what to charge for course creation

by Breana Rowe 8 min read

Full Answer

How much does it cost to create a course?

The price levels for a course can be a fee of $ 100 for the basic version, $ 150 for the standard version and $ 200 for the premium version. Of course each level will have to provide an increase in content, which means more work for you, but also more money.

How much do content creators charge for content?

Content creators charge according to the length of content in question and how many hours will go into creating it. If your content piece will require a lot of research time, the cost will go up. A 60-90 second video will be perfect to attract & engage customers. When it comes to A blog, something around 1200 words will be great.

How much does it cost to produce eLearning content?

1 hour of ready eLearning content costs $8,150-$36,205 ($22,178 on average) to produce (if the job is done by skilled contractors, the costs can be lowered by up to 30%)

What factors determine the cost of content creation?

One of the major factors that determine the cost of content creation is which type of content you want. Here are the most popular content types: Creative content is the most expensive since it requires a lot of time in conceptualization, planning, and creation. Promotional content is comparatively cheaper unless it’s in video format.

How much should I charge to develop a course?

In 2021, 1 hour of learning content can take around 100 – 160 hours to create. In 2021, 1 hour of learning content can cost about $8,542 – $36,320 ($22,431 on average)....Wrapping Up.Year1 hour of eLearning content costs, $20208,150 – 36,205 (22,178 on average)20197,830 – 37,365 (22,598 on average)2 more rows•Jun 20, 2020

How much should I charge to create an online course?

It can cost anywhere from $200 to $10,000 to create an online course. The main source of expenses is the labor involved, followed by the equipment and software. If you are creating the online course yourself and not paying someone else to do it, this means that other than your time there are very few expenses involved.

How do you determine a course price?

How to choose a price for your online course:Do not price your course based on its length. ... Take a look at your competition. ... Quantify the value of the outcome your students can achieve. ... Test different price points. ... Consider your credibility/authority in your market. ... Consider the cost of your customer's alternatives.More items...•

How much do course creators make?

Your online course could earn anywhere from a $0 – $50k+ per month. Many course creators will earn $1 – 5k/month and there are numerous examples of online course teachers earning $10k – $50k per month.. There are lots of factors that will determine how much you can earn by selling online courses.

How do you charge virtual classes?

1:028:30Charge for Zoom Class (Full Tutorial) - YouTubeYouTubeStart of suggested clipEnd of suggested clipNext if you don't have one already you will need to create a stripe account or PayPal account so youMoreNext if you don't have one already you will need to create a stripe account or PayPal account so you can charge for your classes.

How many hours does it take to create an online course?

Depending on the duration and detail of the program, it can take anywhere between 25 – 500 hours to formulate an online course. A mini-course with just 4 or 5 videos you could develop it in a couple of days. An in-depth flagship course with numerous modules and assignments could take eight weeks or more to accomplish.

How much should a mini course cost?

Create a mini course More specifically, a mini course can be described as shorter in duration than the full-length course, and often it doesn't offer additional assets like printables, so generally, it requires less time to prepare. You can make your customers happy with a mini course at a low price range of $10-$50.

How much should I charge for an email course?

Make your baseline price higher than you think We're just going to lay it out: Consider pricing your online course at least $100. Because you've validated your idea, acquired an audience, and developed your course, you already know it's valuable. A good baseline price for a course is $100, if not more.

How do you make a mini course?

Keep the mini course small, simple, and short....The art of doing: How to create a mini courseChoose a course topic. ... Identify the target audience. ... Provide a transformation. ... Outline the content. ... Shrink the list. ... Repurpose content.

How much money can you make creating online courses?

You can make anywhere from $500 to $50,000 and more by teaching online courses. To determine how much money you can make from online courses, all you need to know are the size of your audience, how well you can convert those people into buyers, and the price of your program.

Can I make money selling courses?

Creating and selling online courses can be quite lucrative if you're able to provide great content and reach your target market. Plus, with existing modern platforms, you can launch your course and start making money right away.

Is making an online course profitable?

