how to sell an english course online

^{Tips On How To Sell Online Courses}

• Creating Content. Create valuable course content. Identify your audience. Get as detailed a vision as you can of who your target customers are.
• Formatting Courses. If your budget is substantial you can hire one of the many excellent Instructional Designers out there to make the courses for you.
• Offer Your Courses On The Right Platforms. With formats that conform to SCORM standards, there are a lot of choices for platforms to offer your courses on.
• Marketing. A dedicated website is a must. Even if your catalog and shopping cart are elsewhere, you’ll want a place that features information about you and your courses, as well ...
• Sell, Sell, Sell! To actually take payments you’ll need a shopping cart or ecommerce platform. ...

Full Answer

How do I Sell online courses?

If you want to sell online courses that are ready to go and properly formatted for Learning Management Systems, you can skip the parts about creating and formatting them (though there are some useful tips there as well) and go to the marketing and selling sections of this article. So let’s get to it. Create valuable course content.

How do you sell a course to a new audience?

Plan a series of courses that have a straightforward progression and take them on a learning journey. Make the learning outcomes clear for each stage of the journey. That way you won’t only sell one course to them, but a series of courses. Keep them coming back for more. Write compelling content.

Do I need a learning management system to sell online courses?

If you’re looking to sell online courses from your own website, then it is necessary to register for one. There are several hosting providers at very affordable prices which can be upgraded based on your requirements. I’m sure most people know what a learning management system is.

Is affiliate marketing a good way to sell online courses?

Affiliate marketing has been around for years and is still a viable means of revenue generation. If you already have a dedicated audience, this could be one way to sell online courses. In this instance, you don’t get to own the course to resell on your own platform but the content still belongs to the course creator.

How do you market an English course online?

How to Market Your Online Course: 12 Tricks and StrategiesTreat Your Online Course Like a Product Launch (Because It Is) ... Talk About Your Course on Social Media. ... Start a Podcast to Hype Your Online Course. ... Run a Weekly Webinar to Connect With Potential Students. ... Pay for Ads to Promote Your Course.More items...•

How do you sell an online course?

In this article, you'll find an overview of the 10 major stages of online course creation:Pick the perfect course topic.Ensure your course idea has high market demand.Create Magnetic and Compelling Learning Outcomes.Select and Gather your Course Content.Structure Your Modules and Course Plan.More items...•

Can anyone sell an online course?

The best news is that anybody can create and sell online courses. All you need is some knowledge and the ability to speak on a subject with passion. Kajabi is everything your online business needs. All in one place.

Is selling online courses profitable?

Are online courses profitable? Yes. They're actually one of the best business models you can adopt as a digital business because they're in demand and more and more people are willing to pay top dollar for them.

Can you resell online courses?

To sell a course online, you'll need to invest in the right software stack. To create and host eLearning you need a learning management system (LMS). An LMS is used to create and manage eLearning content and track and assess their performance.

How do you make an online course and get paid?

If you're ready to delve into the world of online teaching, follow the steps below.Choose a Course Topic. ... Do Market Research. ... Outline Your Course. ... Decide the Best Methods to Deliver Your Lessons. ... Create Your Lessons. ... Determine How You'll Sell Your Lesson. ... Load Your Course Online. ... Market Your Course.More items...•

Can I sell my course on Udemy?

Udemy makes money from selling online courses, so it's in their best interest to sell as many courses as they can, and this means they actively promote your courses for you. There is no other website like it in existence. It's the easiest way to make money online in 2016, and it's just the beginning.

How can I sell online courses without following?

1:4912:26How to Sell An Online Course Without A Following | Dan Henry - YouTubeYouTubeStart of suggested clipEnd of suggested clipYou know a huge following of people that were not sure if they are gonna buy. Put all that time andMoreYou know a huge following of people that were not sure if they are gonna buy. Put all that time and effort into building this huge list of people. Instead.

How do I start an online course website?

How to create an online courseChoose the right subject matter.Test your idea.Research the topic extensively.Write a course outline.Create the course content.Bring your course online.Sell your online course.Market your content.More items...•

How do you make money selling a course?

7 Ways to Make Money Selling Online CoursesCharge up front. ... Offer the course for free, then charge for certification. ... Charge a subscription. ... Use a tiered payment system. ... Pre-sell your course. ... Sell your online course for free—then funnel it into a product or service. ... Sell course licenses.

Is selling courses a good business?

Yes, they are. Online courses offer one of the best business models to digital entrepreneurs. The demand is rising and people are more than willing to pay for them, and they are one of the top ways to make money online.

How do you generate leads for online courses?

Either way, here are 11 ways you can generate leads by marketing your course to the public.Know Your Audience BEFORE You Create Your Course. ... Understand What Makes Your Course Unique. ... Monitor Your Competition. ... Take a Survey of Potential Students. ... Use a Platform that Offers Flexibility. ... Use Multiple Promotional Platforms.

How to help prospects appreciate your course?

Identifying benefits derived from learning outcomes will help prospects quickly appreciate the value of your course. Use bullets with benefits for each part of your course. Also, include images of your course content to give prospects an idea of what they are getting.

