how to create an email course for a blog

You can actually reuse your old blog posts to create your email course. Just find specific blog posts that have done well and pull them together to create a course. It’s very similar to creating an eBook in this aspect.

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How to create a successful email course?

Step 2: Structure your email course Confirmation: Confirm enrollment in your email course Welcome email: Tell people what they’ll be getting and why it’s important (sell the idea of your course and the... Email 1:  Content Email 2: Content Email 3: Content Email 4: Hard sell …

Do you need an email course for your online business?

Jun 13, 2020 · How to Create an Email Course. Step 1 – Create an Opt-In Form or a Landing Page. You can’t mix up your course students with your general newsletter subscribers. Hence, it is really ... Step 2 – Create an Email Sequence. Step 3 – Setup Automation.

What makes a good free email course landing page?

Since an email course is essentially a series of emails, you’ll start building your course by creating a new sequence in ConvertKit. Step 1- Create a sequence Select Sequences from the top navigation menu Click the Create Sequence button Name your sequence and click the blue button Paste your course content into the sequence builder

What is an example of email course structure?

Apr 02, 2018 · How to actually create an email course. The first thing you need to do is determine the subject matter of the course. Broadly, this should be self-evident. If you’re a content marketing consultant, you don’t want to create a course on woodworking. However, when you try to figure out the specifics of your course, things are not so obvious.

How do I create an email list for an online course?

How To Build Your Email List From ScratchStep 1: Create an account with an Email Service Provider (ESP) ... Step 2: Create a New List. ... Step 3: Create a Lead Magnet. ... Step 4: Create Your Email Confirmation Process. ... Step 5: Create Your Welcome Email for New Subscribers.More items...•Jun 16, 2016

Should I create an email course?

By creating an email course that helps your specific target audience solve a specific problem just as they are searching for a solution, you are delivering the right message, to the right person, at the right time. This is why email courses are so effective.Jan 15, 2020

Do email courses work?

Email courses are low risk Because email courses are a minimum viable product, they are the best way to test new content. If you're not spending your time or your budget on those high-quality assets and features, that means you're not losing too much if your email course doesn't do as well as you had hoped it would.

How long should a Mini online course be?

When we refer to a mini course, we mean short online course that typically takes two hours or less to complete. They cover a hyper-specific topic and are often used as a marketing growth tool. And they might be repurposed content or a unit from a larger online course.

How do I create an email course?

The anatomy of an email courseStep 1: Decide what to teach. Before you create anything, figure out what to teach first. ... Step 2: Structure your email course. Most email courses are sent over a period of one to two weeks. ... Step 3: Create content for your email course. ... Step 4: Automate your workflow. ... Step 5: Make the sale.

How do I start an email course?

15-DAY COURSE LAUNCH EMAIL SEQUENCEEmail 1: Make the announcement about your upcoming course.Email 2: Introduce yourself, your school, and the upcoming course.Email 3: Write about interesting statistics on your course subject.Email 4: Inform your audience that your course is ready.More items...•Jul 1, 2021

How do I create an email course in Mailchimp?

2:3813:05The Quick Guide to Creating an Email Course in MailChimp - YouTubeYouTubeStart of suggested clipEnd of suggested clipYou're gonna click on the automation tab once you're in your paid account and press createMoreYou're gonna click on the automation tab once you're in your paid account and press create automation workflow.

How do I create an email in Convertkit?

12:1317:31How to Setup Convertkit and start an Email Newsletter (in 2019! Get ...YouTubeStart of suggested clipEnd of suggested clipYou'll see there's a confirm a confirm email right here I'm gonna click verify my email and I'm nowMoreYou'll see there's a confirm a confirm email right here I'm gonna click verify my email and I'm now confirmed.

How do I send an email to coursera?

Specific questions or inquiries for our press team should be emailed to [email protected].

How do I create a free course on Teachable?

0:5626:41How To Create an Online Course with Teachable (Step-by Step-Tutorial)YouTubeStart of suggested clipEnd of suggested clipSo here we are on the teachable homepage. And you can click this button up here that says create aMoreSo here we are on the teachable homepage. And you can click this button up here that says create a course but I'd actually recommend that instead you click this button over here that says pricing.

How do I start a mini course?

12:3839:09How To Launch A Mini-Course Right Now - YouTubeYouTubeStart of suggested clipEnd of suggested clipAnd the key here is that it's gonna be roughly two to three hours of video content. So if you haveMoreAnd the key here is that it's gonna be roughly two to three hours of video content. So if you have 30 minute long videos that's gonna be four to six videos. If you do 10-minute.

Can you make a course free on Teachable?

Many of our Teachable creators have found ways to offer free trials for online courses. We've now made it official to help you convert paying students. You can seamlessly offer a free trial with your subscription pricing options. Now students can get a sneak peek of your course for a limited time before being billed.

What is an Email Course?

Ideally, email courses are the series of multiple emails that are sent in a specific sequence talking about a certain topic.

Why to create an Email Course?

Did you know the average conversion rate of almost anything online is 2-3%? That is out of 100 visitors, only 2 or 3 visitors would buy from you. (Given that you have a good website)

How to Create an Email Course

Now that we have understood that why email courses are important, let’s dive in to the steps of creating an email course.

How to Write Email Course Content?

Well the creation of email marketing course may seem easy. But if you want to make out the best out of your email marketing courses, you should consider these points:

Why do we need email courses?

