what s the average cost of an online training course

by Ms. Anne Kris Jr. 6 min read

From 1-on-1 exercise programming at $100 to $220 a month to 1-on-1 live online fitness coaching from $100-$300 a month, the prices can range, basically based on accessibility. A personal training app can cost you $50-$100 a month while one of the most affordable forms of app-based fitness training, like Trainiac, is priced at $50 per month.

The average course price. Here's the top-level data on online course prices: Out of 132,009 course sales, the average course price is $137. Out of the same cohort, the standard deviation for online course prices, which measures how spread apart the data is from the center, is 167.Nov 5, 2021

Full Answer

What is the average cost of an online course?

Jun 20, 2020 · In 2021, 1 hour of learning content can cost about $8,542 – $36,320 ($22,431 on average). In the table below, you can see how numbers evolve during the last couple of years. We observe a rapid increase in costs for 1-hour complete learning content during the 2017-2020 years. Year. 1 hour of eLearning content costs, $.

What is the average cost of online classes?

As per a report, cost of online course development is around $4000 to $ 10000 and takes a span of 180 to 360 hours on average to produce one hour of eLearning material. We at Paradiso have the expert knowledge and vital experience needed to help you with this endeavor for knowing cost of online course development.

How much does it cost to develop an online course?

Nov 05, 2021 · Out of 12,818 creators, the average price of a creator’s first online course sale is $157. The median selling price of a creator’s first online course is $89. The mode value of a creator’s first online course price is $97. The standard …

What is the average cost of an online degree?

Feb 10, 2015 · Online course pricing varies considerably based on many factors, including industry, use case, and the expertise of the instructor. Unfortunately, there isn’t a simple formula to follow to figure out the right price. In this article, we look at considerations for pricing self-paced online courses and how much to charge for online training.

What is the average price of an online course?

Each university online course cost around $300 or $400 per credit hour. On top of that, several classes had application fees in the $30-$50 range. Others had "online course" fees or "technology fees, presumably to pay for the learning management systems and other kinds of computer-related infrastructure.Aug 30, 2013

How much should I charge for an online course?

At an estimated 80 to 280 hours required to develop a 1-hour course, you can expect to pay roughly $5,850 USD to over $15,000 USD to get a fully polished course, in addition to the cost of your Instructional Designer (ID) and SME.

How much does an eLearning course cost?

The cost of an eLearning program typically costs between $200 and $900 for every minute of completed eLearning, but depends on several factors, including: Which eLearning level you choose (Level 1, 2, or 3) Whether your eLearning has professional voiceover.

How do you price a training course?

How to choose a price for your online course:Do not price your course based on its length. ... Take a look at your competition. ... Quantify the value of the outcome your students can achieve. ... Test different price points. ... Consider your credibility/authority in your market. ... Consider the cost of your customer's alternatives.More items...•Aug 23, 2021

Can you make money with online courses?

Are Online Courses Profitable? Yes, they are. Online courses offer one of the best business models to digital entrepreneurs. The demand is rising and people are more than willing to pay for them, and they are one of the top ways to make money online.Oct 11, 2021

How many hours does it take to create an online course?

Depending on the duration and detail of the program, it can take anywhere between 25 – 500 hours to formulate an online course. A mini-course with just 4 or 5 videos you could develop it in a couple of days. An in-depth flagship course with numerous modules and assignments could take eight weeks or more to accomplish.Feb 8, 2021

Is it easy to create an online course?

Creating an online course is easier than ever—and that's not hyperbole. Thanks to the advent of new course platforms and user-friendly technology, you can develop a brand-new online course in less time than it takes to get through your email inbox.Jan 2, 2022

What is a storyboard in eLearning?

A storyboard gives you a map to organize your content for better delivery of your content to your audience. Storyboarding helps to list the navigation elements, chapters, and introductory/conclusion ...

What is storyboarding in video production?

Listed below are three main formats to use for storyboarding: Visual storyboards: These storyboards are image-based and is helpful to sketch out scenes and production plans in a training video.

The pricing conundrum, solved

Picture this: you’re getting ready to host a garage sale. You start putting your stickers on items, then freeze.

How we sourced online course pricing data

If you’d rather jump straight into the pricing data, you’ll want to skip down to the next section where we talk about the averages we found. But if you’re like us and want to know more about the data, here’s how we handled it.

How to price your online course

If the average price -- $182.59 -- doesn’t have much statistical value for us due to the distribution, where do we go from here?

Making more sales: Promoting your product

No matter how great your course is, you’re not going to see the sales you want if you’re not putting in the work to market your online course.

