how did tv content change over the course of the 1940s and 1950s?

by Nelda Weimann 10 min read

How did television change American life in the 1950s?

Cable television, initially developed in the 1940s to cater to viewers in rural areas, switched its focus from local to national television, offering an extensive number of channels. In 2009, the traditional analog system, which had been in place for 60 years, was replaced with digital television, giving viewers a higher-quality picture and freeing up frequency space.

What was television like in the 1940s?

TV programming did not run all day and night. Most parts of rural America had to make do with a single television station. The demand for television sets and programs in the late 1940s set the stage for a revolution that would expand in the 1950s and 60s and change American family life, business, politics, economic, and society.

How did television affect regional culture in the 1960s?

In the 1950s, financial prosperity allowed young Americans to participate in a shared culture of rock and roll music, movies, and television. In the 1950s, financial prosperity allowed young Americans to participate in a shared culture of rock and roll music, movies, and television. ... Search for courses, skills, and videos. Main content. Arts ...

How did the film industry influence the television industry in 1950s?

Television during the 1950s and 60s. Television. Television struggled to become a national mass media in the 1950s, and became a cultural force – for better or worse – in the 60s. Before these two decades were over the three national networks were offering programs that were alternately earth shaking, sublime and ridiculous. In the 1940s, the three networks – NBC, CBS and ABC – …

How did television change in the 1950s?

Through the 1950s, the US went from 20 percent of homes having a television to nearly 90 percent. The number of television stations, number of channels, and available programming all grew to meet the demand of a public.Aug 3, 2021

How did the 1940s affect television?

In the late 1940s there were 98 commercial television stations in 50 large cities. By 1949, prices of TV sets had gone down. Americans were buying 100,000 sets every week.

How did television change America in the early 1950's?

Televisions had created an enormous effect on society overall. The advent of television in the 1950s completely reshaped how people spent their leisure time, how children behaved, and how the economy and social structure changed.

What was the impact of TV during the 1950s and 1960s?

Between 1949 and 1969, the number of households in the U.S. with at least one TV set rose from less than a million to 44 million. The number of commercial TV stations rose from 69 to 566. The amount advertisers paid these TV stations and the networks rose from $58 million to $1.5 billion.

How did television affect Americans in the late 1940s and early 1950s?

How did television affect Americans in the late 1940s and early 1950s? It had the tendency to bring people together in social settings.

Why did television flourish in the 1950s?

Why did television flourish in the 1950s? New television stations were established. Advertisers were enthusiastic about the medium. Technical standards were put in place.

How did the rise of television in the 1950s change American lives has this change been for the better?

The emergence of the television affected American culture in the 1950's because many families gathered together to watch the television, and brought families together. It also gave many families local news updates. How did radio and movies maintain their appeal in the 1950's?

How did television change American life in the 1950s quizlet?

Tv in the 1950's helped shape what people thought a perfect society should be. Shows generally included a white father, mother, and children. The 1950s were a period of conformity.

How did the television impact society?

Studies have shown that television competes with other sources of human interaction—such as family, friends, church, and school—in helping young people develop values and form ideas about the world around them.

How has the television changed over time?

The screen got better picture quality, and the speakers provided better sound. The television had gotten drastically smaller, and definitely more convenient for many people. Because of the new technology the TV became smaller, the screen stayed the same size as the other pieces of the technology got smaller.

How did television affect society in the 1960s?

"In the 1960s, television brought powerful pictures of global and local happening to the home. It became a medium able to deliver news, share public opinion and unite people in the great moments." "In 1960, the US Television Industry received $2 billion in advertising, twice that of radio's."

How did television affect US politics in the 1950s quizlet?

How did television affect U.S. politics in the 1950s? It increased the importance of politicians' personal attractiveness.

When did television become popular?

Heralded by stories of scientific breakthroughs and by occasional demonstrations of the technology, television's arrival as a popular medium had been anticipated for more than a decade by 1940. As early as 1928, the chairman of RCA, David Sarnoff, had predicted that within five years television would become "as much a part of our life" as radio. Executives in the movie industry may have questioned Sarnoff's time frame, but few ignored his prediction, since press reports throughout the 1930s assumed that television loomed just over the technological horizon. The motion picture trade press certainly fueled speculation, as when the Hollywood Reporter announced in November 1934 that commercial TV sets would hit the market by January of the following year. "Television Is Ready," the headline brashly—and prematurely—reported. Los Angeles was also the site of one of the country's most active experimental television stations, Don Lee's W6XAO, which conducted numerous demonstrations over the course of the decade. By the time Business Week assured executives that 1939, at last, would be the breakthrough "Television Year," the climate of prophecy had nurtured an intense public fascination with television—in Hollywood as in the rest of the country. 1

How many TV stations were there in 1945?

