which of the following is true of outdoor advertising? course hero

What is the definition of outdoor advertising?

A. Outdoor advertising is the newest form of advertising that emerged with the onset of technology. B. Messages communicated through outdoor advertising are often dissuasive. C. Outdoor advertising has plunged with the increasing number of women in the work force.

What are the disadvantages of outdoor advertising?

One of the major disadvantages of outdoor advertising is its lack of persuasiveness. aerial advertising is very expensive in terms absolute costs, especially when employed to reach specific target markets. Nelson receives a pen and a calendar free of charge from a store where he makes regular purchases.

What is the only form of advertising that is independent of legislation?

D. Outdoor advertising is the only form of advertising that is independent of national legislation. E. Outdoor advertising is a pervasive form of communication for residents of urban and suburban areas. Which of the following pieces of federal legislation resulted in the ban of interstate billboard advertising?

Why is advertisement considered a directional medium?

_____ advertising is considered a directional medium because it points consumers toward where their purchases can be made rather than creating awareness or demand for products or services. Woodlot Inc. is a furniture manufacturing company that has recently started its operations.

What are the disadvantages of outdoor advertising?

False. One of the major disadvantages of outdoor advertising is its lack of persuasiveness. False. ambient advertising often uses digital technology to send its message.

Is aerial advertising expensive?

aerial advertising is very expensive in terms absolute costs, especially when employed to reach specific target markets. False. the costs of mobile billboards depends on the area and the mobile board company's fees. True.