Are Online Courses Profitable? Yes, they are. Online courses offer one of the best business models to digital entrepreneurs. The demand is rising and people are more than willing to pay for them, and they are one of the top ways to make money online.

How to know how much to charge to make a profit?

To know how much to charge to make a profit, start adding up all your expenses with creating and selling the course. Another thing you need to understand, is that the effort required to market a course is independent of its price, the work is the same .

How many people can you sell a 20 dollar course to?

If you charge $ 20 for your course, it means you will have to sell it to around 500 people. With a current audience of 1,500, this translates into a conversion rate of 75%.

What are the barriers to pricing online courses?

One of the main difficulties and barriers when it comes to pricing online courses is the idea that you are charging for your expertise, which can be really intimidating. But something you should always keep in mind is that you are not just selling knowledge, you are selling a transformation (and if you’re not, you should!). ...

Why is value added in a course so high?

So the value added in a course is very high because you are not delivering something with expiration date, you are delivering something that can be tapped to achieve lasting results. Let’s look at the following three course topics: 5 mindfulness meditation techniques to relieve stress and improve your quality of life.

What does "more resources" mean in a course?

The more resources your course offers, the more value it delivers to the student, and one option is to let them choose whether they want to pay for it or not.

Do instructors deliver extra materials?

In the eagerness to offer the best course possible, many instructors deliver several extra materials to assist the study, for free.

Is a free course an appetizer?

It is common to find courses up to free, but make no mistake, often the free course it’s only an “appetizer”, a module for the student to test and realize how valid is to take the course.

How much will 1 hour of learning cost in 2021?

In 2021, 1 hour of learning content can cost about $8,542 - $36,320 ($22,431 on average).

What is online course development?

Online course development is a complex process, and the price of course creation can vary depending on learning platform, course content, eLearning industry, and other factors. If you want to get a detailed cost analysis research for your eLearning project, pleasefeel free to schedule a demo. Tweet#N# .

How long has Sergiy been in eLearning?

Sergiy has 18 years of experience in eLearning and management. Creating educational programs, career paths, online and offline courses he is making the educational world better as a co-founder of RG.

Is eLearning still relevant?

The eLearning market changes, new eLearning trends, and technologies rise and the course should remain relevant. As we all know, even the most popular distance learning courses might need to be adjusted over time, if new breakthroughs occur in the subject matter, new data should be added or some statistics should be updated.

Is online course development complex?

Note: Online course development is a multi-stage and complex process, and it is impossible to know the price in advance thoroughly. There are too many variables in the final price tag equation that affect pricing. To get a complete and accurate estimate, you should contact the experts in online course creation and book a demo to tell all the details about your upcoming project.

Is all training material ready for LMS?

So, all the training material is ready, and now is the time to add it to your chosen LMS. However, this is not just a process of "pouring" content into the system. It is necessary to fully transform it into a ready-made course using the LMS tools. In addition, it is vital to ensure the maximum quality of the finished course, so proofreading and error checking is critical.

Is it possible to re-create a course?

C reating a course is almost impossible without a team of specialists who will take on specific tasks.

How to price a course?

To correctly price your course, you have to show the benefits of your course. That means you want to think about how your course is going to change your audience’s life , help them reach the next level for their business, or make them a smarter, stronger, more able to person.

How much does an online course cost?

A few years ago, the general price for an online course would have been between $200 to $250 – not anymore. Sure, there are still some that hover around this amount, but the trend is skewing into the thousands these days. So many of the courses I see today are priced around $2,000.

How to make your price point higher?

So if you’re looking to create a higher price point for your course, add in Facebook community groups , downloadable workbooks, high-quality video, and anything else your creative mind can come up with as long as it fits in with your topic and skillset.

How to offer premium online courses?

First, to offer premium online course pricing, you need to make sure you can deliver a highly valuable course full of different types of content, customer support, community groups, and more. If you’ve got the content and potential to hit those higher price points that means you’ll immediately have a higher expectation of value and increased engagement rates. You’ll also have the possibility to meet your revenue goals quicker without needing as many subscribers.

What does it mean to set price point at baseline?