The FCC had received 116 license applications from 50 cities by the end of 1945, but two years later there were still only 16 stations on the air and fewer than 200,000 TV sets in the country. Of course, television was solely a metropolitan phenomenon, with stations and viewers concentrated mainly along the East Coast and in Chicago and Los Angeles. The electronics industry needed time to retool for consumer markets, but lingering uncertainty over technical standards also made manufacturers and consumers wary about moving forward. Those interested in television awaited a definitive ruling about which of the competing color standards—a mechanical system developed by CBS or an electronic system advocated by RCA—would receive the FCC's approval. In March 1947, the FCC rejected the CBS color system, which was incompatible with existing technology, and this decision launched the expansion of American television because it established that, for the foreseeable future, television would be broadcast in black-and-white. 39

What was Jack Warner's hostility to TV?

tradition when he announced in early 1950 that "the only screens which will carry Warner Bros. products will be the screens of motion picture theaters the world over." 65 Warner's hostility to television has sometimes seemed like the natural result of competition between the movie industry and an upstart rival; in fact, it might never have existed were it not for FCC actions that prevented the studio from forming its own network or seeing its investment in theater TV pan out. Judging by the plans that Warner Bros. unveiled in 1949, the studio executives conceived of television as a central component of the postwar studio system, a new source of income in an unpredictable economic environment.

When did television start?

The FCC approved technical standards for television in April 1941 and authorized commercial broadcasts beginning in July 1941. With manufacturers prepared to market TV receivers, American television appeared to be on the verge of fulfilling the predictions of the previous decade. But World War II intervened, and television's development came to a halt by mid-1942 as manufacturers ceased producing consumer electronics and turned instead to making equipment for the military. Ten commercial stations were broadcasting in mid-1942, and six remained on the air throughout the war. As advertisers drifted away, these stations reduced their schedules to a token four hours per week, transmitting to the roughly ten thousand TV sets in the United States mainly concentrated in New York, Chicago, and Los Angeles.

Where was the first movie telecast?

The first full-scale public screening took place at the New Yorker Theater in New York City during January 1941. This initial telecast, presented to representatives of the FCC, advertising agencies, and the movie industry, consisted of a one-act play and performances of ballet, opera, and vaudeville.

What was the film industry like in the 1950s?

In the 1950s, the film companies produced programming for much of the prime-time TV schedule, and they also experimented with alternatives to broadcast television. By the end of the 1950s diversification was well under way—the Hollywood film companies were becoming media companies. The importance of television for the film industry during ...

What entertainment conglomerate was involved in the 1950s?

Another current major entertainment conglomerate to develop important diversified activities (especially in television) during the 1950s was MCA/Universal. The story involves two different companies that came together during this decade.

What is theater television?

Theater television was one of the ways that Hollywood tried to "fight television with television." 16 The process involved screening television programming in motion picture theaters using two different systems: direct projection (television transmission projected onto screens) or "instantaneous projection" using a film intermediary ( in other words, television signals transferred to film in less than a minute and then projected).

What was Hollywood doing in the 1950s?

By the 1950s, the film industry had firmly established a key role in the supply of the majority of television programming.

What companies were diversified in the 1950s?

The next two sections will look more closely at two companies that were particularly successful with these new diversification strategies: Walt Disney and Universal. The Walt Disney Company was an independent production company that benefitted greatly from diversification in the 1950s. At the same time, Universal was a "second rank" studio through the 1940s, but through its alliance with MCA in the late 1950s it became one of the Hollywood majors by the mid-1960s. Both companies moved into television during the 1950s, thus setting the foundation for their roles as diversified entertainment conglomerates at the end of the century.

Does Encyclopedia have page numbers?

Most online reference entries and articles do not have page numbers. Therefore, that information is unavailable for most Encyclopedia.com content. However, the date of retrieval is often important. Refer to each style’s convention regarding the best way to format page numbers and retrieval dates.

What was popular culture in the 1950s?

Popular culture and mass media in the 1950s. In the 1950s, financial prosperity allowed young Americans to participate in a shared culture of rock and roll music, movies, and television.

What was the new style of music in the 1950s?

In the 1950s and 1960s, young Americans had more disposable income and enjoyed greater material comfort than their forebears, which allowed them to devote more time and money to leisure activities and the consumption of popular culture. Rock and roll, a new style of music which drew inspiration from African American blues music, ...

What is the theme of rock and roll?

Rock and roll, a new style of music which drew inspiration from African American blues music, embraced themes popular among teenagers, such as young love and rebellion against authority. In the 1950s, the relatively new technology of television began to compete with motion pictures as a major form of popular entertainment.

