how to advertise a massage course

21 Ways to Market Your Massage Therapy Business

• Below are the best 21 ways Massage therapy marketing can be done effectively:.
• Create a blog. Create a great blog website to share information related to massage therapy. Keeping all search engines...
• Use Google AdWords and Bing Pay Per Click (PPC) Advertising. A great way to market your massage therapy business is...

Full Answer

How do I advertise my massage studio?

Spread the word by SMS, email, social media, and even physically in your studio. This type of massage advertising works particularly well as it keeps existing clients happy, while attracting new ones. You can use the client profiles in Timely to keep track of which clients have taken advantage of the offer.

Should I advertise my massage therapy services in a small newspaper?

A one or two inch massage advertisement is usually a good purchase and once again in a small paper still gets the attention of most readers. If after an ad has run for two or three months no one seems to have seen it, find yourself another paper. If you live in a small area with only one paper then every one will see your massage therapy ads.

What are the best sources for massage therapist advertising?

Psychologists are a good source to market, they frequently practice in groups and you could offer them discounted care in order to educate them regarding your services. Some weekly newspapers are a good source for inexpensive massage therapist advertising. It is not the size of the ad that is important, but rather, consistency in advertising.

Should you advertise your massage business in the Yellow Pages?

With the massage advertising opportunities of the internet, the yellow pages might still be a good place to advertise, though this is not where you will get most of your patients. Most of your patients will come from other patients or professional referrals. The size of an ad in the yellow pages probably does not make much difference.

How can I promote my massage business?

Massage Marketing Tips1) Send Out Post Cards. Whether you offer mobile massage or your customers come to you, proximity is key. ... 2) Host an Open House. ... 3) Start a Loyalty Rewards Program. ... 4) Offer Package Deals. ... 5) Take Appointments Online. ... 6) Publish a Blog. ... 7) Find Your Niche. ... 8) Go Mobile.More items...•

How do I get customers for my massage?

10 Ways to Gain New Massage ClientsVolunteer at Athletic Events. ... Get Involved with Local Groups. ... T-Shirt with your Business Card Info. ... Get Listed in Online Mapping Services. ... Ask for Referrals from Current and Past Clients. ... Social Media and Email Marketing. ... Create an Opening Offer they Can't Refuse.More items...•

How do I sell myself as a massage therapist?

Promote Yourself As a Massage Therapist: 9 Creative IdeasBuild a Great Website. ... Host an Open House. ... Volunteer at Local Events. ... Google. ... Harness Social Media. ... Loyalty Rewards. ... Set Up a Groupon Campaign. ... Blogs and Reels.More items...•

How do I make my massage business stand out?

Massage Marketing: 6 Strategies to Stand OutEstablish your unique brand and target your ideal clientele. ... Website, branding and copy should speak to your demographic. ... Implement digital SEO for your website to boost traffic. ... Be active on social media to establish and expand your online community. ... ClassPass provides exposure.More items...

Is it hard to find clients as a massage therapist?

Finding massage clients can be difficult when you're starting out—and if you're relying on word-of-mouth marketing at a time when few people know your name, you may find yourself with a lot of unfilled appointments in your book. Here are five client-seeking strategies that can work well when you're new to the business.

Is it hard to get clients as a massage therapist?

Remember that attracting clients to your massage therapy practice won't always be easy. There will be some rejection and you will have to take that in stride. The first question you should always ask is, “Who needs my services?” The obvious answer to that is that almost everybody needs massage therapy.

How can I promote my massage business online?

Get listed on Google and other online directories. ... Volunteer at local events. ... Reach out and partner with local businesses. ... Leverage social media to get more clients. ... Start a referral program. ... Adopt Email and SMS marketing. ... Host open houses. ... Build a professional website.More items...•

Where can I post my massage ad?

Some good online sites for professionally presenting yourself or company is Thumbtack, Massage Envy, Sooth.com, and Massagebook. You can market yourself part-time or as a full-time licensed massage therapist to stay employed either as a freelancer or an employee.

How do massage clients retain?

Tips on How to Retain Massage Therapy ClientsExude Positive Energy. ... Create Package Deals. ... Make it a Snap to Book Appointments. ... Create Welcome Packs and other Thank You Gifts. ... Follow up with clients after each appointment. ... Be Active with Email Marketing, Social Media, and Blogging. ... Offer a Discount for Advanced Booking.

What makes a massage good?

A “good” massage is one that loosens tight or tangled muscles and offers relief to painful and stiff areas in the body.

What makes a great massage therapist?

An important part of being a good massage therapist is having good communication skills. Being articulate starts with active listening. You must listen as much as you speak. Make sure the client clearly understands what you are going to do and how they will feel after a massage.

What is your idea about massage?

Massage benefits can include: Reducing stress and increasing relaxation. Reducing pain and muscle soreness and tension. Improving circulation, energy and alertness.

Share Helpful Information

Whether through social media, email, or even paper fliers, provide your clients with helpful information that will keep them coming back for more.M...

