what topics are good for an email course

^{101 Best Email Subject Lines of 2020}

1. Self-Interest. These are your bread and butter subject lines—you should be using them most frequently. ...
2. Curiosity. If self-interest subject lines work because they communicate a direct benefit, curiosity-based ones succeed for the exact opposite reason.
3. Offer. Do you like free stuff? Do you like to buy things when they’re on sale? So does your email list. ...
4. Urgency/Scarcity. This is the most powerful type of subject line you have at your disposal. Subject lines that communicate urgency and scarcity tell readers they must act now.
5. Humanity. Don’t forget to remind your list about the person or people behind your products. ...
News. Keeping your audience informed about new developments in your field builds authority and keeps your open rates high.
Social Proof. A fundamental characteristic of humans is that we look to the behavior of others when making decisions.
Story. Telling a story, or at least teasing the beginning of one in your subject line is a unique way to highlight benefit and get the open rate you’re ...

Full Answer

What is an example of an effective Email course?

 · Here are few topics for your consideration. - employee conveying absence from office to team members and team leader whilst going on annual vacation. - employee seeking …

What are some good email subject line best practices?

 · Email Course Builds Trust. 2. Email Courses are the Best Lead Magnets. 3. Creation Takes Lesser Time. How to Create an Email Course. Step 1 – Create an Opt-In Form or a Landing Page. Step 2 – Create an Email Sequence. Step 3 – Setup Automation.

What makes a good free email course landing page?

What exactly is an email course?

How do I create an email course?

The anatomy of an email courseStep 1: Decide what to teach. Before you create anything, figure out what to teach first. ... Step 2: Structure your email course. Most email courses are sent over a period of one to two weeks. ... Step 3: Create content for your email course. ... Step 4: Automate your workflow. ... Step 5: Make the sale.

Should I create an email course?

Email courses are low risk Because email courses are a minimum viable product, they are the best way to test new content. If you're not spending your time or your budget on those high-quality assets and features, that means you're not losing too much if your email course doesn't do as well as you had hoped it would.

How do I create an automated email course?

5 tips to create a high-performing automated email courseChoose a subject that excites your audience. ... Promote your email course like it's a product. ... Focus on the content. ... Don't overwhelm readers with too much copy. ... Give subscribers the next step when the course ends.

How do I create an email list for an online course?

How To Build Your Email List From ScratchStep 1: Create an account with an Email Service Provider (ESP) ... Step 2: Create a New List. ... Step 3: Create a Lead Magnet. ... Step 4: Create Your Email Confirmation Process. ... Step 5: Create Your Welcome Email for New Subscribers.More items...•

How long should a Mini online course be?

When we refer to a mini course, we mean short online course that typically takes two hours or less to complete. They cover a hyper-specific topic and are often used as a marketing growth tool. And they might be repurposed content or a unit from a larger online course.

How do I create a course in MailChimp?

How to make an e-course (using MailChimp)People sign up to take your e-course on a MailChimp sign-up form (in other words, by joining a MailChimp list).They receive an email that starts the course. ... By clicking or waiting a certain amount of time, they get another email lesson.More items...•

What is the meaning of course through?

course through (something) To rush or flow through something, especially with great speed or force. As soon as I stepped on the stage, I could feel the adrenaline coursing through my body. The deadly disease coursed through the densely populated city at an alarming rate.

How do I create an email in ConvertKit?

Head on over to the Email Templates page in your ConvertKit account and click the 'New Email Template' button.

Can I collect emails with Thinkific?

The Thinkific App Store contains a number of third-party solutions that can help you engage your visitors' attention and capture those all-important emails.

How do you write an email invitation for training?

Dear [Name], I would like to invite you to attend a training for [training's purpose] on [date], at [time]. The training will take place at [location]. This training is [mandatory or optional] for employees to attend.

How do you announce a new online course?

Here Are Some General Headline Rules for Online Course Press Releases:Keep your main headline brief — 9 words or less is best.Try to trigger a question from your readers. ... Clearly restate your main message in the subheading.Make sure to use a word that makes the headline feel newsworthy.

How do you announce a training email?

Dear [employee name], We're hosting a [name of course] on [date], from [start time] to [end time], and would like you to attend. Please save the date in your calendar. The training will take place [location].

How do you email a teacher template?

