how to make attractive course content

by Ms. Catharine Yost 8 min read

How To Create Visually Appealing eLearning Courses

  • Choose an eLearning template with a cohesive theme. Every element of your eLearning course layout should blend...
  • Guide the learner's eye. We scan the page from left to right in the Western world, which means that your learner's eye...
  • Coordinate colors with your brand image. Colors have the ability to convey emotion,...

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  1. Pick the perfect course topic.
  2. Ensure your course idea has high market demand.
  3. Create Magnetic and Compelling Learning Outcomes.
  4. Select and Gather your Course Content.
  5. Structure Your Modules and Course Plan.
  6. Determine the most engaging and effective delivery methods for each lesson.
Sep 1, 2021

Full Answer

What makes good course content good?

Good content becomes great content when you deliver it in a way that is engaging and entertaining. There are a variety of techniques you can use to make your course content “come to life”. One way is through storytelling. Creating characters and immersing the learner as part of the story.

How can I make my course content come to life?

There are a variety of techniques you can use to make your course content “come to life”. One way is through storytelling. Creating characters and immersing the learner as part of the story. The folks at The Great eCourse Adventure do this with incredible success.

Do you get hung up on how to plan your course content?

Qualifications met Some people get hung up in this stage. But as you set out to plan your course content acknowledge your fears. We realize many online course creators have that moment of panic that says, “Who am I to teach this? I’ve only just learned it myself and I’ve never taught anyone anything! I’m not even an expert!”

How can I make my online course more engaging?

Consider gamifying your course with badges, points, or contests. Offer special prizes or certificates only available once they finish the course. Taking an online course can be a lonely affair—which is part of why many students may feel discouraged. Designing your course is only the first step—and it’s far from the most time-consuming.

How can I make my course more attractive?

- Play on pleasure, develop fun and interactive activities. - Illustrate the title of a course with an image inserted in the section, this can make it more attractive. - Encourage exchanges between participants, especially between students, so that they actively participate in the course.

How do I create a course content?

Four Steps to Create Course Content that FlowsConsider your goals in teaching this course. Decide what you would like your students to accomplish from taking this course. ... Develop topics and subtopics, then narrow down further. ... Structure the course with what you have finalized. ... Plan your content types.

What is course content example?

Any informational material that is required for participation or understanding content such as assigned readings, video recordings, exams, and any other material needed for learning. Copyright © 2022 UC Regents; all rights reserved.

How do you create course content for an online course?

How to create an online courseChoose the right subject matter.Test your idea.Research the topic extensively.Write a course outline.Create the course content.Bring your course online.Sell your online course.Market your content.More items...•

What to do when you can't show yourself doing something?

If you can't show you doing it, show someone else doing with a high level of skill and point out to your students what they are doing right .

Is it worth investing in yourself as a teacher?

If you have no formal training as a teacher (or you haven't had good training), it is worth investing in yourself and learning the art of teaching . Teaching is a skill that can be learned and refined just like anything else. Fortunately, there are good resources to help you learn and develop that skill.

How to improve your content?

Adding relevant and helpful images is another way to visually improve your content. Images help add more context to the words on your page. They also add eye relief to a giant wall of text.

How to make your content more credible?

Another way to make your content more credible and authoritative is to quote the experts. Whether it's a well-known industry figure, publication, a subject matter expert, or even you, using a quote can go a long way in your content. It brings familiarity, likability, and reputation into the mix.

Why is building credibility important?

It's a way to tear down barriers that prevent people from buying. One quick way to accomplish that feat is through the generous sharing of original photos. Photos add enormous value to the digital experience and generate authenticity , which spurs online sales.

What are the new content formats that most marketers are not using?

This includes Instagram Stories, Instagram Boomerangs, Facebook Live, Facebook Groups, and Facebook chat. All of these content types and channels can mean new opportunities for your business.

Why is it important to make your content personal?

But making your content personal is a great way to establish a deeper connection with your audience and customers. Here are a few methods for making your content more personable.

What determines the decision to consume an article?

The decision to consume your article, blog post, podcast, or video is determined by your headline. If your headline or title is weak, your audience will ignore in lieu of something else.

Why do we need videos?

You can do so many things with videos including demonstrate live-action, explain complex topics visually, show video testimonials, tell visual stories, and more. You can integrate short videos into your content if you want to expand on a particular sub-topic. It can help make sense of complex topics or explanations.

What is the best format for online courses?

Video. This format is becoming increasingly popular with online course creators, as it allows the instructor to communicate directly to students in a personable, relatable way. Video is best for demonstrating skills and giving easily-digestible presentations.

What is course outline?

A course outline is one of the most crucial elements you can create for your online class. It’s the blueprint showing the foundational structure and design for ...

