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What is the second component of the tri component model of attitudes?

What is the term for behavior or thoughts that occur when people accept (or take) credit for success?

What is a model of consumer attitudes?

What is the term for an approach to changing attitudes by appealing to the reasons (or motivations) behind people's?

What is consumer behavior?

What is subjective norms?

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What is the second component of the tri component model of attitudes?

The second component of the Tri- Component Model of attitudes. It represents the person's emotions and feelings regarding the attitude object , which are considered evaluations because they capture the person's overall assessment of the attitude object (i.e., the extent to which the individual rates the attitude object as "favorable" or "unfavorable," "good" or "bad").

What is the term for behavior or thoughts that occur when people accept (or take) credit for success?

Behavior or thoughts that occur when people accept (or take) credit for success (internal attribution), but assign failure to others or outside events (external attribution).

What is a model of consumer attitudes?

A model stating that a consumer's attitude toward a product or brand is a function of the presence of certain attributes and the consumer's evaluation of those attributes.

What is the term for an approach to changing attitudes by appealing to the reasons (or motivations) behind people's?

An approach to changing attitudes by appealing to the reasons (or motivations) behind people's attitudes. These reasons are called "functions."

What is consumer behavior?

The process of imparting or exchanging information. In the context of consumer behavior, it is the transmission of messages from senders (the sources) to receivers (the consumers) via media (the channels of transmission).

What is subjective norms?

An approach to studying attitudes that measures the "subjective norms" that influence a person's intention to act, which include his (or her) beliefs as to what relevant others (e.g., family, friends, roommates, co-workers) might think of the person's contemplated action.

What is the second component of the tri component model of attitudes?

The second component of the Tri- Component Model of attitudes. It represents the person's emotions and feelings regarding the attitude object , which are considered evaluations because they capture the person's overall assessment of the attitude object (i.e., the extent to which the individual rates the attitude object as "favorable" or "unfavorable," "good" or "bad").

What is the term for behavior or thoughts that occur when people accept (or take) credit for success?

Behavior or thoughts that occur when people accept (or take) credit for success (internal attribution), but assign failure to others or outside events (external attribution).

What is a model of consumer attitudes?

A model stating that a consumer's attitude toward a product or brand is a function of the presence of certain attributes and the consumer's evaluation of those attributes.

What is the term for an approach to changing attitudes by appealing to the reasons (or motivations) behind people's?

An approach to changing attitudes by appealing to the reasons (or motivations) behind people's attitudes. These reasons are called "functions."

What is consumer behavior?

The process of imparting or exchanging information. In the context of consumer behavior, it is the transmission of messages from senders (the sources) to receivers (the consumers) via media (the channels of transmission).

What is subjective norms?

An approach to studying attitudes that measures the "subjective norms" that influence a person's intention to act, which include his (or her) beliefs as to what relevant others (e.g., family, friends, roommates, co-workers) might think of the person's contemplated action.