How to write an email to a professor: A step by step guideMake sure you really need to send that email. ... Use your school email. ... Write a clear subject line. ... Include a proper email greeting. ... Remind who you are. ... Get straight to the point. ... End an email politely and include a professional signature. ... Proofread your email.More items...•

What is an email course?

It also teaches your audience something real, something necessary, and something related to your course by delivering lessons over a series of automatically generated emails.

What happens when students work through email courses?

As students work through your email course, they’ll become more and more aware of your course subject matter and what they don’t know yet—but want to. This will generate more demand for your full course.

What does it mean to be value focused in email courses?

That means thinking about leading people from interested to very interested throughout your email series.

What advice does Brennan Dunn give to email digesting?

Brennan Dunn gives truly powerful advice when he talks about email digestion time. When you space out your course, consider how long it may take someone to complete the tasks. If it isn’t a one day thing, opt for a longer course over a shorter one. Don’t forget to look at the course as an extended sales pitch.

How to make money with email courses?

Collect email addresses. You’ve heard us say it before, but your email list is the backbone of your business. You launch your course and make money by emailing your list about your course . The larger your list, the larger the number of potential buyers.

What happens when a new reader stumbles on your content?

When a new reader stumbles on your content, they can opt-in and ask for your course and get it, automatically. This kind of instant gratification makes a difference. When people get something they want instantly, they get a hit of dopamine. For potential customers, this helps create an immediate sense of value.

How to teach a full course?

Step 1: Decide what to teach. Before you create anything, figure out what to teach first. Naturally, you want to pick a topic that is valuable, shows off your teaching abilities, and also generates demand for your full course. Let’s say your full course is entitled, “Planning a Trip to Italy.”.

Why are emails important?

In essence, they function as mini-reports so they need to be accurate, clearly organized, delineate information well, and help a reader easily understand what matters. This lesson helps you summarize complex information into a clear, easy-to-digest email.

What is the purpose of applying techniques to email?

Applying these techniques will ensure your emails are succinct and crisp and a pleasure to read.

What is self-paced email writing?

During the self-paced course, you will apply what you are learning in a series of email writing tasks. These tasks are designed to reinforce what you are learning in that section of the course. Additionally, after submitting actual email exercises, you will receive both subjective and objective feedback from your instructor.

What is the first module in email writing?

The first module will introduce you to the value and importance of well-written business emails. You will submit your specific course goals and tell us about your email writing requirements and challenges, which will enable your instructor to provide feedback that is most relevant to your email writing.

How to make an email look unprofessional?

Grammatical mistakes can make a great email look unprofessional. Avoid common mistakes and improve your syntax. You’ll also learn how to proofread effectively to ensure you can feel confident when you click ‘send'.

Is email formatting automatic?

Email formatting is not automatic. Thoughtful use of basic formatting tools will greatly increase your read and response rate. Proper formatting is also an indicator of professionalism. Learn how to harness its value with effective white space, headings, bullets, and line spacing in Module 7.

Why is email course good?

This is good news because an email course that teaches a specific topic to a specific target audience is the ultimate qualifier.

Why are email courses so effective?

By creating an email course that helps your specific target audience solve a specific problem just as they are searching for a solution, you are delivering the right message, to the right person, at the right time. This is why email courses are so effective.

What is email marketing?

Email marketing: send an email to your existing subscribers (the ones who have not yet purchased the specific product or service that your email course leads to).

What is an email course?

An email course is a series of lessons delivered via email over a predetermined period. At the end of these lessons, you invite your prospects to purchase your product or service, by showing them how it can help them with the particular problem/topic that your email course focused on.

How to include lesson number in email?

Include the lesson number in your subject line, followed by a catchy headline that entices students to open the email. CoSchedule has a great headline analyzer tool that can help with this.

How long is a course email?

A common email course length is 5-7 days with one email (containing up to 1,000 words) sent per day. If through experimentation you discover that a different course length is more efficient for your specific target audience, then go with that.

Why is it important to select a course topic?

The idea here is to select a course topic that is both highly relevant to your ideal customers (because it helps them solve a specific problem), that ties directly to the product or service that you offer.

What are subject lines in email?

1. Self-Interest. These are your bread and butter subject lines—you should be using them most frequently. They are usually direct and speak to a specific benefit your audience will gain by opening the email. Self-interest subject lines also help pre-qualify openers by giving them a clue about your email’s body content.

