth course, an all-in-one course platform like LearnWorlds offers tons of benefits. They make your course easy to create, look professional, and allow you to handle marketing, support, and analytics all in one place.

How to make an online course more engaging?

An easy way to make online courses more engaging is to stimulate the student visually. This means pictures and videos. The simplest method of using picture and videos in an online course would be constructing your online class more like a PowerPoint presentation:

What is the most important part of creating an online course?

One of the most important components of creating an online course is setting a learning goal for the course . However, there’s more to it. Every online course consists of various sections, and each individual section also needs to have a clear learning goal.

What does it mean to get started teaching?

Which means you need to get your knowledge together.

What is the target audience of an online course?

The target audience is the group of people to whom you are writing your course.

Is it a waste of time to create an online course?

It’s crucial that you decide on a specific course subject in the beginning phase of creating your online course. Be as specific as possible.

Do online courses require money?

Contrary to popular belief, the process of creating online courses doesn’t require a large chunk of money. If you know what you are doing, you can develop profitable online courses at no cost whatsoever. Creating successful online courses is like building powerful magnets.

Do you have to create all the content for an online course?

That being said, you don’t need to create all of the content for your online course before you start selling it. It’s always better to start off with a smaller batch of content, as this will allow you to take in feedback from your students and make improvements accordingly.

Course launch timeline

How long does it take to launch a course online? It depends on you, and the size and engagement level of your list. If you have a highly engaged list of 300 people on your email list, you could be ready to start planning a launch.

Step One: Collect emails before a course launch

The very first step in launching a membership or course is to make sure you have an engaged email list. The best way to get people on that list is by offering them something amazing free of charge, and then asking for their email address in return. This is done using an email service, landing page and opt in form.

Step Three: Figure out your tech

Online course or membership launches can be complex or very easy. At first, it’s a good idea to stick with the tech you know and understand. Will you be shooting videos with your phone? Who will edit them? What will you use for your email service?

Step Four: Plan your content

Whichever way you choose to market your signature course, you’ll need to have a plan before you start. How many parts to the launch will there be? How will your training unfold through the launch to keep people engaged and ready to buy?

Step Five: Create marketing materials

When it comes to marketing your online course, you’ll need to develop landing pages for your videos, a sales page that allows people to buy what you’re selling and thank you pages that not only thank people for buying but also reminds them to check their email inboxes for more details on the program.

Step Six: Draft your emails

Writing launch emails can be a daunting process. There are a lot of emails in an online launch even if you’re using videos or live events to do most of your teaching and selling. You’ll still need to tell people about those video training and live events.

Step Seven: Plan checkout process

Ironically the most important step, getting paid, is often the one that people forget when planning their online launches. You probably have a monetary goal for the launch but do you know how you’ll get paid at the end? In many cases you’ll need both a payment processor and a shopping cart service.

Why is it important to engage every learning style?

This is critical because you want your course buyers to apply what you are teaching and get results. 5.

How many learning styles are there?

There are four primary learning styles and you need to engage all of them. This is critical because you want your course buyers to apply what you are teaching and get results.

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