how to persuade readers to accept your opinion or adopt a proposed course of action

by Ms. Beth Little MD 5 min read

Get Their Attention First If you’re delivering a presentation, show your audience how you can solve their problems. You want them to accept your point of view. You need to arouse the feelings of the audience so they adopt your premise or position and then help to implement the solution you propose.

Full Answer

How do you persuade someone to accept your proposal?

A major reason or purpose for writing is to persuade readers to accept your opinion or adopt a proposed course of action. Consider the following scenario: You are watching a popular singing competition on TV with your two younger siblings (who are seven and twelve years old) when a sexually provocative lingerie ad airs.

How do you persuade people to take action?

Write a letter to the TV network with the goal of convincing network executives that it was inappropriate to air this ad while young children could be watching. Also propose a call for …

How do you apply the art of persuasion?

Jan 20, 2011 · Yes, convince, as to persuade somebody, is an action, therefore it is a verb.A verb is a word that describes an action (run, walk, etc), a state of being (exist, stand, etc) or …

Why is it important to convince your audience of your point of view?

Apr 09, 2020 · Clearly list down 3 to 5 top benefits of your idea. Step Two: Figure out what the other person wants. This is key in the organization. Not everyone ready to accept your views as …

How do you persuade your readers?

  1. Persuading Your Reader. Writing argument papers presumes an audience who disagrees with your opinion. ...
  2. Do Your Research. To be convincing, you must be accurate and informative. ...
  3. Show Advantages. Clearly present the benefits presented by your point of view. ...
  4. Organize Your Argument. ...
  5. Anticipate Opposition. ...
  6. Concede Points. ...
  7. Conclude.

How do you persuade your opinion?

12 Powerful Ways to Persuade Your Reviewers
  1. Hook your reader.
  2. Set the tone.
  3. Use engaging storytelling.
  4. Research your audience.
  5. Clearly organize your ideas.
  6. Use strong, active language.
  7. Use short, pointed statements.
  8. Capture attention with rhetorical questions.
Nov 18, 2020

How do you make your readers do a course of action using persuasive text?

8 Tips for Better Persuasive Writing
  1. Pick a topic you're passionate about. You'll do your best persuading when it's something you truly believe in. ...
  2. Know your audience. ...
  3. Hook the reader's attention. ...
  4. Research both sides. ...
  5. Be empathetic. ...
  6. Ask rhetorical questions. ...
  7. Emphasize your point. ...
  8. Repeat yourself.
Sep 10, 2021

What are 4 different ways to persuade?

The Four Modes of Persuasion: Ethos, Pathos, Logos, & Kairos.Oct 18, 2018

Why do authors try to persuade their readers?

The purpose of persuasion in writing is to convince, motivate, or move readers toward a certain point of view, or opinion. The act of trying to persuade automatically implies more than one opinion on the subject can be argued.

What does it mean to persuade the reader?

Persuasion may simply use an argument to persuade the readers, or sometimes may persuade readers to perform a certain action. Simply, it is an art of effective speaking and writing in which writers make their opinions believable to the audience through logic, by invoking emotions, and by proving their own credibility.

How do you persuade someone?

How to Persuade Someone
  1. Choose the right time.
  2. Pay attention to what they want.
  3. Give them something first.
  4. Give them an incentive.
  5. Let them think they came up with the idea.
  6. Talk about what they'll lose.
  7. Draw on their past actions.
  8. Let them know everyone else is doing it.

How do you persuade someone over text?

Strategies for persuasive messages
  1. Start with your greatest benefit. Use it in the headline, subject line, caption, or attention statement. ...
  2. Take baby steps. Promote, inform, and persuade on one product or service at a time. ...
  3. Know your audience. ...
  4. Lead with emotion, and follow with reason.

How do the authors share their opinion about an issue through persuasive writing?

Share their personal opinion. Support their opinion through the use of facts. Make up fictional information to trick the reader. Share the opinions of others that are similar to theirs.

What are the 2 common strategies to persuade?

The three types of persuasive strategies are logos, ethos and pathos, or L.E.P. The most effective persuasive communication usually has a mix of all three strategies. Logos uses logic or reason to reach a conclusion, while ethos depends upon the credibility of the author or source as support for action.Jun 10, 2021

What are the 3 persuasive techniques?

Ethos, Pathos, and Logos are referred to as the 3 Persuasive Appeals (Aristotle coined the terms) and are all represented by Greek words. They are modes of persuasion used to convince audiences.

