Chief among them is the ability to establish instructor presence. Though there are many strategies to create a sense of presence in online courses, creating module introduction videos is a key way to establish what Teven and McCroskey (1997) identify as the three main factors in instructor presence: caring, competence, and trustworthiness.
Here are some tips that might help you in making an appropriate introduction video without any hassle. Your video should be about yourself, your interests, your experience, and your education. It would help if you convinced others why you are worth following and what benefits the audience can get from your videos.
Many LED lamps nowadays offer adjustable levels of light, which can come in handy for filming your module introductions, as well as any other videos you might want to film. The most important thing about your sound levels is that they shouldn’t be too loud or too quiet.
Your module introductions should focus on providing context. When completed, your module introductions will help highlight the narrative arc of your course: how each module builds toward those after it and how each serves a vital role in the students’ achievement of the course objectives.
Some information isn't necessary in a welcome video. Add these specific details in the syllabus:
Your introduction video can humanize the online experience for all students, but especially for the more hesitant and new users. You can help students realize that their instructor is a real person with enthusiasm for the subject matter. When you establish a social presence with videos, you build rapport with students and foster a sense ...
Instructor videos can replicate the face-to-face interactions in the traditional classroom. You can ignite excitement about your course and explain how relevant the content is to them. You can give students a taste of your personality and dispel fears about the online learning environment.
Chief among them is the ability to establish instructor presence. Though there are many strategies to create a sense of presence in online courses, creating module introduction videos is a key way to establish what Teven and McCroskey (1997) identify as the three main factors in instructor presence: caring, competence, and trustworthiness. Though these can be communicated somewhat via text, tone can often be lost in the written word, and caring and trustworthiness are arguably better established through video.
Perhaps the most important benefit of creating module introductions, however, is to help your students understand why they’re doing what you’re asking them to do. This brings us to our recommendation with respect to where to focus their content.
Given that videos for educational purposes should be accompanied by a transcript and captions, your module introduction will provide a valuable opportunity for students to identify and select their preferred learning path.
Motivation is strongly influenced by the value students see in the material as it relates to their academic, personal, or professional lives. Taking this approach to the content of your module introductions will help ensure their utility to your students.
Review: Activate students’ relevant prior knowledge and connect the module to material from earlier in the course. This helps students build stronger, more-connected knowledge structures.
Part of the reason it’s essential to be aware of your background is because of cognitive load theory. Anything that can distract your viewers from what you’re attempting to communicate may serve to increase extraneous load, and thus hinder their ability to retain or even pay attention to your content.
Previewing helps students “prime the pump” and integrate new information more effectively—and retain it longer. It also helps students engage with the material more actively and focus their energy appropriately.
Anything that can be offered to a market for attention, acquisition, use, or consumption that might satisfy a want or need
promotion mix (marketing communications mix) the specific blend of promotion tools that the company uses to persuasively communicate customer value and build customer relationships. Advertising. any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor.
The strategy by which the company accomplishes its advertising objectives. It consists of two major elements: creating advertising messages and selecting advertising media.
Title sequence from Saul bass used the green color from the Metro Goldwyn Mayer screen to transition a reflection of everyday life from a glass building. The text is aligned to the building and slides down after a few seconds letting the viewer read. The music also swells in the background as the text moves.
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