If you set your price point at the baseline according to Teachable, you will have a much wider audience. Making it affordable to the majority means more people can take your course and if you’re solely in this for the good of the people and don’t need the income, then this area on the spectrum might be for you.

What does it mean when you give away an online course?

When you give your online course away, it’s like you’re telling your audience that it’s not worth their time or that there’s no value to it – and that’s just not true.

Can you send a pre-course bonus?

You can even send them as a pre-course bonus if you think your audience needs some prepping to be fully prepared for the course or after the course is over for follow-up work.

How much does it cost to write a blog?

Blog writing cost in the US & UK lies between $200 to $750 for a blog around 1000 words. Per word charge is around $0.30 to $0.90.

Which is more expensive, promotional or creative content?

Creative content is the most expensive since it requires a lot of time in conceptualization, planning, and creation. Promotional content is comparatively cheaper unless it’s in video format.

Why hire content team from developing countries?

If you hire a content team from developing countries like India, they will charge you less in comparison. The location-based cost gap is usually around 40% and a major reason why businesses hire favor offshore content creation services .

Why is experience important for content creators?

Experience brings expertise and expertise comes at a price. Bigger the experience of the content creator in question, the higher the content creation price will be. Hiring less experienced content creators will help you save some bucks but it will also bring down the quality.

How does the cost of video content go up and down?

The cost of video content goes up and down according to the length of the video. Every content agency and freelancer charges accordingly a video content fee as per experience, video type, and quality.

Why pay for every content item individually?

Paying for every content item individually costs more in comparison to the package deal. A lot of content agencies offer businesses and entrepreneurs monthly content packages that help in bringing down the cost and streamlines the content creation process.

How much does social media cost in 2021?

In 2021, the monthly cost of social media content creation services in the USA & UK lies between $800 and $5000 for 3 to 7 social media platforms. In India, the average cost of social media content creation lies between $400 to $2000.

Know Who You are and Who your Attendee is

1.

1. Pricing example from one of Mari's In Person Workshops

As a support, I will break down my formula using my "From Fairy Tales to Facelifts: Learning to Love the Image in the Mirror" in office workshop that I host and facilitate twice a year for women who are healing heartbreak due to divorce, infidelity or betrayal.

2. Hosted Workshops or Events

I won't get into sponsorship or affiliate relationships in this blog as that is a whole other ball of cookie dough usually implemented with conferences. However, it is important to outline pricing for hosted workshops. For example, I have a couple's communication workshop that I do for 3 hours on a Saturday morning twice a year at a local church.

Webinars: Less Monetary Investment

Using my How to Create a Multiple Income Streams webinar for therapists, I will break this calculation down as a comparison to the other formulas above:

Why do you need a course?

By teaching about your topic in the form of an online course, it shows your audience that you know what you’re talking about, you’re good at what you do and you’re an expert in your industry. This can create other opportunities like partnering with other businesses you admire or speaking opportunities if that’s your thing or even influencer or affiliate marketing opportunities.

Why Online Courses?

I know what you’re thinking: I am NOT an expert in anything, I don’t know what I could even teach, heck, I’m an imposter and the fact that I’m even thinking about charging to teach something is such a joke. Did I just call out your inner-mean girl? You bet I did. I thought all of those things and I still do. Who am I to teach these things to the masses? But if I listened to that little voice things like this podcast wouldn’t even exist and that’d be a sad, sad world. Am I right?

Is a course passive income?

Courses can be that passive income source you’ve been searching for that will help you to scale your business and make it more profitable. If you set up your course and launch strategy correctly, you’ll be able to consistently drive fresh leads to your course and automate that entire process. For ideas on how to create hype around a launch, check out episode 193. Trust me, there is nothing better than making money while you sleep, or on vacation or on maternity leave.

Do you have to justify the price of a course?

Sometimes new course content creators feel the need to justify the price of their course so they throw in this bonus, or that group call or this “should be for sale as a separate product and not included in the course”. Here’s what I’ve learned: it is far more valuable to create a course that is no fluff, not overwhelming and that people will actually be able to get through and get results. It is absolutely crazy the number of people who purchase courses and never make it all the way through them. And this is something you should care about because if they don’t make it through your course and see results, they are not going to ever buy from you again.