How long is an online course?

Most complete online courses are at least an hour long. If you’re planning for your course to be 3 hours then you can take the 1 hour time estimate and multiple it out by 3 to give you your approximate costs. So I’ll stick with one hour of video course content for this case study.

What is online course development?

Online course development specifically includes the cost to create the course content. That's why in this article, I won't cover the costs to host and manage an online course or the costs for best online course platforms. Instead, I'll just cover the costs for developing the course itself.

What software can you use to make an animation?

Fortunately, in this day and age there are many options to help you shortcut this. One software you can use to get an animated effect is Powtoon.

How long does it take to make a video script?

No matter which type of video you’re creating, you’ll start with the outline and script creation first. I estimate it will take 3 to 10 hours to script out 1 hour of video depending on the level of detail you’re including and your expertise of the subject matter.

Can you read a script without a script?

It's smart to polish up your script. If you want , you can read the script like a voice over in your video. Otherwise, depending on your speaking ability, you may be able to speak without a script.

What is live action video?

Live-Action Videos. This is a video where you’re filming live-action. Live-action can include you in the video, your hands, or you can move objects around and film them as you go. The main point with live-action is that it’s not your screen and it’s not an animated video. Instead, it’s live objects or an instructor.

How much should I spend on software?

You will likely need to spend $400 on software especially if you're creating slide show presentations or even just screen recordings. It's possible to spend less with cheaper software or monthly software you cancel after you no longer need it.

1. How does the online course fit in your overall business goals?

In our experience, there are 3 different business goals for offering online training. Each goal has different implications on pricing.

2. How are alternatives to your course priced?

Your potential customers have alternatives to taking your online course. It is best to understand your positioning against the alternatives in order to price appropriately. Generally speaking, there are 3 benchmarks to consider.

3. What are your cost considerations?

When investing in an online course, it’s important to assess the potential revenue opportunity against course development costs. Creating a course involves upfront instructional design and content creation, and ongoing technology infrastructure costs.

4. What is your willingness to test different prices?

If you are willing to test different prices, we recommend pricing high and using promotional codes for different groups until you find the sweet spot which best suits your goals. One common way to do this is to slowly release the course to your email newsletter list, while A/B testing different promotion codes (and price points).

Conclusion

Pricing your online course can be a challenging task. We hope the 4 questions described above will help you determine your pricing strategy. We’ve learned that pricing an online course is much more of an art than a science, but addressing these questions can help guide you to the right outcome.

How much does it cost to register a domain name?

Domain Name. Costs on registering a domain name for your business range from $10 per year up to $100, a thousand or a million depending on the type of domain name you choose. An old domain name is fine like good old wine, but it’s usually expensive, and there is always the option of registering a new one.

What is learning management system?

The learning management system (LMS) that you are choosing has a huge role to play in your course development, so make sure you pick one that meets your most essential needs in terms of features.

What is a course that encourages learners to interact fully and give feedback?

It makes use of serious games, avatars, simulated job performance exercises, customized audio and video, stories, scenarios. It includes high-end interactive elements that are complex, more expensive and need more time to develop.

Who is Kyriaki from LearnWorlds?

Kyriaki is a Content Creator for the LearnWorlds team writing about marketing and e-learning, helping course creators on their journey to create, market, and sell their online courses. Equipped with a degree in Career Guidance, she has a strong background in education management and career success. In her free time, she gets crafty and musical.

Is it easy to overlook business costs?

Business costs are easy to overlook but that doesn’t mean they should. Quite the opposite; you should be on the lookout for less-obvious or hidden costs – for example, those found in your website hosting and customer/student support services.

What plugins are available for WordPress?

Alternatively, there are many cheap plugins for a WordPress site like Sensei, Lifter LMS, WP Courseware, LearnDash or other WordPress plugins. When using those, you will also have to keep in mind other hosting, server and maintenance costs.

Can you ignore marketing?

Like it or not, you can’t ignore marketing. For online businesses, setting up a marketing strategy comes as a priority. Investing in SEO, ads, and promotion it’s huge in gaining public awareness and can bring huge revenue to your business.

What do I need to make a course?

Aside from your laptop, there are a few more tools you’ll need to create your course. Above all else, you’ll need a video camera and microphone. Most smartphones have high-quality built-in cameras and mics, so if you’re one of those lucky owners, that’s one more thing to cross off your list of expenses.

How much does Bluehost charge for WordPress?

