Managing Product and Go-to-Market Strategies Formerly Introduction to High Tech Product Management and Marketing Whether you are a product manager, product marketing manager, startup founder or CEO, this introductory course provides the real-world knowledge and the tools you need to succeed in building a successful product.
Graduate Julia Kocs loves being a marketing professional, and studying marketing with UC Berkeley Extension gave her access to a vibrant international community and world-class educators. Digital marketing graduate Pooja Kandappa has always been interested in marketing and creative communications.
Choose from short-term intensive options with daytime classes or longer-term study with nighttime classes—either way, you earn a certificate that demonstrates successful completion of a rigorous, Berkeley-quality curriculum. "The time I spent at UC Berkeley Extension was the time of my life." Your privacy is important to us!
A UC Berkeley Certificate of Business Excellence allows individuals to create a personal learning journey structured by our four academic pillars to gain management essentials in Leadership, Entrepreneurship, Strategy, and Finance to drive both personal and organizational development. "An amazing learning experience.
UC Berkeley Extension adheres to the privacy requirements in the Family Educational Rights and Privacy Act (FERPA), the California Information Practices Act and all other applicable federal and state laws and regulations that safeguard education records, privacy and confidentiality.
Here are the four programs that we liked best.Product School's Product Management Certification Programs. ... Pragmatic Institute's Product Management Certification. ... AIPMM Certified Product Manager Credential through 280 Group. ... Product Development and Management Association's (PDMA) New Product Development Certification.
The University of California, Berkeley, is accredited by the Western Association of Schools and Colleges (WASC). UC Berkeley Extension—like all other UC Berkeley schools, colleges and departments—is accredited by WASC through the University.
bachelor's degreeProduct managers must complete appropriate education, before they can be considered for hire. They typically must complete at least a bachelor's degree in business management, or a closely related field.
The University of California, Berkeley, Extension (UC Berkeley Extension) is the continuing education division of the University of California, Berkeley (UC Berkeley) campus. Founded in 1891, UC Berkeley Extension provides continuing education through self-supporting academic programs.
UC Berkeley Extension's Concurrent Enrollment program provides an opportunity to enroll in UC Berkeley campus courses on a space-available basis without formal admission to the University. Approval of class applications is at the sole discretion of the campus academic departments.
Taking Coursework at UC Berkeley Extension "X" prefix courses numbered 1-299 can transfer for units and be petitioned for breadth (see "Other Higher Ed Institution" for process), but will not apply to your UC Berkeley GPA.
The product manager career path isn't for everyone. If you need structure and predictability in your role, being a PM may be stressful! The product management career path can be incredibly fulfilling as you build and work on products used by millions of users around the world.
Although you currently don't need an MBA to land a job as a product manager, an advanced degree can help get your foot in the door when applying to high-profile companies. An MBA in product management can also help you climb the corporate ladder faster than you would with only a bachelor's degree.
Therefore, the crux is, MBA will help you in the process to become a product manager, but it's not essential. MBA will give you many benefits like a great network, a personal brand, and business skills. But it doesn't teach you to build a successful product.
The program has an estimated cost of $11,995 (not including registration fee). Program fees are subject to change.
Credit is in semester units; you can see the number of semester units on the course's web page. For courses carrying academic or professional-level credit, the University's standard formula for one unit of credit is 15 hours of instructional time, plus two hours of study time for each hour of instruction.
UC Berkeley is renowned for the rigorous academic standards of its undergraduate programs. Our more than 130 academic departments and 80 interdisciplinary research units divided into five colleges and one school.
The Product Management Certificate Program is a five-day, immersive, in-person training experience. Before you arrive, we include a six-week online component (set aside about two hours per week for this), including customized video lectures and readings, discussions with your new classmates, colleague surveys, exercises, and a simulation game.
Sara Beckman is Faculty Director of the Product Management, Product Management Studio, and Customer Obsessed Design programs at Berkeley Executive Education. Sara is an award-winning Haas...
Signal your professional achievement to your network and get recognized for your completion! Upon successful completion of the program, UC Berkeley Executive Education grants a verified digital certificate of completion to participants that you are encouraged to add to your profiles.
"An amazing learning experience. I gelled incredibly well with ... my team and made close friends. I feel more prepared than ever for my duties as a Product Manager. I didn't do my MBA at Haas, but this would be the closest thing."
Using the tools of customer-centered design, ethnography and storytelling, you will learn how to conduct successful customer interviews, extract important customer insights from those interviews, share those insights with key stakeholders in your company, and galvanize action around those insights.
Effectively managing a product team, leveraging design thinking, and understanding a product lifecycle is good business. Centering the customer experience and creating a compelling product narrative is great business.
Experienced professionals focused on product design, product development, product launching, marketing, go-to-market strategies, selling, and managing products across all industries.
Sara Beckman is Faculty Director of the Product Management, Product Management Studio, and Customer Obsessed Design programs at Berkeley Executive Education. Sara is an award-winning Haas...
Signal your professional achievement to your network and get recognized for your completion! Upon successful completion of the program, UC Berkeley Executive Education grants a verified digital certificate of completion to participants that you are encouraged to add to your profiles.
"I still keep in touch with the people I met in this session! I’ve built relationships with others in the course, and I wouldn’t have gotten this opportunity to meet them if I hadn't taken Product Management Studio."
Using the tools of customer-centered design, ethnography and storytelling, you will learn how to conduct successful customer interviews, extract important customer insights from those interviews, share those insights with key stakeholders in your company, and galvanize action around those insights.
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Having a secure future has always been at the front of Certificate Program in Project Management graduate Laurice Gonzales’ mind. Born and raised in the Philippines, from an early age Laurice...
Learn practical skills from industry-leading professionals. Add Berkeley-quality education to your résumé with online courses and certificates.
Take online programs and courses from anywhere in the world! Receive a Berkeley-quality education from the comfort of your home—no visa or application required. Search our course catalog to find the right one for you.
In her early career, Kelly Kraft was mainly customer-focused. As a client success coordinator turned specialist turned senior manager, Kelly has been on the front lines to ensure that her...
Graduate Julia Kocs loves being a marketing professional, and studying marketing with UC Berkeley Extension gave her access to a vibrant international community and world-class educators.
Marketing strategist Jason Miller authored the Amazon #1 best seller Welcome to the Funnel: Proven Tactics to Turn Your Social Media and Content Marketing Up to 11 (Heavy Metal Thunder, 2014). He is currently the Senior Director, Brand Marketing at ActiveCampaign.
Take online programs and courses from anywhere in the world! Receive a Berkeley-quality education from the comfort of your home—no visa or application required. Search our course catalog to find the right one for you.
Make sure Berkeley is on your résumé by taking a single course or completing a full certificate. We're here to help you start, advance or change your career. What are you interested in studying?
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UC Berkeley Extension courses provide a welcoming environment for adult learning. The teachers bring a lot of real life experience. They also offer on-line classes and in person classes.
All-day training may not be suitable for everyone , some projects may require substantial data (i.e. company data that may or may not be sensitive) to prove areas of improvement may be needed. These courses are only offered during specific months of the year.