Build Your Personal Brand

If you want to stand out from other massage therapists, you need to show your personality and create relationships with your clients. The goal shou...

Offer Exclusive Incentives

By now you’ve gotten your clients’ attention and, if all has gone well, you’ve engaged with them in some way. It’s time to remind them that buildin...

Ask For Something in Return

All good relationships benefit both parties involved, so make sure you’re getting something back from your clients: contact information and referra...

Why is it important to have an open day massage?

When people consider the benefits of massage, most just think of relaxation. Of course massage can also minimise anxiety, relieve headaches, help injuries, and more. Hosting an open day is a great way for massage therapists to show the full range of treatments that they offer.

What is wellness initiative?

Wellness initiatives are a staple part of many company health policies nowadays. Take advantage of this trend and score some big accounts! You could even suggest setting up a portable massage table in a meeting room for a day, and offer your services at the office.

How to stand out from other massage therapists?

If you want to stand out from other massage therapists, show your personality and you’ll strengthen relationships with your clients. Remember: the goal should be to connect, not to collect. Try a friendly and professional tone that transforms you from just another business into one that cares about its clients.

When will massage therapy be available in 2020?

January 13, 2020. There are few things more relaxing than getting a good massage. As people seem to be more stressed than ever, services such as massage therapy are needed more than ever. However, coming up with marketing ideas for massage therapists can be quite challenging. It can be tough to think creatively to make sure your business stands out ...

1. Keep plenty of business cards on hand

Business cards are a necessary part of any business and an easy way to connect with potential clients. Keep some on hand when you’re out and about, and make sure referring medical professionals have plenty to share with patients.

2. Put some thought into the design

When planning your marketing materials, at the minimum include your name, plus your preferred email and phone number. If you have a website, be sure to include that as well.

3. Get creative with your referrals

Referrals are an excellent source of business. If you can, reward your clients for their referrals with credit toward products or their next massage.

4. Educate your clients on the health and wellness benefits of massage

Brochures and postcards are both excellent ways to list your menu of services. You can also use them to educate your clients and potential clients about the benefits of massage!

5. Connect with clients through email

Email is a great way to keep clients up to date on hours and appointment processes, share special offers and deals and take the opportunity to educate them on the role and importance of massage.

6. See the signs!

Don’t forget about signage for your practice! You can save on banners, posters and more.

How to market massage business?

One of the best ways to market your massage business and keep in touch with prospects and customers is through email marketing. Building an email list and sending out on a regular basis is a great way to market your massage business.

How does SEO help massage therapy?

It is one of the most cost efficient ways to drive traffic to your massage therapy business. SEO, as it is commonly known, helps you appear in the top results when a client searches for a keyword or words that relate to the topic or business they are looking to find.

What is social media advertising?

These social media sites offer advertising services similar to AdWords where they display your advert to the people who visit such sites. Like AdWords, you can also target your adverts to people based on their location, age, hobbies, as well as, other areas of interest.

What is advertising in business?

Advertising. Advertising is how you reach new clients and remind former clients of your services. This might include placing an ad on a local company's website or creating a direct mail piece that you send to potential clients.

How to get the most impact from promoting your business?

Knowing where to spend your time and money to get the most impact from promoting your business is dependent on having a good marketing plan. Your marketing plan will help you define your goals and objectives and then establish a strategy and action plan for achieving your goals.

Marketing a Massage Business

1. Network. For far too many massage therapists, network means a channel that provides television programming. Far too few take advantage of the opportunities that networking programs provide.

Advertising in a Massage Business

5. Cultivate physicians as referral streams. Many successful massage therapists have become so, in part, through the referrals of health care professionals like medical doctors.

Why do you need monthly promotions?

Monthly promotions give you a reason to communicate with all of your clients on a regular basis. They also give you something fresh and new to promote each month, instead of discounting your regular prices.

Do you have to do daily deals on Groupon?

Customers are looking for great deals and new things to try. Just look at Groupon! You don’t have to do daily deals. You can create your own specials to bring in new customers and make money while you do it.

What is massage newsletter?

It’s a marketing vehicle that helps you communicate educational content and relevant information to a very select group of people – your clients! With it, you can use a soft-sell approach to cross-sell services and products in a targeted manner that is not a sale-sy advertisement.

What is the focus of a marketing campaign?

The focus of your marketing campaign should be twofold: build strong relationships with existing clients, so they reschedule and attract new clients. Both of these goals are effectively achieved with the use of a simple newsletter. Clients are the most significant source of new clients either by word of mouth or via the sales of gift certificates.

Why is it important to have a campaign objective?

The campaign objective is really important, because it tends to have a bearing on how your ad is going to perform when it is launched. Facebook offers a number of campaign Objectives as part of the ad creation process. However, you can only have one for any advertising campaign; Video views. Traffic.

Is Facebook advertising cheaper than other platforms?

This makes any ads that you may create highly relevant, which increases their chances of success. Advertising on Facebook is cheaper than on other platforms.