Because email courses are a minimum viable product, they are the best way to test new content. If you’re not spending your time or your budget on those high-quality assets and features, that means you’re not losing too much if your email course doesn’t do as well as you had hoped it would.

How long does it take to send an email course?

Most email courses are sent over a period of one to two weeks, but again, there’s nothing to say yours can’t be longer or shorter than that. It’s all up to you. You could do a lesson a week, a lesson every three days, or if you’re simply giving information, one lesson a day will work. Select Save All.

Who is Dani Stewart?

Dani Stewart. As a daughter of an entrepreneur, the wife of an entrepreneur, and an entrepreneur herself, Dani has lived and learned all sides of creating and growing businesses. She is excited to bring all that life experience as well as a decade of crafting content to the ConvertKit community.

Why is email good?

Rather than putting all your lessons out at the same time, email courses allow you to drip each lesson out over a period of time. This gives your students more time to digest each lesson at their own pace.

Do you have to have all your emails written before you offer them to your audience?

Since your email course is released gradually, that means you don’t have to have all your emails written and ready to go before you offer it to your audience.

Do you need to use a lot of your time on design?

Sometimes you just don’t need to use a lot of your valuable time on design, creating high-quality video tutorials, or uploading your course content into an actual course creating platform. Sometimes all you need is a minimum viable product to initially validate yourself to a new reader.

Who can create an email course

This one is easy–anybody, or just about anybody. Because the benefits of an email course are so wide-ranging, most people can find a reason to create one. But let’s go over some potential personas which might find creating email courses to be beneficial.

How to actually create an email course

The first thing you need to do is determine the subject matter of the course. Broadly, this should be self-evident. If you’re a content marketing consultant, you don’t want to create a course on woodworking.#N#However, when you try to figure out the specifics of your course, things are not so obvious.

Where is the content coming from?

Guess what? It’s coming from you. But that doesn’t mean that you need to write everything from scratch just for this course. Chances are you’ve already created some content on the subject of your course. Reuse that.#N#Take from your existing content and reorganize it into an email course.

How to structure your email course

When structuring your course, you’ll have two primary considerations—How long should the course be (as in, how many emails will it consist of) and how long should I wait between sends.

What is email challenge?

An email challenge is similar to a course in that you’ll still deliver an automated sequence of emails. Instead of teaching your subscribers a skill or craft, the purpose of these emails will be to challenge your subscribers to accomplish goals and take certain actions.

Why are online courses so effective?

Online educational courses are effective because they deliver valuable instructional content that people need to learn and grow. With an email course, you don’t need to pay for extra software or find a new service to learn. You’ll simply deliver your lessons by email. 💌.

How to encourage sign ups?

To encourage sign ups, you want to make sure your copy (the actual words describing your course/challenge) is clear and compelling. Be sure the design fits your brand, and it’s easy for anyone to fill it out and submit . This means you should limit your form to just a few fields, like name and email.

What is social proof?

Social proof. Another valuable tool when promoting a sale is social proof, or the use of customer testimonials, stories, quotes, or social media posts to promote the value and credibility of your products. It’s more assuring for your future customers to hear about successes from actual people like them.

Can you use an email course as a lead magnet?

Email courses can be lead magnets. If your email course is free, you can use it as a lead magnet a.k.a. an incentive to invite lots of people to join your email newsletter list. Just let them know that by signing up for the course, they’re granting you permission to send them newsletters later.

How many lessons should I have in an email course?

I highly recommend keeping your email course short and punchy. Ideally, your course should be between five to seven lessons. This way you can give a decent amount of consideration to each subtopic without completely overwhelming your audience.

Can I advertise on Facebook?

We’ve discussed it before: You should definitely use Facebook to advertise. Yes, it’s a free email course, but you’re getting permission to market to a highly targeted and receptive group, so that’s gotta be worth something.

1. Identify a particular problem your ideal customer wants to solve

The key to creating an email course that is profitable for your business is first to identify a specific problem that your product or service helps your customers solve. With a specific problem identified, you can then hone in on a course topic that ties directly to that problem.

2. Outline the steps that will help them solve that problem

Now that you’ve chosen a specific topic that appeals to your ideal customer, it’s time to outline training you are going to provide in your email course.

3. Create an email course to teach those steps

As you create your email course, there are a few critical decisions you’ll need to make.

4. Create a post-click landing page to showcase your email course

Once you’ve set up the autoresponder series for your email course, the next step is to create a post-click landing page to showcase your course and collect the email addresses of students.

5. Promote your email course & evaluate the results

Once you’ve identified a specific problem your target audience is facing, created an email course that helps them solve that problem, and invited them to purchase your product or service; it’s time to start promoting your course.

How to Start a Blog Free Email Course

Have you been thinking about starting a blog? Then you are in exactly the right place. I’ve created a free email course to walk you step by step through the process of creating your blog on WordPress and getting your first post published on the internet.

Making Technical Processes Simple

I have 10+ years experience as a technical writer and I have a background in web development and software development. I have spent the major part of my career documenting technical processes and communicating technical ideas to a non-technical audience.

Course Outline

To get started, enter your email in the form below. You’ll be immediately enrolled and you will receive your first email introducing the course. Be sure to check your email junk or spam folder if you do not see an email from Shawn Jones (PBS Market) – [email protected].