7 Seven Course Creation Tips You Need to Know

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How I Started Creating Online Courses

You’re listening to Episode One of the Course Consultant show. Welcome, everybody. My name is Melody. I’ll be your host. I am so excited today to talk to you about seven online course creation tips that you need to know. A little bit about me is that I started in traditional education. I was a teacher.

Choose The Right Course Platform

I’m specifically going to speak about stand-alone course platforms for the content creator, online coach, or small business owner. So the specific course platforms that I’ve worked within the past include Thinkific. Now, Thinkific is a great platform.

Create a Cart Checkout

The other thing that I wanted to point out as number two tip for online course creators is to cute choose a cart checkout. The reality is that choosing a PayPal Buy button or something similar to that, such as WooCommerce, requires the user to log in to their PayPal, enter their information, and then check out.

Create A Sales Page

Speaking of sales pages, another tip I have for online course creation is to create a sales page. The things you need to include in a sales page is to identify what that problem is, create a clear solution, and then provide social proof with testimonials.

Call to Action Button

Number four is that you want to include within your sales page, a call to action button. This is the most important thing. So again, that call to action button is going to integrate with your button for your cart. The cart checkout integration is not that difficult to learn if you have somebody walking you through it.

Create An FAQ

The other things that sometimes people also include are FAQ or frequently asked questions. These include questions such as Who is this product for? What are the primary benefits? Do I have lifetime access? Do I have the commercial use to use this product or template for selling or changing something within this template?

What goes into the price of a training workshop?

Even before we think about your skills, knowledge, experience and the value you offer (more about these below), the price of a training workshop must include several more tangible elements.

What to do if you plan to offer a training workshop that’s open to the public?

If you plan to offer a training workshop that’s open to the public or people from different organisations then you will need to settle on a price for each attendee.

What to consider when choosing a trainer?

You’ll also want to consider how you compare to other trainers in your industry (are you more experienced or more widely published, for example?) and what fees the marketplace can bear.

What is Figure 1?

Figure 1 is your resentment price – this is the lowest figure you would want to charge for a workshop. Anything less than this price and you would feel undervalued.

When you're not training, what do you write about?

When you’re not training, you write about the issues with which new leaders are concerned and have also been featured in the press as an expert on this topic.

Can you have a framework in place?

Instead, you can have a framework in place that just needs tweaking for the client before you run it. If you already have a good sense of this framework when someone enquires, it’s easier to provide a quote instead of pricing something that doesn’t exist yet.

Can't afford workshop?

Some people are struggling for money but others aren’t. If someone can’t afford your workshop right now, then it just means they don’t have the budget.

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What Does The Cost to Create An Online Course Depend on?

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As you can imagine, online course development costs depend on several factors, so estimating it isn’t a straightforward task. Here are some decisions that will influence it: 1. Type of course videos you want to create 2. The quality of course videos (and equipment) you need 3. Whether you want to outsource certain tasks …
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Creating Course Content

  • Creating content for your course will be the first step in your course creation process. To estimate the cost at this step, let’s look at the different types of content you may need to create: 1. Written content for course videos, PDFs, presentation decks, website, etc. 2. Presentation slides for videos 3. Branding assets and graphics for your course material Most online courses are betwee…
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Recording Course Videos

  • The cost of creating videos for your course will depend on the type and the quality of videos you want to create. For instance, if you want to create talking head videos that show you speaking to the camera, you need to factor in the equipment cost for shooting the videos, setting up a basic home studio, plus the cost of video-editing software. On the other hand, you will need just an au…
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Setting Up Your Course

  • Once your content is ready, you will need to upload them to an online course platform in order to start selling it. Now, you can choose from a wide variety of online course platforms, but in my opinion, Thinkific gives the best value for money for a beginner. The platform comes with powerful learning & engagement tools, gives you unlimited video hosting, and takes care of all th…
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