what is a course email

by Miss Mabel Grimes PhD 10 min read

An email course is a sequence of educational content delivered to a recipient’s inbox at regular intervals. Each email in the sequence constitutes a lesson and each lesson covers a theme related to the main course topic. Email courses vary in length and are delivered over a specified period of time with a clear end to the course.

An email course is simply a series of emails sent out over a period of time that teach on a specific topic. Each email contains one lesson and all those emails/lessons together create your course. It's basically a stripped down online course without all the shiny bells and whistles of online course creating platforms.

Full Answer

What is this business email writing course?

Oct 15, 2021 · Sending course email reminders is an easy way to get more of your students to complete your course. Subsequently, when more students complete your course then teachers start to earn more from indirect and direct revenues.

When should I send out a course email to participants?

Your email course also should introduces you as an authority students want to learn from. Your email course exemplifies your teaching style and showcases why people may want to choose you over another teacher. It also highlights your authority on the topic, your wealth of knowledge, and what you have to offer.

How to create a successful email course?

Jul 01, 2021 · The Announcement Email – a notification email that informs subscribers of news/updates. For example: Course Launch – announcing the launch of your course (date/day) – countdown, providing a course outline, and focusing on the benefits it offers.

What is an example of email course structure?

Aug 24, 2017 · 1. Use a professional email address and name. The first thing that the manager or boss will see is your name and email address. For privacy or other reasons, you may have different email addresses that do not have your real name, or display a nickname instead of your full name. While using a nickname is alright if your contact knows this name ...

How do I write an email course?

The anatomy of an email courseStep 1: Decide what to teach. Before you create anything, figure out what to teach first. ... Step 2: Structure your email course. Most email courses are sent over a period of one to two weeks. ... Step 3: Create content for your email course. ... Step 4: Automate your workflow. ... Step 5: Make the sale.

How long should a Mini online course be?

When we refer to a mini course, we mean short online course that typically takes two hours or less to complete. They cover a hyper-specific topic and are often used as a marketing growth tool. And they might be repurposed content or a unit from a larger online course.

How do I create an email in Convertkit?

12:1317:31How to Setup Convertkit and start an Email Newsletter (in 2019! Get ...YouTubeStart of suggested clipEnd of suggested clipYou'll see there's a confirm a confirm email right here I'm gonna click verify my email and I'm nowMoreYou'll see there's a confirm a confirm email right here I'm gonna click verify my email and I'm now confirmed.

How do I create a free course on teachable?

0:5626:41How To Create an Online Course with Teachable (Step-by Step-Tutorial)YouTubeStart of suggested clipEnd of suggested clipSo here we are on the teachable homepage. And you can click this button up here that says create aMoreSo here we are on the teachable homepage. And you can click this button up here that says create a course but I'd actually recommend that instead you click this button over here that says pricing.

What makes good online learning?

A good online course is engaging and challenging. It invites students to participate, motivates them to contribute and captures their interest and attention. It capitalizes on the joy of learning and challenges students to enhance their skills, abilities and knowledge. A good online course is cognitively challenging.Jun 10, 2020

What is the difference between ConvertKit and Mailchimp?

ConvertKit offers popular and very accessible customer support, including live chat and email support for customers on all plans. This sets the email platform apart from Mailchimp , which emphasizes self-service support and offers very limited support for its free and lower-tier plans.

Does ConvertKit have landing pages?

Step #2: Select a template Luckily, ConvertKit has nearly 50 landing page templates to choose from. You can browse them all before creating an account or access them by clicking on the “Landing Pages & Forms” tab on your ConvertKit homepage.

How do sequences work in ConvertKit?

When you add a subscriber to a sequence, they'll go through all the sequence emails in order, starting at the beginning. Each sequence email's send day and time will depend on when the subscriber was added to the sequence, or the delays set up from the previous email in the sequence (as relevant).

What is a course registration confirmation email?

Course registration confirmation emails are also an opportunity to open up a channel of communication between registrants and your organization. Your registrants should be able to ask any pertinent questions when they arise, so ensure you include contact details for your organization or an assigned staff member.

What is token in course?

Tokens are basically the spaces in your course confirmation email that are populated by information from your database. The “First Name”, “Course Name”, “Balance Due” and “Incomplete Forms” tokens are used most.