What was the postwar boom?

The postwar boom and popular culture. In the aftermath of World War II, the United States emerged as the world's leading industrial power. Generous government support for education and home loans coupled with a booming economy meant that Americans in the postwar era had more discretionary income than ever before.

What was the baby boomer generation?

In the 1950s and 1960s, the bumper crop of children born after World War II , known collectively as the baby boomers, grew into teenagers and young adults. As the largest single generation up until that point in American history, the baby boomers had a tremendous effect on popular culture thanks to their sheer numbers.

What is a police procedural?

A police procedural is a show usually starring police officers or detectives who go through the process of investigating a crime and making an arrest. Dragnet was the most popular of these shows in the 1950s. More recently, shows like Law & Order, CSI, and NCIS would be good examples of police procedurals.

What was the name of the music that black people played in the 1940s?

This experimentation led to the creation of a new musical form known as rockabilly; by the 1950s, rockabilly had developed into rock and roll.

When did television become a mass media?

Television struggled to become a national mass media in the 1950s, and became a cultural force – for better or worse – in the 60s. Before these two decades were over the three national networks were offering programs that were alternately earth shaking, sublime and ridiculous. In the 1940s, the three networks – NBC, ...

What genres were popular in the 1950s?

During this time, many of the genres that today's audiences are familiar with were developed – westerns, kids' shows, situation comedies, sketch comedies, game shows, dramas, news and sports programming . In the 1950s and 60s, television news produced perhaps some of its finest performances.

Where did Jed Clampett move to?

Farmer Jed Clampett discovers oil on his worthless land, packs up daughter Elly May, nephew Jethro, Granny, all their belonging and millions of dollars and moves to California – in a scene that was eerily reminiscent of photographs of Depression-era Okies moving to California.

Who killed Lee Harvey Oswald?

Many Americans (who may have come home from church early) were watching live coverage on Sunday morning November 24, when they saw Jack Ruby kill the alleged assassin Lee Harvey Oswald. Later, coverage of the Vietnam War was credited with, for the first time, bringing war into the living rooms of citizens.

What was the immediate postwar era?

The immediate postwar era was a time of uncertainty. Emerging from World War II as a victorious superpower, America's future appeared bright, even as complex geopolitical concerns spilled over into everyday life, affecting society at its most basic levels.

What was the Cold War called?

The roots of American-Soviet tension go back to World War II and differences over how Eastern Europe should be reconfigured. By the time the Soviet Union successfully exploded their first atomic bomb in 1949, the Cold War was well underway. The Red Scare, sometimes called the Era of McCarthyism or just McCarthyism, was a period of time roughly between 1947-1954 when many Americans experienced heightened fear over the potential spread of communism. Of particular concern was the prospect of communist infiltration within the United States.

When did rock and roll start?

The origin of rock and roll can be found in the musical culture of the late 1940s and early 1950s. During this time musicians combined the genres of blues, jazz, country, and gospel to create the decidedly innovative genre we know today.

Who is Nate Sullivan?

Nate Sullivan holds a M.A. in History and a M.Ed. He is an adjunct history professor, middle school history teacher, and freelance writer. In this lesson, we will explore American postwar culture. We will learn what life was like throughout the late 1940s and the 1950s by highlighting important cultural trends. Create an account.

When did the baby boom start?

With World War II behind them, many couples decided to have children. The baby-boom was a trend lasting roughly between 1946-1964 in which high numbers of babies were born. During this time, suburbs became an attractive place to live for many young families. One of the most famous suburbs was Levittown, New York.

What was the end of the Second World War?

The end of the Second World War marked the beginning of a new era, not only for the United States, but also the entire world. In America, the end of the war was met with much celebration and hope for the future, even as the threat of conflict with the Soviet Union loomed like a dark cloud. The immediate postwar era was a time of uncertainty. Emerging from World War II as a victorious superpower, America's future appeared bright, even as complex geopolitical concerns spilled over into everyday life, affecting society at its most basic levels. Prosperity and social conservatism came to define the early postwar era, amid Cold War-related anxiety.

How did World War II affect television?

World War II impeded the development of the medium, slowing it as people and materials were directed to this major world conflict. Television replaced radio as the dominant broadcast medium by the 1950s and took over home entertainment. Approximately 8,000 U.S. households had television sets in 1946; 45.7 million had them by 1960.

Who invented the television?

The Development of Television. Writers such as Walter Scott, Jules Verne, Mark Twain, and H.G. Wells began postulating the idea of “seeing at a distance” – as the earliest concepts of television were predicted in the 18th and 19th centuries.

