how to publish an online course on my facebook bussiness page

Log in to your personal profile Choose Create Page from the upper right drop down menu or go to facebook.com/pages/create. Choose the right type of business or organization – If you are offering online courses, we recommend that you choose the Company, Organization, or Institution option.

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Should you use Facebook ads to sell online courses?

Facebook ads are powerful for selling online courses, but there’s a right -- and wrong -- way to use them. Get tips from expert Mojca Zove on doing it right. What should I include in my Facebook ads?

How do I set up a Facebook page for my business?

To set up a Facebook page for your business you’ll need a logo, a cover image, and a brief description of your company. These are the minimum to establish your business presence on Facebook. Once your page is up and running you can add more information and images to introduce your brand to Facebook users.

Why do I need a Facebook business page?

The main reasons for creating a Facebook Business page are to showcase your products and services and connect with your existing and potential customers on Facebook. To do this successfully you need to grow your page’s audience and engagement. You can do this using several techniques. The most important are:

How can I learn more about my Facebook audience?

Another option for learning more about your audience is to use Audience Insights within your Facebook Ads Manager. You can add the tool onto your existing Facebook page fanbase and it’ll run the analytics for you. Convenient, right? Use the power of retargeting for all of your funnel steps by implementing a Facebook pixel onto your site.

Can I sell online courses on Facebook?

0:105:09They're an expert in they put a course together probably spend a few months doing. So these thingsMoreThey're an expert in they put a course together probably spend a few months doing. So these things take a lot of time. They create their Facebook and Instagram ad campaign. They launch it.

How do I host an online class on Facebook?

1:5711:24The group settings that'll pop up a window. With lots of different settings for you to go through.MoreThe group settings that'll pop up a window. With lots of different settings for you to go through. And you'll want to add a description. I've put in just that it's a test group.

How do I promote a course on Facebook?

Log in to your personal profile. Choose Create Page from the upper right drop down menu or go to facebook.com/pages/create. Choose the right type of business or organization – If you are offering online courses, we recommend that you choose the Company, Organization, or Institution option.

How do I post an online business on Facebook?

Click the steps below to reveal more.On your Facebook business Page, select Promote. Go to your Page and select Promote in the left column. ... Choose a goal. ... Choose your ad creative. ... Create your audience. ... Set your budget. ... Set the duration. ... Review your payment method. ... Submit your ad.

How do you show Virtual on Facebook?

Set up your eventStep1: Create an event. Go to your Page, group or profile and select Events. ... Step 2: Select Online. Under Event Type select Online.Step 3: Set Event Details. ... Step 4: Select the Location where people will join your event. ... Step 5: Add Additional details. ... Set 6: Event settings.

How do I create an online study group?

Setting Up Virtual Study GroupsFind a Platform. Zoom is a great platform on which you can host many people, as well as breakout into small groups using their breakout room feature. ... Utilize Virtual Tools. ... Identify a Moderator. ... Set an Agenda. ... Take Breaks. ... Stay Positive.

Do Facebook ads work for online courses?

Facebook ads are one of the best ways to promote your online courses, and for good reason. With over 1 billion daily active users, it doesn't matter what niche you're in, your customers are on Facebook.

How do you promote online training courses?

Here are five simple strategies that will help them to make your online course easy to find and choose.Publish a course promotion video on YouTube. YouTube is the second largest search engine, with 30 million people visiting it every day. ... Build an email list. ... Start a podcast. ... Publish a book on Amazon. ... Host a live webinar.

How can I promote my e learning course?

How to Market Your Online Course: 12 Tricks and StrategiesTreat Your Online Course Like a Product Launch (Because It Is) ... Talk About Your Course on Social Media. ... Start a Podcast to Hype Your Online Course. ... Run a Weekly Webinar to Connect With Potential Students. ... Pay for Ads to Promote Your Course.More items...•

What is the difference between a Facebook business page and a business account?

If you don't want a personal Facebook profile, you can sign up for a business account, specifically designed for people who want to manage advertisements and pages without having a personal profile. Business profiles have limited access to personal profiles and cannot communicate with them, except when using a page.

How can I promote my business on Facebook without paying?

8 Ways To Increase Your Facebook Reach Without Spending MoneyCreate Awesome Content. ... Embed Your Posts. ... Encourage Likes & Shares. ... Ask Your Fans To Receive Notifications. ... Give Reasons To Comment. ... Mix Up Your Content. ... Become a Content Curator. ... Create Fan Page Relationships.

How do you get 1k followers on Facebook?

0:212:03Find similar related posts and post that content that's very similar back on your website keep inMoreFind similar related posts and post that content that's very similar back on your website keep in mind images. And videos do the best.

Why should I advertise my paid online event?

Advertising helps you increase awareness of your paid online event, sell more tickets and get more people to attend. When you boost your event, people can find it in their News Feed even if they don’t already follow your Facebook Page.

Step 1: Select Boost an Event as your goal

Adriano goes to Little Lemon’s Facebook Page, taps Promote and chooses Boost an Event to advertise his online paid cooking class.

Step 2: Select a paid online event to promote

Adriano can select any upcoming event to advertise. He chooses his next cooking class, which is scheduled for Friday.

Step 6: Set your budget and duration

Adriano wants to spend $10 a day to advertise the class, and run the ad for 10 days.

Tips to try for your boosted events

Experiment with different creative assets to determine what kind of imagery appeals most to your audience.

Meet Little Lemon

Little Lemon is a family-owned Mediterranean restaurant that serves traditional recipes with a modern twist.

Create a paid online event for your business

Once you’ve set up your Page and have met the eligibility requirements, you can enable your business Page to host a paid online event. Make sure to have your business details ready, including payment information and tax forms. To get started, follow these steps to set up your Page to host paid online events:

Set up a payout account

If you've already set up a payout account, you can use your existing account or set up an additional account. To set up a new payout account:

Wait for your Page to be reviewed

If your Page is not yet using a Facebook monetization product, it will undergo a review process which includes making sure that it passes our Partner Monetization Policies.

Fill in additional event details

Choose your price from the drop-down menu. You can only select 1 price per event. Once an event is published, you will not be able to change the price.

Publish your event

Click Publish or select the triangle next to Publish to schedule your event for publishing in the future.

Add an event photo or video

Help attendees easily recognize your event and understand what to expect when they attend.

Who is the scientist behind Facebook ads?

That’s where expert Mojca Zove, the mastermind behind The Science of Facebook Ads, can help. Mojca brought her highly specialized knowledge to Podia for an exclusive webinar and shared the four biggest mistakes people make when they run Facebook ads, as well as what you can do to avoid them.

Why do Facebook ads fall short?

According to Mojca, the most common reason Facebook campaigns fall short for creators is that the first one someone launches is a purchase campaign. (If you’re unfamiliar, a purchase campaign is an ad campaign that features one of your paid offers, like your online course.)

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410-101 Facebook Certified Media Buying Professional Exam Courses

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