Why do you use self interest subject lines in email?

Self-interest subject lines also help pre-qualify openers by giving them a clue about your email’s body content.

What is the purpose of a story in a subject line?

Telling a story, or at least teasing the beginning of one in your subject line is a unique way to highlight benefit and get the open rate you’re looking for.

Why is it important to keep your audience informed about new developments in your field?

Keeping your audience informed about new developments in your field builds authority and keeps your open rates high.

When giving something away or selling something your subscribers would be interested in, what should you say?

When you are giving something away or selling something your subscribers would be interested in, directly stating that in your subject line is a great way to convince them to open the email and learn more.

Can curiosity based subject lines get old?

Be careful though, because curiosity-based subject lines can get old fast and are the most likely to miss their mark.

How to make a good subject line for email?

Know your audience. Your best bet for creating good email subject lines will be understanding your audience intimately and catering to them. This is a major rule for pretty much all aspects of online marketing, and while it can be a bit tougher in a limited character field like a subject line, matching your audience’s interests and mannerisms is essential if you really want solid open rates.

What is the ultimate goal of email subject line?

Basically, the ultimate goal is to make your email subject line visually stand out. How you do that is up to you!

How many emails are sent every day?

We get a TON of emails every day ( 105 billion are sent every day !), and a lot of them are never opened. People are inundated with boatloads of information – more than ever before in history! But we don’t have more time to soak it all in. The chances of your email being ignored are pretty high – unless of course, you have a rockin’ sockin’ subject line.

How to stand out from the masses in email?

Question marks and unusual punctuation offer another method for standing out from the email masses. Exclamation marks can be useful, but are so over-used in subject lines that they don’t tend to be very powerful. Instead, experiment with some fun symbols or loud punctuation to attract ‘dem eyeballs.

How to use "you" and "your" in a business letter?

While name-calling is on the out, it’s still considered a best practice to use “you” and “your” wording to speak directly and comfortably with readers. Put Yourself in the “From” field. Keep your “from” section professional and consistent for business subject lines.

How many characters should a subject line be?

Keep it under 50 characters. It’s general best practice to keeps subject lines to fewer than 50 characters. Subject lines with less than 50 characters have higher open rates and click-through-rates than those with 50+. Go over 50 characters and you risk being cut o-. Alliteration.

Why do we put numbers in our subject line?

Incorporating numbers into your subject line attracts attention, as our brains are naturally drawn to digits. This tends to be why top 10 lists are so successful – lists are easier for our brains to process and they create curiosity, in addition to providing the promise of a quick and easy read.

How to train your team about a fun training topic?

One engaging approach to train your teams about this fun training topic idea is through gamification! You can make short game-based quizzes to keep employees engaged as they learn more about fun training ideas such as diversity & cultural awareness.

Why is it important to give out pointers to employees?

This seems like too much pressure and some employees may even encounter “paralysis by analysis”. Giving out pointers to your employees about the mission, vision, and ethics of the organization will help them navigate their decision-making process while keeping the values of the company in mind.

Why is it important to give feedback?

When working, giving and receiving feedback is important because it is one of the most direct ways to know what went wrong and what went right with a task. It may seem like a small aspect of work but not everyone knows how to handle feedback professionally so conducting training about this topic is helpful for everyone to work in this area. As a manager, it’s crucial that you conduct proper feedback training to help your employees give and receive actionable feedback and handle difficult conversations at work. It is inevitable to encounter difficult conversations at work and training your teams about that will help everyone address uncomfortable conversations and turn them into meaningful conversations. This good practice will help the employees grow as they know how to give and take constructive criticisms better.

Why is communication important in an organization?

Having good communication skills is essential in every function in an organization and can help solve most of the problems that employees encounter in their daily work. When collaborating with your colleagues, you must be able to communicate information and needs in order to minimize delays and bottlenecks in an operation. For client-facing employees, effective communication is also highly emphasized as it is key to maintaining good customer relations. Ultimately, being able to communicate your thoughts properly is one of the most effective work skills as this reduces misunderstandings and conflicts.

Can a training manager use an LMS?

Training managers can make use of LMS such as EdApp to author their own work-life balance training course. EdApp specializes in microlearning so all the lessons are delivered in bite-sized chunks, making the content interactive and easy to understand.