how to get original course testimonials

Here are two ways to get testimonials even if you're launching something new: Give people access to your course in exchange for a testimonial. Be transparent here. Make it clear that your goal is to get testimonials to use when you launch your course. (This also a good way to get initial feedback.)

Full Answer

How do I write a testimonial for a course I taught?

The arc of that story should start by asking what your customer’s problem was before taking your course, and end by asking how the course helped them to overcome that problem. Step 2: Place your list of questions on your Testimonial Capture page.

How to get good testimonials for your clients?

To get good testimonials, make it easy for your client. And do most of the work yourself. Too many websites hide their testimonials on a dedicated page that rarely gets visited. But testimonials have more power, if you use them as proof that your product or service is good. Use them as a selling tool wherever you sell your products or services:

How long should a testimonial be for coaching?

Well, then, get creative! For example, you can ask the questions at the end of a coaching call. How long should a testimonial be? The best client testimonials are usually two to three (carefully picked) sentences. Or about 100 words. Use this as a guideline but feel free to publish longer testimonials.

How to make a testimonials page for your website?

SeedProd offers a number of templates and has pre-made blocks like images, videos, star ratings, and more, that you can use to quickly create a beautiful testimonials page. 2. Design them professionally Sloppily designed testimonials really cheapen your website.

How do you get testimonials on your course?

0:558:27How to Get Testimonials For Your Online Course - YouTubeYouTubeStart of suggested clipEnd of suggested clipSo if you do have students already taking your course just ask them ask them for some feedback askMoreSo if you do have students already taking your course just ask them ask them for some feedback ask them to share you know with their experience with their course.

How can I get free testimonials?

Search on Social Media. ... Ask to Use Quotes From Emails People Send You. ... Check Out the Comments on Your Blog. ... How to Ask for Testimonials on Social Media. ... Do a Testimonial Swap. ... Offer a Free Product In Exchange for a Testimonial. ... Send an Email Asking for Testimonials. ... Create a Survey.More items...•

How can I get testimonials online?

7 Strategies for Getting More Customer Testimonials (And What to Do With Them)Checkout Your Facebook Reviews. ... Look at LinkedIn Recommendations. ... Ask for YouTube Video Reviews. ... Search Local Search Directories. ... Don't Forget About Niche Review Sites. ... Reward Customers Who Review. ... Setup Google Alerts and Social Mentions.

How do you ask for testimonials?

How to Ask for a TestimonialGet the timing right.Determine if you want to use automation or send requests manually.Give customers a reason to say yes.Provide multiple options to make it easy for them.Pose simple questions that yield nice customer quotes.Prepare a testimonial page on your website.More items...•

What do you do if you don't have testimonials?

Instead of using 'testimonials' from people who know you, try to get 'quotable comments' (indirect endorsements) from people your customers know. As an example: When I finished writing “Own Your Own Mailorder Business,” one of the first things I did was to have a bunch of bound manuscript copies put together.

Can you use testimonials without permission?

Including a name, picture or video with the testimonial makes it more trustworthy, but you must get your customer's permission first. This is not only a legal requirement, but it will also make your customers more comfortable.

Who can write a testimonial for you?

But a testimonial is from a customer or client. They may be an unknown person to the reader, but they have personal experience with the product or service. Since they're a paying customer, the testimonial is authentic, like a review.

How do you collect reviews?

18 Proven Ways To Collect More Ratings & ReviewsAsk for reviews in your post-purchase emails. ... Collect reviews from the email itself. ... Collect multiple reviews at once. ... Add a review request form to your product pages. ... Create a landing page for reviews. ... Ask for reviews on receipts and invoices.More items...•

How do I save my testimonials?

Store them in the same place and in a similar format. You may not like the spreadsheet idea, but designate one, easily-accessible location in which to gather your testimonials. OneNote or Evernote are good options as well. Make sure you have permission to use the person's name and company along with their testimonial.

What are academic testimonials?

A good reference letter/testimonial is one that is written by someone who is best able to comment on your academic abilities, and your commitment and motivation toward your chosen course.

Are testimonials important?

Testimonials convey enthusiasm for and trust in your products and services, straight from your customers' mouths or keyboards. Since they come from an unbiased third party, testimonials work well as less aggressive sales pitches, yet they still drive home key selling points.

What is the purpose of a testimonial?

A testimonial is a customer statement attesting to a brand's or product's superior performance, quality or results. A classic testimonial format presents a challenge or objective that the customer had, and then describes how the brand or product delivered the solution. Testimonials are a fundamental of marketing.