But you need somewhere to host that WordPress site, so you pick Bluehost, which has a special $2.95 per month fee for WordPress users for the first term. You’ll also need a theme to create a visually appealing website, with the majority of themes costing between $31 to $100 per year.

What are the features of Podia?

It has all of the essential features a creator needs, including: 1 Customizable product pages using the Podia Editor 2 Customized landing pages 3 Email marketing 4 Product upselling and bundling 5 Affiliate marketing

What is a shortcode in WordPress?

Shortcodes are what they sound like: snippets of code that a plugin embeds in a post, usually with the click of a button on your end, to run on the page. They’re great timesavers when you’re happy with your plugin, but they’re a nightmare to clean up when you want to change things up.

Who is Taylor Barbieri?

Taylor Barbieri is a content marketer for Podia, an all-in-one platform where online courses, digital downloads, and membership websites – alongside their creators – thrive. Taylor enjoys learning foreign languages, fiction writing, and pugs in no particular order.

How to stretch your budget?

The two simplest ways are: #1. Start with an MVP. Another way to stretch your budget is by creating a very basic version of your online course -- also known as a minimum viable product -- and iteratively adding in more content and features as you get feedback from your early customers.

Do I need an SSL certificate for my website?

Your website will also need an SSL certificate to make sure that your website is safe and secure for your customers to use and so your site ranking in Google won’t be affected. You can buy one separately, but it’s often provided by web hosts as part of your package.

What is training program?

Training programs can be agents of real change in your organization, but it takes a deliberate strategy to make that happen. Training needs to be tied to a business outcome – to do that, you need well-developed goals and metrics for training.

Why is it important to identify objectives?

Identifying objectives is important, but digging deeper and discovering why your processes are breaking down is a crucial part of this step . Offering the wrong training will waste your training budget and make it more difficult for you to champion learning in your organization.

Can forgetting curve be overcome?

The good news is that overcoming the forgetting curve is possible – and while there are tools to help you do it, you can improve retention with little impact to your training budget. The first strategy you should be using to improve your training effectiveness is administering tests.

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Decisions Related to Online Course Development

  • The first decision you need to make to begin figuring out the costs is the type of content you’re creating. Will your online course consist of multimedia like video with audio, one or the other, or text-based? Video with audio is the most popular format for an online course. Most courses consist of videos with a menu to navigate the course. Sometim...
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One-Time Costs vs Time Related Costs

  • There are a few different types of costs involved in creating online courses. The first set of costs are your one-time costs for software or equipment. You can re-use equipment or sometimes rent equipment to save money. We’ll get into the one-time costs later. Costs that are more difficult to measure are time-related costs. Obviously, if you’re paying an instructional designer to create yo…
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How Long to Create An Hour of video?

  • Let’s start by going through an estimate of how long it takes to create that one hour of video. But before we can get to our video time estimate, we need to consider what kind of video we’re going to create. Will it be a live-action, screen recording, or animation-style video?
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Visual Video Decisions

  • There are decisions you need to make depending on what type of video you’re creating; live-action, screen recording, or animations. I’ve got a few pathways here depending on the type of video you’re creating. What you’re doing here is deciding on the visuals for your videos.
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Voice Over vs Live Action Audio

  • Depending on what type of video you’re doing, once your visuals are ready you need to record your audio …
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Estimate Considerations

  • As you can see, live-action takes less time to do. The time can vary based on the amount of practice you do and how many breaks you need between takes. Of course, if you’re recording yourself giving a slideshow presentation, you need to create that presentation and record it live. So that will take even longer! The thing is, these estimates are just for one hour. But if your cours…
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Supplemental Material

  • As explained above, I suggest creating an add-on to go along with the video. This takes extra time, but it will greatly enhance the value of your course. You can include a quiz (even 12 questions covering 1 hour of video will work). Quizzes or assessments make the most sense when you’re covering a difficult educational concept. For each module in my course, I created a short quiz. If …
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Time Estimates For 1 Hour of Video and Supplemental Material

  • Here’s the total time estimate for both the video training and the supplemental material production: Use this to help you figure out the time it will take you and estimate the costs involved.
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Costs For One-Time Physical Equipment

  • Now here’s where everyone will start incurring costs unless you already have all this equipment. First of all, you need a computer, but it doesn’t need to be anything super fancy. Hopefully, you already have access to a computer (a desktop or laptop will work). There’s so much variety in computer costs that it’s hard to estimate. Most people already have a computer (or access to on…
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One-Time Costs For Software

  • In addition to the physical equipment, you’ll need software. Once again, it’s different whether you’re doing presentation-style videos or live action videos which I’ll cover below.
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