Why do we need an outline?

An outline helps you keep your ideas organized when you are designing a course. It enables you to group together related topics, not to mention see the order in which topics need to be addressed. Starting with an outline helps you create the course more efficiently.

Why is it important to divide an online course into parts?

Designing an online course can be an overwhelming process, which is why it’s helpful to divide it up into parts. Your students will also be able to follow your course more easily if it’s broken down into a few digestible components.

Why do people take online classes in person?

This is mostly because in-person classes rely on guidance from professors that allows for a more free-flowing structure. An online course, on the other hand, lends itself to easy confusion on the students’ part if not carefully structured.

What is a combination of text and photos?

A Combination of Text and Photos. This is a traditional format, which means people often associate it with dated teaching methods. However, this approach still suits visual learners and remains the best way to convey content that’s a bit too complex to present in video or audio format.

Qualifications met

Some people get hung up in this stage. But as you set out to plan your course content acknowledge your fears. We realize many online course creators have that moment of panic that says, “Who am I to teach this? I’ve only just learned it myself and I’ve never taught anyone anything! I’m not even an expert!”

Narrowing down a course topic

For the purpose of this post, we’re going to imagine that you already have a pretty solid idea of what you’re going to teach. But before we go any further, let’s refine it.

Deciding who your course is for

When you’re working to plan your course content, you need to decide what level your audience is currently at. If they already know the basics of your topic and you’re going to help them advance in their skills or apply them in a new way, you don’t need to spell out the very beginning steps.

Creating your course structure

Take yourself back to when you knew what your target audience knows and nothing more. Now, start writing down every single step you took to get to where you are now, no matter how small or insignificant it might seem.

Creating your video outline

Once you’ve broken your course topic down to steps, you’ll need to buff each individual step out further. For example, sticking with our knitting example, casting on is more than just “casting on.” There is some twisting and tying and looping and pulling. List out every thing involved in each step. Don’t treat anything like it’s too obvious.

Putting it to the test

Before you go all in and commit to recording everything, consider asking a friend you trust (who doesn’t have experience with what you’re teaching) to take a critical look at your outline. Ask them what questions they might have or what gaps need filling.

Planning supplemental materials

A lot of online course creators like to add bonuses to their online course. Things like workbooks, checklists, online communities, and whatever else they can dream up. These bonuses help increase the value of your online course and sweeten the deal for people who might still be debating whether or not they want to take the plunge and purchase.

How to make a content stand out?

To make the content stand out, insert a colored or textured background. The background will also create a cozy nook of sorts for the content to be housed in; this will add “personality” and an element of interest. Note: Don’t sacrifice visibility for the sake of using colors.

How to make a color stand out on a screen?

Using too many colors on the screen has a jarring effect. For instance, choose a vibrant color as the primary color in the palette. Then choose 2-3 other colors that complement the primary shade . To make the content stand out, insert a colored or textured background.

Can you recreate a video in eLearning?

Here is a golden rule of eLearning: if you have to demonstrate something, use a video. A chunk of text, however descriptive it may be, cannot recreate the realism video provides.

What are traditional academic courses?

11 Traditional Academic Courses. Academic courses are courses with a traditional academic structure followed by universities. Each section usually consists of an introduction to the course, where objectives are discussed, a short test to assess pre-existing knowledge, and multiple lectures.

What can you frame in a live meeting?

You can frame your live meetings with many different types of material, also: Quizzes, gamification, discussions in the discussion forum, transcripts of the live sessions, downloadable files (PDF) of your presentations.

What is a presell course?

Presell courses serve as a storefront of an upcoming course. They can rapidly validate a course idea and start building an email list of your potential students before officially releasing a course.

What is a mini course?

Mini-courses are short to consume summaries (teasers) of a full-sized course. Like presell and orientation courses, they serve as teasers that make students enroll in a course. However, in contrast to the other two categories, Mini-courses provide real educational value: A full summary of what will be taught in the full-sized course .

What is an orientation course?

An orientation course provides an overview of all the courses you offer. If you are offering many courses in your Academy, create an orientation course to build student engagement and interest with the course contents and let them get acquainted with the goals of your Academy.

What is drip feed in a course?

With the drip-feed course, you can organize the timely release of your content (section by section) so that it doesn’t become available to your students all at once. For example, if you’re running a fixed time frame course, ten weeks, it makes sense to drip your content weekly to keep students engaged and moving through the course.

What is niche topic?

Niche topics are created to teach particular skills like mini-courses. The difference between those two-course categories is that spotlight courses are oriented to a specific skill. Instructors can create a whole Academy with multiple niche courses and also sell them in bundles.

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