how could you improve foodnetwork.com's website? course hero

by Verda O'Kon 8 min read

Help Around the Kitchen

Here's your kitchen essentials guide: how to use those tools in your drawer, how to keep your kitchen clean and more.

Smart Shopping

Get grocery shopping tips including how to stock your pantry, how to plan ahead, how to use your freezer and how to eat fresh.

Cooking School

Whether you're novice or seasoned, these recipes and tips are staples every cook should have in their arsenal.

Help Around the Kitchen

Here's your kitchen essentials guide: how to use those tools in your drawer, how to keep your kitchen clean and more.

Smart Shopping

Get grocery shopping tips including how to stock your pantry, how to plan ahead, how to use your freezer and how to eat fresh.

Cooking School

Whether you're novice or seasoned, these recipes and tips are staples every cook should have in their arsenal.

Help Around the Kitchen

Here's your kitchen essentials guide: how to use those tools in your drawer, how to keep your kitchen clean and more.

How to improve Google search ranking

How can you increase your Google search ranking? Here are nine ways to improve website SEO.

1. Create high-quality content

One of the most important things you can do to improve website SEO is create high-quality content. Google wants to rank content that answers users’ questions and provides good user experiences.

2. Conduct keyword research

For your audience to find your content in search, you need to optimize it for the keywords they’re searching. To find the best keywords to target, you need to conduct keyword research. Start by brainstorming a list of terms related to your business that your audience might search.

3. Include keywords in strategic places on your page

Once you know what keywords you want to target, add them to your new content as well as your existing content. Each page should target one main keyword as well as several related keywords. Include your main keyword in your:

4. Earn more links to your pages

Getting links from well-known, high-authority websites is one of the most effective methods of strengthening SEO. As you create high-quality content, you’ll naturally earn links, but you can use several tactics to increase the number of links you get. One method is to create highly linkable content, such as infographics and ultimate guides.

5. Keep your content fresh

Google values freshness, so regularly updating your content can improve website SEO. If you notice a page’s rankings dropping, this technique can get it back on track. Freshness is especially important if the information in your post will eventually become outdated.

6. Target featured snippets

At the top of search results pages, Google sometimes shows featured snippets — quick answers to the user’s query taken from a high-ranking page.