How to increase email conversion rate?

Personalized emails equal higher conversion and open rates. “Conversion rate” is just a fancy way of saying you got the recipient to do what you wanted them to do— open the email, read it, click a link, etc.

What is a signature?

The signature includes email, website, and phone number. If someone wants to respond, they will probably hit reply. However, sometimes they look to your signature for more contact options. Providing this information where it’s easily found is part of overall great customer service.

Do people read emails?

Most people don’t read a full email from beginning to end. Make sure the meat of your message stands out. If their eye is drawn to their balance due, they will understand they have an action item and get on it!

Introduction To Course Reminder Emails

Teachers should use email reminders to help students to remind students to finish their courses.

What Is A Student Reminder Email

A student reminder e-mail is an automated email that is sent to your student after some time has passed in which the student hasn’t yet completed the course.

Why Should You Send Student Reminder Emails

Teachers should send reminder emails to help as many students as possible get through their course.

High Unfinished Online Course Rates

Unfortunately, many students do not complete online courses and thus don’t receive all the benefits and neither do online teachers.

Some Students Need Class Breaks

There are times when students really do need a break and are not able to complete a course because of an interruption.

Which Kinds Of Course Emails Should You Send?

As a course teacher, there are a wide variety of emails you could send your students.

When To Send Student Reminder Emails

When thinking about how often to send email course reminders you want to choose a frequency that’s not too often but not too far apart to keep the momentum going.

What is the final email in an email course?

The final email in an email course is an important one. It’s where you either move subscribers onto your main list and start sending them regular marketing communications. Or it’s where you deliver your sales pitch and encourage whatever conversion it is you’re seeking.

What is the subject line of an email?

To make sure that subscribers (or students – depending on how you look at them) spot the email course in their inbox, the subject line of each email includes the lesson number and the topic being covered.

What is hot tips email?

Rather than an in-depth lesson, each email in Rob’s Landing Page Hot Tips course is a bitesize tip. These emails are designed to be actionable nuggets of wisdom that readers can implement for immediate results.

How to increase open rate of email?

One way to improve the open rates of your emails is to arouse curiosity. If people are intrigued by a subject line and want to know more, their curiosity will get the better of them and they’ll open the email.

What is an email course?

An email course is a sequence of educational content delivered to a recipient’s inbox at regular intervals. Each email in the sequence constitutes a lesson and each lesson covers a theme related to the main course topic.

What are email courses used for?

The goal with an email course is to teach your audience about a particular topic while aligning your brand with that topic and eventually leading your audience to a call-to-action or conversion. That might be a sale if you’re an ecommerce brand, a consultation booking if you’re a consultant, or a free trial if you’re in the SaaS industry.

Why create an email course – three compelling benefits

If you sell a product or service, chances are you could benefit from creating an email course to use as a lead magnet. Here’s why.

Examples of email courses for inspiration

Before jumping into creating your own, check out our teardown of four email courses with tips on what to steal for your own. In this article, we go into more detail as to how Email Mastery, One Page Love and Patch Plants have created a winning email course that converts.

Wrapping up

An email course is an excellent lead magnet and a means by which to grow your mailing list. Done well, not only does an email course deliver value to your audience, it can also turn subscribers into customers by educating them on a topic relevant to your business and what you offer.

What is an email course?

It also teaches your audience something real, something necessary, and something related to your course by delivering lessons over a series of automatically generated emails.

How long does it take to send an email course?

Most email courses are sent over a period of one to two weeks. But the key is to send content quickly and consistently enough to warm up new leads. This will let leads know who you are and what you do quickly enough so that they stay intrigued.

What does it mean to be value focused in email courses?

That means thinking about leading people from interested to very interested throughout your email series.

What happens when students work through email courses?

As students work through your email course, they’ll become more and more aware of your course subject matter and what they don’t know yet—but want to. This will generate more demand for your full course.

How to make money with email courses?

Collect email addresses. You’ve heard us say it before, but your email list is the backbone of your business. You launch your course and make money by emailing your list about your course . The larger your list, the larger the number of potential buyers.

How to teach a full course?