When did General Electric start broadcasting?

In 1928, General Electric began broadcasting a 24-line mechanical image from a New York station thanks to engineer Ernest Alexanderson’s development of a mechanical television system. German Denes von Mihaly, Kenjiro Takayanagi of Japan and Scottish engineer John Logie Baird built various systems in the 1920s, but none of them is seen as ...

Who said television may be feasible?

Radio pioneer Lee DeForest said in 1926: “While theoretically and technically television may be feasible, commercially and financially I consider it to be an impossibility…a development of which we need waste little time dreaming.”. A report in the “Radio Mirror” of the Daily News reported Dec. 30, 1926:

Who said television won't hold on to any market it captures after the first six months?

Film mogul Darryl F. Zanuck of 20th Century Fox said in 1946: “Television won’t be able to hold on to any market it captures after the first six months. People will soon get tired of staring at a plywood box every night.”. J.W. Ridgeway, chairman, Radio Industry Council, United Kingdom, Oct. 1950:

Who invented the radio?

American inventor Charles Francis Jenkins transmitted pictures of Herbert Hoover, then Secretary of Commerce, from Washington to Philadelphia by radio in 1923, and he demonstrated a mechanical television scanning system using a revolving disk in 1925. He called his invention “radiovision.”.

What were the roles of women in the 19th century?

In the early 19 th century the roles of women in American society were predominately as cook, wife, mother, and general homemaker in a mainly rural setting. Families were much larger and relied on the women to provide children to perform free manual labor on the farm in order to maintain the family income and welfare.

What was the end of the 19th century?

The end of the 19 th century marked a time of change and reform for women. Turning away from the cultivated role of wife, mother, and submissive and toward that of worker and respected equal left many questioning the roles that society had previously cast for them. New opportunities in education, politics, and employment caused many ...

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Launching Television, 1939-1942

  • From the time of NBC's inaugural telecast in 1939 until World War IIforced the suspension of consumer electronics manufacturing in 1942, Americans witnessed a flurry of activity surrounding television, including a series of debates over proposed technical standards, the beginning of commercial broadcasts, and the first demonstrations of theater television. The period was domi…
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The War Years, 1942-1945

  • The FCC approved technical standards for television in April 1941 and authorized commercial broadcasts beginning in July 1941. With manufacturers prepared to market TV receivers, American television appeared to be on the verge of fulfilling the predictions of the previous decade. But World War II intervened, and television's development came to a halt by mid-1942 a…
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Thwarted Ambitions of The Major Studios, 1946-1950

  • In spite of the intense expectations that surrounded television by the end of World War II, commercial television was slow to develop after the war. The FCC had received 116 license applications from 50 cities by the end of 1945, but two years later there were still only 16 stations on the air and fewer than 200,000 TV sets in the country. Of course, television was solely a metr…
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Television Production in Hollywood, 1946-1950

  • The major studios clearly saw promise in television during the 1940s, but they were not blinded by ambition; they proceeded cautiously by the end of the decade because they were reluctant to take any action that would leave them subservient to the existing radio networks. Yet even though the major studios withdrew from television, Hollywood's engagement with the medium continued ap…
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Conclusion

  • Jack Warner's legendary antagonism toward television was not evident until the end of the 1940s. Considering his studio's long-term commitment to television, it was a significant departure from Warner Bros. tradition when he announced in early 1950 that "the only screens which will carry Warner Bros. products will be the screens of motion picture theaters the world over."65Warner's …
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Early Interactions Between The Film Industry and Television

  • Many historians have discussed the majors' involvement with broadcasting as early as the 1920s. For instance, Christopher Anderson argued that "the studios wanted not merely to participate in electronic communication but to control the radio and television industries"3 (emphasis in the original). During this early period, the major studios were involved in radio in numerous ways. A f…
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Strategies For Coexistence with Television

  • While the events surrounding theater television and pay television unfolded, Hollywood was developing specific strategies for selling its products to the emerging television industry. By the 1950s, the film industry had firmly established a key role in the supply of the majority of television programming. Before discussing these developments, it is important to establish the backdrop f…
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The New Diversification

  • By the late 1950s and early 1960s, the Hollywood majors represented newly diversified corporations, reporting sizable profits. The next two sections will look more closely at two companies that were particularly successful with these new diversification strategies: Walt Disney and Universal. The Walt DisneyCompany was an independent production company that benefitte…
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Conclusion

  • Although the film industry failed to dominate the emerging television industry in the 1950s, Hollywood actively participated in televisions evolution during the decade and established a strong relationship that eventually led to the integration of these two industries. It is clear that Hollywood companies kept a close watch on the evolving television technology and even becam…
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