how to test a course idea

by Daisy Rice 3 min read

5 Steps To Test Your Online Course Idea In The Real World

  1. Determine your minimum viable outcome. Your pilot course is a scaled-down version of the full course you have in mind. ...
  2. Choose your pilot type and price. Decide whether you want your pilot course to be high-touch or low-touch. Each has its pros and cons.
  3. Plan your pilot curriculum. Now you’re ready to plan your pilot curriculum. I guarantee you’ll have it ready within a couple of hours.
  4. Sell your pilot. You’ve got your pilot course all planned. Now it’s time to sell it! ...
  5. Proceed or Pivot. If you enrolled as many students as you hoped for, then congratulations! You can proceed with delivering your pilot course.

5 Steps to Validate an Online Course Idea
  1. Step 1: Analyze the demand for existing content. Pay attention to what people do, not what they say. ...
  2. Step 2: Validate demand with search tests. ...
  3. Step 3: Ask your target audience. ...
  4. Step 4: Validate demand with lead magnet tests. ...
  5. Step 5: Run a pilot program.

Full Answer

What will you learn from your first idea test?

Mar 21, 2022 · There are two easy ways to test your course idea. It will involve some work on your end but can ultimately save you a lot of wasted time and money down the line. In both of these scenarios you need to create at least some course content. The lessons that you create should be the more exciting elements from your eventual course.

Why do you need to validate your online course idea?

Apr 12, 2016 · Step 4: Sell your pilot. You’ve got your pilot course all planned. Now it’s time to sell it! Here’s the basic process for selling your pilot course: 1. Float the idea of your pilot to people who may want it. Announce that you have something in the works, and tell the story of how you came up with the idea.

How to test your business idea?

Should you create an online course?

What are some examples of high touch courses?

Examples of high-touch courses include individual coaching, small group coaching and training, or a hybrid of the two. Low-touch courses allow you to reach more students with one effort. You’ll have to charge less for the pilot course, but you’ll be able to accept more students.

How long does it take to implement a pilot course?

Your pilot course is a scaled-down version of the full course you have in mind. It must be small enough in scope that you can implement it within six weeks or so. But not so small that it doesn’t deliver appreciable results to your students.

What is due diligence in online courses?

You’ve done your due diligence. You know your online course idea will meet a need and fulfill a desire that matters to your market. You’re confident in your ability to teach them something that will change their lives.

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