How do you persuade someone at work?

10 persuasion techniques to help you get ahead at work
  1. The 'framing' method. ...
  2. Talk about 'we', not 'you' ...
  3. Be specific and confident. ...
  4. Explain what's in it for them. ...
  5. Create scarcity and urgency. ...
  6. The 'but you are free' technique. ...
  7. The 'it's working for others' approach. ...
  8. Get agreement on a more minor point first.

What is the art of persuasion?

Getty. At its most basic level, persuasion is about communication. But the art of persuasion is about using a sophisticated mix of communication skills and leadership abilities to bring others around to your ideas, recommendations or proposals after—and only after—you’ve successfully convinced them that it’s in their best interest to apply them.

What is the ability to persuade others?

The ability to persuade others has always been a top leadership and communication skill — especially for transformational leaders —and the pace of technological, human capital and workforce change has only heightened the demand.

How to convince people to listen to you?

1. Give people a reason to listen to you. You can’t persuade people who won’t listen to you. One of the first things your audience will be thinking when you come to them with a new idea , recommendation or proposal is whether they should even give you the time of day.

What to do when you don't give listeners a reason to trust you?

If you fail to give your listeners a reason to trust you, don’t even bother asking them to do something different, change a behavior, support your cause or adopt or implement your recommendations or proposals.

Why is it important to present your ideas in terms of pros and cons?

Present your ideas in terms of pros and cons that will connect with your audience. If you’ve gotten this far with your audience, you are good—really good— because it means that you have your their attention. They believe you care and have decided to attach a good level of credibility and trust to you and your message.

What happens if you move forward with your presentation?

If you move forward with your presentation, sales pitch or proposal without considering the needs of your audience, you are likely to fail. If you move forward and make your presentation and recommendations based on the above five-step needs’ assessment and persuasion model, you are much more likely to succeed.

How does the 5 step needs assessment work?

This five-step needs’ assessment and persuasion model works for everyone who seeks to affect change and convince others to take action. It is not a manipulation tactic. Whether you are the job applicant trying to persuade the hiring manager to hire you, the manager of sales who wants to implement new communication techniques, the change lead responsible for persuading colleagues on the benefits of your next digital transformation initiative, the HR executive charged with a complete work-design overhaul or the marketing executive leading a new approach to performance, you need to become more persuasive.

Prashanth Godrehal

There is a lot of emphasis on coming up with innovative ideas and proposals in most organizations. Indeed many come up with good ideas too.

Step One: Figure out what you want

Before presenting your idea or proposal, it is always better to figure out how you can benefit from it. Setting a specific, measurable goal for oneself is very important and then figuring how this can be achieved.

Step Two: Figure out what the other person wants

This is key in the organization. Not everyone ready to accept your views as it is. Even though many don’t express their point openly, they will have a certain viewpoint and when new ideas are proposed, and they will look for how it benefits them.

Step Three: Take time to consider the objections

Understanding in advance what potential objections might come to your proposal and coming up with clear and concise arguments will help the audience that you listen to them.

Step Four: Keep it simple

After you have taken these first three steps, you will be very excited to present your case. But then you will start coming up with all sorts of extra ideas.

Sandy Geroux shares her top tips to help you persuade others to accept new ideas

Some of the biggest challenges for administrative professionals include persuading others to accept new ideas, being allowed to take on different tasks and being recognized for the added value they could bring to the table, if allowed to do so.

Clarity is key

Whenever you’re proposing a new idea, you must be very clear on four things before you even schedule a meeting to discuss it:

Build the business case

When presenting any new idea or request, you must determine and clearly articulate how accomplishing those goals will benefit the leader, team or organization. Speak in terms that your leaders use, such as morale, retention, team cohesiveness, productivity, ROI (return on investment) and cost savings.

Borrow the influence of others

Sometimes we don’t have enough influence on our own to convince another party to accept our ideas. This doesn’t mean we’re not trusted; it just means that it is not the traditional way some people operate.

Conclusion

Often, it’s simply a matter of breaking bad habits exhibited by our leaders.

9 steps to a more persuasive proposal

If your potential client isn’t a good fit for your company to start with, they’re not actually serious about doing business, or they don’t have an appropriate budget, you’re not going to be able to convince them of anything, and you’ll just be wasting your time.

Creating the win-win situation

Being persuasive comes down to gaining the trust, and respect of your potential client so that they are easily convinced by the solution you offer them.

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