Step 1: Decide what to teach. Before you create anything, figure out what to teach first. Naturally, you want to pick a topic that is valuable, shows off your teaching abilities, and also generates demand for your full course. Let’s say your full course is entitled, “Planning a Trip to Italy.”.

What advice does Brennan Dunn give to email digesting?

Brennan Dunn gives truly powerful advice when he talks about email digestion time. When you space out your course, consider how long it may take someone to complete the tasks. If it isn’t a one day thing, opt for a longer course over a shorter one. Don’t forget to look at the course as an extended sales pitch.

What does the email 3 mean?

Email 3: Did you know? The News-letter Email#N#Tell people something they are more likely to NOT know about#N#Provide links to your blog – if you have one or write about interesting statistics on your course subject#N#Present the results of your poll and showcase your content/learning material

What is the goal of an email campaign?

The goal of each of your email campaigns determines the type of email sequence you use. It is important that you formulate a specific strategy and goal for every email you send out, thus bringing your leads one step closer to ‘closing the deal’, or in marketing terms, ‘making the sale’.

What is email sequence?

An email sequence is a number of emails scheduled to be sent in a specific timeframe where each one serves a different purpose. It is essentially a series of automated marketing emails. Otherwise known as an ‘autoresponder’, an email automation sequence plays a huge role in your email marketing strategy and describes a series ...

Why are email sequences important?

Email sequences have some obvious and hidden benefits attached to them. They nurture your leads and form better relationships. They ensure your email leads get the best of your content at any time they join. They provide valuable information and advice to your audience.

What is email 11?

Email 11: Giving out useful resources – The Newsletter Email#N#Create an infographic with useful stats on a topic relating to your course#N#Conduct your own research and share your results on your blog#N#Link to your website or other business accounts e.g. YouTube, Instagram, Pinterest

What is the purpose of phase 1 email?

In phase 1, you can send out informative material to your email list to help create an understanding of the topic and build awareness of your subject. These could be 5 to 6 nurturing emails or an engagement sequence, that are sent out before the launch of your course.

How to create a winning email sequence?

To help you create a winning email sequence, there are a few steps you need to take into account…. 1. Name the sequence. Naming the sequence can give you the pointers you need to create your sequence. In a way, it sets up the context and prepares the ground for it, it keeps you focused and driven to your goal.

Why is the E-mail course unique?

This course is unique because each module will provide tips on writing more professional emails as well as lessons to improve your overall English writing skills. Therefore, you will improve your grammar and vocabulary skills for email writing and also improve your cross cultural knowledge to make you more powerful and successful in your business ...

What is a capstone course?

This Specialization helps you improve your professional communication in English for successful business interactions. Each course focuses on a particular area of communication in English: writing emails, speaking at meetings and interviews, giving presentations, and networking online. Whether you want to communicate to potential employers, employees, partners or clients, better English communication can help you achieve your language and professional goals. The Capstone course will focus especially on making those important connections to take your career or business to the next level. Make yourself more competitive by improving your English through this Specialization: Improve Your English Communication Skills.

Can you see your course materials in audit mode?

If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option: The course may not offer an audit option.

What is email in email?

Email (electronic mail) is a way to send and receive messages across the Internet. It's similar to traditional mail, but it also has some key differences. To get a better idea of what email is all about, take a look at the infographic below and consider how you might benefit from its use.

What is an email address?

Email addresses are always written in a standard format that includes a user name, the @ (at) symbol, and the email provider's domain. The user name is the name you choose to identify yourself. The email provider is the website that hosts your email account. Some businesses and organizations use email addresses with their own website domain.

Why is it important to learn how to write email addresses correctly?

It's important to learn how to write email addresses correctly because if you do not enter them exactly right, your emails will not be delivered or might be delivered to the wrong person.

What is an email application?

Email applications. Many companies and organizations use an email application, like Microsoft Outlook, for communicating and managing their email. This software can be used with any email provider but is most commonly used by organizations that host their own email.

What is an online calendar?

An online calendar to help organize your schedule and share it with others. A public profile that you can use for basic social networking purposes, like sharing photos, previous work or school history, and status updates, among other things. In addition, each provider offers some unique features.

Can you send multiple emails at once?

Accessible anywhere at any time: You don’t have to be at home to get your mail.

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