20 Ways to Get More Sales on Your Udemy Course.
Udemy offers marketing tools so that instructors can market only their Udemy courses to their students. Other than the Bonus Lecture, there is no space where you can market other related products to students. The marketing tools Udemy offers are: Course Landing Page to communicate the value of the course.
You're going to have to market your course yourself. Udemy will only promote courses that sell well and are highly rated. For the time being, your course doesn't fit that criteria. Therefore you will need to find ways to promote your course either through your own website, Facebook or LinkedIn.
You simply grant us a license to host the course and make it available to our users and to advertise your course on our platform and on third party services. As such, you are welcome to post them on any platform you choose.
Sales that do not occur through an instructor promotion: instructors receive 37% of the revenue for any Udemy sales where no instructor coupon or course referral link was used. These sales might occur after a user clicks on a Udemy advertisement, or browses the Udemy marketplace for courses.
Tips for promoting your Udemy courseGet positive reviews from friends and family. ... Send emails to your audience. ... Promote your course on your blog. ... Socialize it. ... Add a promotional video on your YouTube channel. ... Optimize your course for search engines.
Table of Contents hideSeed Positive Reviews.Offer Coupon Codes for Friends and Followers.Promote Coupons on Deal Sites.Market via Blog.Market on Social Media.Market in Udemy Groups.Market in Topic Groups.Include an Email Opt-In for Future Traffic.More items...•
Udemy makes money from selling online courses, so it's in their best interest to sell as many courses as they can, and this means they actively promote your courses for you. There is no other website like it in existence. It's the easiest way to make money online in 2016, and it's just the beginning.
The income potential as a teacher on Udemy is high, with top instructors making over one million dollars per year.7 Tips on How to Make Money on Udemy. ... Research your course topic. ... Consider your skillset. ... Use quality equipment. ... Outline your course. ... Use a script. ... Share with your audience. ... Promote your course.
Ultimately, Udemy cannot advise on any copyright issue and takes no responsibility for the material that you place on our platform. Remember that you retain the rights to all of the content that you place on Udemy and that we are simply the platform through which you deliver that material.
An Udemy instructor can make anywhere between $1000 and $3,000,000 in lifetime earnings, depending on the amount of courses they produce, the size of their audience, the quality of their courses and how long they've been on the platform.
Each month, Udemy allocates 25% of monthly subscription revenue from Udemy Business customers as the instructor revenue pool. Each instructor's share of this amount is equal to their share of the total minutes consumed across all Udemy Business courses.
According to Glassdoor, the average Udemy instructor salary is just over $60,200/year. If you do a quick search online, you'll find instructors making from $200/month as a new instructor up to $17,000/month or more, like Louise from this article.
Completion rates are notoriously poor for most Udemy courses, and one of the reasons for that is inflation. A lot of course teachers make lengthy video courses and boast “you get 30+ videos for $10!” The problem is that those 30 videos only contain 2-3 blog posts worth of content, stretched out and overexplained. People get tired of it and abandon the course. You get better completion rates by keeping honest with your value and making your courses dense with valuable information.
I like two ways of doing this. The first is to send a message out to your student mailing list with a link to a free-form survey. You can analyze the results and figure out what should come next. The other is to add a link to a similar survey to the end of your courses.
One common method of getting more exposure online these days is influencer marketing. Write a great blog post, cite a popular post on another blog, and inform the writer of that post that you linked to them. A good portion of the time, the influencer you linked to will be happy to link back to you, or at least share your post on social media.
Udemy courses go on sale so often, and there’s so much competition, that it’s hard to make one over-the-top course with a high price tag succeed. In fact, the constant sales have driven away more than one freelancer. As a result, I like to push a lot of shorter, low-cost courses rather than one big one. People will start to recognize your content and will form some brand loyalty, buying multiple courses at a time, to make up for the low price tag.
They also tend to give search preference to courses that participate in these sales. You can put your courses on sale yourself, but you’ll still turn up underneath the courses on site sales, because Udemy wants to promote the value of their own sales.
It’s generally a good idea to tease what’s in a course, so people know what they’re getting. Most people won’t want to buy a course, particularly an expensive course, sight unseen. If you tease the value, though, you can hook them and get them interested so they are more likely to buy. Here are some ideas for supplemental or teaser content:
Udemy is an online academy and a great source of relatively cheap learning . There are a ton of great courses out there, though there are also tons of bad ones thrown up by people looking to make a quick buck. In fact, there are even Udemy courses on how to make money with Udemy courses.
Anyone who wants to dramatically increase their Udemy course sales or Info Product sales!
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Tips for promoting your Udemy course. 1. Get positive reviews from friends and family. Once your course has launched, the first step to promoting your course is to get at least five positive reviews for your course. You can ask your friends and family to leave feedback about your course. Having a positive review builds confidence and trust, ...
According to Udemy, Bees Ho, one of the top ten instructors on Udemy has earned around $218,935 in sales through her course “Learn to Develop an iPhone or iPad App in 4 Weeks”.
In addition to referral links, you can create coupons to promote your courses. You can create up to three coupons per course each month. There are four types of coupons (see below). When a coupon expires, it will no longer affect the price displayed to the user. However, if the student purchases after clicking your coupon link, ...
It's recommended that you share the coupon link when promoting your course. When a potential student clicks on the link, the coupon will be applied to that course’s price automatically. If you do not share the coupon link, students will have to redeem your coupon code on the course landing page.
You’re trying to get the word out, and if this were 1980, that may mean an ad in the paper or a commercial on late night TV. Today reaching the masses is much easier. Write an article or post about how awesome your course is on your blog or website, and if you don’t have much of an online presence, find someone that does.
Even if you don’t have a huge following, posting to Facebook, Twitter, Google+, etc. is a great way to try to kick-start some viral marketing because it’s easy for people to share. Try something humble like: “If You Take My Course, You Will (Maybe) Be a Hero”.
Lots of people who haven’t yet heard of Udemy’s wonderful course experience are hunting for scraps on YouTube. Post a small part of your course, if you haven’t already, to your Youtube channel.
Now that you’ve got this amazing course you’re so proud of, why not replace that quote from Nick Nolte at the bottom of your e-mail signature with a discount coupon link. Now every time you send an e-mail, whether to your friends, colleagues, or Comcast Cable, you are advertising your course in a tasteful, but powerful way.
Blogging your book is your first priority, but you know the value of building a business around your book and blog. Trying to create your own book-related course can feel like just too much to do while writing, but you can still make money selling courses. How? Promote other people’s courses. Specifically, become an Udemy affiliate.
With the number of Udemy courses available, choosing which courses to feature can feel challenging. Here are four different options for determining which courses to promote:
You’ve become an Udemy affiliate and picked out a course or two to promote. Now what? There are multiple ways of promoting an online course: on your blog or podcast, your social media channels, or your mailing list.
The bottom line is that affiliate relationships will only work if they’re based on a foundation of integrity and trust. You have to put your audience first and use their needs as the guiding principles to determine the courses you promote.
Jay Artale abandoned her corporate career to become a digital nomad and full-time writer. She’s an avid blogger and a nonfiction author helping travel writers and travel bloggers achieve their self-publishing goals. Join her at Birds of a Feather Press where she shares tips, advice, and inspiration to writers with an independent spirit.
Nina Amir, the Inspiration to Creation Coach, inspires writers to create published products and careers as authors as well as to achieve their goals and fulfill their purpose and potential.