C.The sales force only needs to coordinate its efforts with marketing planners. D.Coordinating marketing and sales has little effect on customer relations. E.Marketing and sales do not require coordination.
In other words, its aim is to help salespeople close a specific sale with a customer. Which of the following are common trade promotion tools?
Coordinating marketing and sales can be improved by increasing communication between the two groups. One consumer promotion tool is _______, which are goods offered free or at a low cost as an incentive to buy a product.
The best salespeople are the ones who work closely with customers for mutual gain. What is the fastest growing sales trend today? Which of the following statements about sales promotions is correct?
E- Personal selling is the nonperonal arm of the promotional mix.
E- The salesperson meets the buyer for the first time.
E- Coordinating and marketing and sales has little effect on customer relations.
A- Salespeople do not play a role in solving customer problems.
E. Marketing experts generally agree that sales promotion plays an important role in building and maintaining a brand's image and position.
D. Creatives have become more sophisticated, and this sophistication has led to a decline in their dependence on sales promotion.
A. The advent of optical scanners and computers gave manufacturers access to sales information.
A. Sales promotions are now considered an essential part of an organization's branding strategies.
The growing use of sales promotion has resulted in promotion clutter.
Coordinating marketing and sales can be improved by increasing communication between the two groups.
A.Coordination between marketing and sales is not necessary because companies today see them as the same function.
B.Personal selling is the nonpersonal arm of the promotional mix.
C.The sales force only needs to coordinate its efforts with marketing planners.
A.Salespeople do not play a role in solving customer problems.