Why Testimonials Matter?

Have you ever bought anything online? If so, what's the second thing you do when you find something you want to buy? If you're like me, you look for reviews.

How to Get Testimonials If You Have Existing Students

The only way to get testimonials is to ask for them. If asking is scary for you, here's a few options to help you make the ask:

How to Get Testimonials If You're Launching a New Course

If you have a new course it feel like there's no way to get testimonials. But that's not true. Here are two ways to get testimonials even if you're launching something new:

Different Types of Testimonials

There's a hierarchy of quality when it comes to testimonials. Think about it, does text alone make you buy something? But if you see a name, or better yet a picture, it adds more weight. Here are the four levels:

What Questions Should Your Testimonial Answer?

When people stumble upon your course or product, they want to know two things:

Back to You

I'll be using these strategies for my next course launch. What about you?

Why is it important to have testimonials when selling online courses?

When selling an online course, it is important to have relevant testimonials can make (or break) your sale. Testimonials give an overview of the course aims and allow new users to identify with others like them, which is important when they’re debating which course plan to purchase. A good testimonial can convince even the toughest sell.

Why is it important to have authentic testimonials?

Having authentic testimonials is critical to building your online brand. Taking the time to interact with your best customers can help you gather more insight int the user experience and successfully build your brand. But if you never ask for a testimonial then don’t expect to get them.

What to do if you don't have an online community?

If you don’t have an online community where users of your courses can gather and interact then you should start one. A Facebook group is a great place to start, and you can have an embedded link on your course materials for new users to join.

What happens if you don't have testimonials?

If you don’t have testimonials and reviews of your courses on your website then you’re missing out on a vital marketing tool. Buyers may not have a lot of trust in a business that doesn’t have any endorsements.

How long should a testimonial video be?

If you go the video testimonial route, try not to only share those that are one to three minutes in duration. Certainly no more than five minutes. The ideal length of the ideal testimonial will depend on your course complexity and price.

When to send a request for a course?

Sending a request when someone completes a course . Once someone completes your course , you can send them a prompt to leave a review. Most people enjoy giving their opinion, especially if they feel that their thoughts are valuable. You may even gain insight into making your courses better.

Who is Justin Ferriman?

Justin Ferriman is the co-founder and CEO of LearnDash, the WordPress LMS trusted by Fortune 500 companies, major universities, training organizations, and entrepreneurs worldwide for creating (and selling) their online courses. Justin's Homepage | Twitter

How to get customer testimonials?

1. Search on Social Media. One of the easiest ways to get customer testimonials is to find and use what people are already saying about you on social media . Social media is an amazing source of testimonials for almost any type of blog or online business.

How to make a testimonial?

You’ll notice a few things in that definition: 1 It has to be truthful#N#Making up testimonials is unethical. Also, people can usually see right through a fake testimonial, so it makes your site less trustworthy, not more. 2 It is an endorsement#N#A testimonial really has to be coming from someone who is personally willing to endorse your product or website. That means they should have used it. 3 It should mention the qualities#N#It’s not really good enough for that person just to say they’ve tried it; they should also say they liked it and why.

How to use testimonials smartly?

One of the most important steps of using testimonials smartly is using them in the right places. You need to place the right testimonials at places where people need to read them.

Why is it so hard to ask for testimonials on a blog?

Sometimes it can be hard to use blog comments to ask for testimonials because they’re often very specific to the post that you’re pulling them from.

Why do businesses rely on testimonials?

Online businesses rely on testimonials to build trust and drive sales. So, you can imagine how happy a business would be if you left a great testimonial for them. So happy in fact, that they’ll be more likely to give you a testimonial in return.

When you display a testimonial, is it enough to just show the actual text or praise itself?

When you display a testimonial it is not enough to just show the actual text or praise itself. That stuff needs to be accompanied by some critical elements that make the testimonial complete.

Can you ask for testimonials on WordPress?

And using conditional logic, you can only ask people for testimonials if they leave a 5-star rating. You can customize your survey however you like including adding a text box to accept testimonials and adding a star rating option as well. Here’s how to easily create a survey form on your WordPress site. 9.

Step 1: Establish a process to collect testimonials from course graduates

Make a list of students that you would like to receive testimonials from, and send them the link to the testimonial request form. It is important to go through the list before you send it and not pick every past student.

Step 2: Display specific testimonials per each course

Once a person has written a testimonial, there is no need to upload anything. The testimonial will automatically appear on the Dashboard. The only thing you have to do is approve it, so it can be displayed in the live widget on your course page.

