Response Feedback: • Question 6 0.6 out of 0.6 points When Apple, Inc. developed and introduced the iPhone, it was unique as it essentially combined a cellular phone with an iPod, an Internet browser, and e-mail capabilities. As such, in the short run, it seemed that demand for the product would be inelastic, with no real existing competition.
Mar 27, 2014 · When Apple, Inc. developed and introduced the iPhone, it was unique as it essentially combined a cel-lular phone with an iPod, an Internet browser, and e-mail capabilities. As such, in the short run, it seemed that demand for the product would be inelastic, with no real existing competition.
Mar 01, 2015 · Jonathan Ive is a cheif designer and engineer in the Apple. He designed and develop every generation of the iPhone, which shows his unique skills of innovation. Whenever the Apple announces a new product, we can see a video that films Jonathan, who introduces its unique design and mechinism.
When Apple, Inc. developed and introduced the iPhone, it was unique as it essentially combined a cellular phone with an iPod, an Internet browser, and e-mail capabilities. As such, in the short run, it seemed that demand for the product would be inelastic, with no real existing competition.
http://www.inc.com/business-insider/steve-jobs-completely-wrong-iphones.html. Steve Jobs, former leader of the Apple, was the father of the iPhone. He designed and created the iPhone, which marked a new era for the cell phone industry. Steve Jobs was a perfectionist who placed great emphasis on the product design.
The design and development of the iPhone has a huge social impact, because they encourage innovation in the cell phone industry. The success of the iPhone by those people tells the cell phone industry how important innovation is. Before the release of iPhone, the cell phone market placed more emphasis on the configuration ...
After the success of iPhone, the industry realizes that a good design could result in huge success, and generate a lot of profits. Therefore, the industry began to evolve and paid more attention to the design of the cell phone.
Jonathan Ive is a cheif designer and engineer in the Apple. He designed and develop every generation of the iPhone, which shows his unique skills of innovation. Whenever the Apple announces a new product, we can see a video that films Jonathan, who introduces its unique design and mechinism.
Steve Jobs was a perfectionist who placed great emphasis on the product design. For example, one day when he was designing the first generation iPhone, Steve noticed a small detail that made the phone “masculine, task-driven, efficient”.
The final step in Apple’s product development is product launch. When the product is considered to be as good as it can be – it enters an action plan known as “the Rules of the Road”. This explains all the responsibilities and actions that must be taken prior to a commercial launch of the product.
However, Adam Lashinsky, the author of Inside Apple: How America’s most Admired and Secretive Company Really Works has been given a look at the process. While there are still aspects of the way that Apple works that are shrouded in secrecy – you can get a good idea of the overall high level process.
When a design team works on a new product they are then cut off from the rest of the Apple business. They may even implement physical controls to prevent the team from interacting with other Apple employees during the day.
The EPM is the engineering program manager and the GSM is the global supply manager. Together they are known within Apple as the “EPM Mafia”. It’s their job to take over when a product moves from design to production.
Well at Apple they put design at the forefront. Jony Ive – the British designer that is the Chief Design Officer (CDO) at Apple– and his design team lead the company and they do not report to finance, manufacturing, etc. They are given free rein to set their own budgets and are given the ability to ignore manufacturing practicalities.
Apple’s process is complex, expensive and demanding. If you compare it to most business theories – it shouldn’t work. However, to date it has out-performed even the wildest of expectations.
Apple is a notoriously secretive business. In Steve Jobs’ time at the company it would have been near impossible to find out about the internal workings of the business. This isn’t surprising when a business’s market advantage is its design approach. It’s worth keeping it under wraps.