What is sales page?

Sales pages are meant to be highly effective tools for converting visitors into paying customers. To generate sales, your sales page has to be able to sell ideas, do away with fear, uncertainty, and doubt, and have a call to action that closes the sale.

Why is email important for sales?

Traffic sources can vary, and email is one you should leverage. It’s a powerful tool for communication and can be used to drive warm traffic to your sales page. It also works as a great nurturing tool for people who is a sign-up for a lead magnet but never committed to the sale.

How to generate the best results?

To generate the best possible results, you’ll need to track your success. Most online course platforms include analytics tools that help identify where your traffic comes from, how much traffic you get, and how much of it converts into sales . While these are valuable insights, add a layer of data to what your platform offers.

What is funnel in marketing?

A funnel is a mechanism for attracting, educating, and converting strangers into customers. Funnels include various components such as traffic sources, sales or landing pages, order-taking tools (payment gateways), and communication devices (email for nurturing).

Is it hard to set up an affiliate program?

Affiliate programs aren't difficult to set up either. If your course is on a platform like Udemy, Teachable, or Kajabi, you have automatic access to an affiliate suite of tools These tools may include an affiliate dashboard for tracking sales, traffic, and payouts.

How to get people engaged in elearning?

Encourage people to comment and interact with you and build conversations. Do everything you can to get them engaged and keep them engaged.

What is the most widely used learning management system?

One of the most widely used of these is Moodle, which is a free open-source Learning Management System (eLearning platform). Moodle has a large community of users, so getting help is easy, and it has a very robust set of learning tools to draw from when creating new courses, too.

How to make a lesson more memorable?

Get learners to do active tasks frequently, like checklists and worksheets. Prune your materials to get rid of any content that is not essential. This gives it more impact and makes it more memorable. Split it into chunks that are easily absorbed and roughly equal in length.

What is a dedicated website?

A dedicated website is a must.#N#Even if your catalog and shopping cart are elsewhere, you’ll want a place that features information about you and your courses , as well as where to buy them. This gives you the opportunity for Search Engine Optimization to drive buyers to your courses, as some catalog solutions don’t do much of that for you.

What does it mean to have a recurring subscription?

You might think that maintaining a recurring subscription business means that you will have to constantly produce new content. But this always true in a content based business, your customers will not keep paying you unless you keep adding value to them.

Why should a monthly subscription be low?

The monthly subscription should be set at a relatively low price, in order to reduce as much as possible buyer friction. Remember, there is inherent resistance for a lot of people to the thought of subscribing to anything online (even an email list), and especially to recurring charges.

Can you use your own brand on a private website?

Using your own brand in your private website is the only way that you can in practice really control the price of your courses, and it's also the only way to be able to do v alue-based pricing, for example.

Reasons to sell courses online

You’re probably asking yourself right now, “why would I sell an online course?”

7 steps to sell an online course

Don’t create a course on a subject no one cares about! That’s the number one rule. Know what you’re selling and make sure there’s a market for it.

Pros and cons of selling an online course

Selling an online course has its pros and cons, just like any other business opportunity you take advantage of. Here’s the good and bad about selling an online course.

Pros

Flexibility: You can create your course when you have time, and it can take as little or as much time as you want to make it. No one gives you deadlines or tells you how to create an online course to sell. You do what you want and what works for you.

Cons

A lot of competition: Today, millions of people have learned how to sell an online course, so the landscape is crowded, but there’s always room for more. Just don’t settle with a broad topic or copy someone else. Instead, find your niche to stick out.

Tips on how to sell an online course like a pro

If you want your online course to stand out among the competition, here’s what you must do.

Final thoughts

Anyone can sell an online course like a pro. It starts with figuring out your niche, finding your target audience, and pricing it right.

Why course creators sell their courses

Some course creators are unable to sell enough of their courses to learners and seek to sell the rights to these courses outright to recoup their investment or even make a bit of profit.

Is reselling courses legal?

Yes. Selling courses is only legal if you obtain the rights to do so from the course content creator. If under Private Label Rights (PLR), the course creator must specify the conditions under which the course can be sold.

Can I resell Udemy courses?

No. Not unless you’re an official Udemy reseller. Whether free or paid courses, content creators own the proprietory rights to their content on Udemy.

What do I need to sell online courses

Before looking to buy and resell an online course, here are a few things you’ll need.

Where can I buy online courses to sell?

Once you’ve decided on the type of online course you’d like to sell, you will need to find an online course you can buy outright.

Sell Your Online Course On Amazon

Once you’ve selected the best option for acquiring your desired online course for resale, there are many ways to sell these courses.

How To Host Your PLR Courses

There’re various options available to choose from when deciding on the best options to leverage for hosting your online course.

Creating Content

Formatting Courses

Offer Your Courses on The Right Platforms

Marketing

Sell, Sell, Sell!

• To actually take payments you’ll need a shopping cart or ecommerce platform. This connects your courses with payment gateways so that people can purchase them with a credit or debit card, PayPal etc. Basic ones are available, but if you need a full-featured eCommerce solution to sell online courses, check out Course Merchant. For more on shopping c...

See more on elearningindustry.com