Step 3: Showcase positive reviews from around the web on important and strategic pages

If you have reviews on LinkedIn or Facebook, you can manually upload them to your Spectoos Dashboard so they appear in the widget.

Step 4: Leverage testimonial statistics

With statistics and analytics, you can see which testimonials get clicked the most or drive the most conversions. Based on this data you can then optimize your testimonial widget so it will display only the most effective and popular testimonials.

How to write a testimonial without prompts?

Writing a testimonial without any prompts requires a lot of effort. Make it easy for your clients to give you a testimonial by giving them some prompts or questions. You can even provide them with a framework or script that they can take, tweak, and make their own.

Can you expect a testimonial?

You can’t expect a testimonial if you didn’t deliver results for your client. Ensure that you are delivering the results your clients expect from you. Then, when you ask for a testimonial, they will be happy to oblige.

How to get testimonials from clients?

Steal My 3 Proven Testimonial Request Email Templates 1 Learn the 1 simple trick to get a testimonial from any client (even if they are super busy) 2 Learn the 4-step process that gets your clients to write juicy, compelling testimonials every time 3 Use 6 clever persuasion techniques to make sure your emails never get ignored

Why do you need to quote testimonials?

You need authentic testimonials. You need to quote your clients word for word because this is one of the most powerful ways to market your coaching practice. Using the exact words your clients use increases your conversions.

What is the difference between high impact testimonials and sugary praise?

There is a world of difference between high-impact testimonials and sugary praise. A high-impact testimonial is not about you. It’s about your coaching client and their transformation. It has to tell the story of how your client got out of misery ( unhappy, stuck, sick, etc.) and into bliss (happy , fulfilled , healthy , etc.)

How many words should a testimonial be?

The best client testimonials are usually two to three (carefully picked) sentences. Or about 100 words. Use this as a guideline but feel free to publish longer testimonials. Especially, if the client gave you a compelling story.

What is the most powerful testimonial?

The most powerful client testimonials are stories of transformation. Spiderman-like transformation. Story + transformation is the winning formula because stories make your prospective clients relate and the most powerful stories are always, always about transformation. This is the kind of testimonials that you should be publishing on your coaching ...

Can you forge testimonials?

NEVER forge testimonials. If this thought has crossed your mind, you should know that fabricating testimonials could potentially have ugly consequences. If you desperately need recommendations, do some pro-bono work. Use photos. Put a face next to your client’s name to make your testimonials more trustworthy.

Can you cut testimonials down?

Edit but use their words. Clients will often get carried away talking about their experience. So, it’s okay to cut the testimonial down to a few sentences. However, try to keep the original verbiage as much as possible because this is the best sales copy you can have on your website. ALWAYS get permission.

Who are the companies that teach information design?

Over the years, organizations and companies such as IBM, AT&T, Lockheed Martin, the United States Military, and the Canadian Government have been sending their people to learn information design skills from us. At the end of each course, we survey our students. Here are just a few of their responses.

Is Kitty a good course?

The instructor did a good job of communicating and making it a more intimate arrangement. A lot of online courses fail because of the isolation. Kitty is very good and I think it’s a very solid course.

What do you need to make an audio testimonial?

To make audio testimonials, you don't need a full production crew and tons of expensive equipment. You only need a microphone, recording software, and a quiet room to record in.

What is testimonial page?

Plus, having a testimonial page serves as yet another indexed page on your website. It contains content that covers product features, pain points, and keywords your marketing team is trying to rank for in search.

Why is testimonial important?

Testimonials don’t need to be elaborate. In fact, this testimonial is great because it’s easily shared via social media or through the company’s website. That way, the brand can engage with leads on the channels they’re most comfortable using.

Why do people use testimonials on social media?

This is because social media offers instant relief for customers who have strong opinions about a product or service.

What is a peer review testimonial?

Peer review testimonials take advantage of the pieces of customer feedback that are left on review sites like Yelp and Angi (formerly Angie’s List). These reviews can be very influential for customers as many consumers look at these review sites during the decision-making process.

What is an authority testimonial?

Also known as "influencer testimonials," authority testimonials are pieces of content that include a celebrity or spokesperson who's supporting your company. Oftentimes this person is a significant influencer of your target audience and helps to build your business's credibility.

What is Bluebeam testimonials?

Many companies struggle to grab people's attention using their testimonial pages, but Bluebeam does a great job of catching your eye as soon as you arrive on the page. While it's technically called a Case Studies page, the first thing you see is a set of project examples in the form of large, bold images that rotate on a carousel. Scroll down and you can also click on video case studies, as well as view customer panels.