how to launch an online course on your blog with small following

by Tiffany Kessler 7 min read

Make a group post which describes your wish to make an online course Ask the people who interact with your post for a one-on-one interview. Alternatively, you could setup an online course survey.

Full Answer

What is a course blog and why should I start one?

Starting a course blog is a simple way to provide an enhanced learning environment for you and your students. An effective course blog can increase transparency and engagement, facilitate collaboration and creativity, and help improve communication and development.

How to launch a successful online course?

Having a strong presence online, an engaged social network or email list are big advantages. They can help you have a great course launch. But, just like Rome wasn’t built in a day, it takes time to attain a loyal audience, and when you do, you will need to invest more in your brand’s recognition.

How do I start a small blog?

Choose your blog name and get your blog hosting. Start your blog by adding WordPress. Pick a simple theme to make your blog your own. Add two key blogging plugins to find your readers and track stats. Write compelling content to create a blog that your readers love.

Where can I find the best online courses for bloggers?

Going straight to the source means cutting out the middle-man, and you can often get special pricing or offers straight from the instructor. There are also platforms that specialize in hosting online courses—the major ones are Udemy and Skillshare. I’ve featured blogging courses from both platforms on this list, but there’s a lot of overlap.

What is the best way to launch an online course?

Online course launch checklistChoose a “first steps” course idea.Create the course outline and the first module.Make your sales page.Set up a post-purchase thank you page.Devise your sales emails.Create a landing page for your live challenge.Set up a thank you page for your live challenge.More items...•

How do I launch without a list?

2:255:53How To Launch Without a List - Jeff Walker - YouTubeYouTubeStart of suggested clipEnd of suggested clipYou share some great content. And just by word of mouth your list will grow and often the rule ofMoreYou share some great content. And just by word of mouth your list will grow and often the rule of thumb I like and this is a nice rule time it doesn't always work this way sometimes.

How do you create an audience for an online course?

Guest post on other sites and blogs, directing readers back to your website or sales page.Make your course available to influencers and experts in your niche, and ask them to mention it to their audience in exchange for free access. ... Talk about your work (and your course) as a guest on webinars and podcasts.

How do I create an online mini course?

The art of doing: How to create a mini courseChoose a course topic. For those: ... Identify the target audience. Scoping out and identifying an audience is key to success. ... Provide a transformation. The best way to do this is to solve a real problem. ... Outline the content. ... Shrink the list. ... Repurpose content.

How do I sell a course without an email list?

But you don't need a list to launch your online course successfully. With the right strategy, you can be successful even if you haven't started growing your email list yet....Running ads on FacebookFacebook Marketing for Beginners.Facebook Marketing Made Simple.The Beginner's Guide to Facebook Marketing.

How do you get an audience before launching?

Here are some ideas for you to build an audience, before you have your product – or if you do not have a product at all.Grow a Social Audience. ... Grow an Email list. ... Use other peoples' audiences. ... Start a blog (and content marketing) ... Connect to influencers from your target market. ... Combine all of the above.

How can I promote my e learning course?

Marketing Tips To Promote Your eLearning CoursesIdentify your target audience. ... Tell them how your eLearning course meets their learning needs. ... Show them how your eLearning course is time and cost effective. ... Give them a sneak peek. ... Ask satisfied current learners to endorse your eLearning course.More items...•

How can I promote my course?

How to market your online course after it's publishedPromote your course on your blog. ... Start a YouTube channel. ... Publish a course promotion video on YouTube. ... Add student testimonials to your course sales page. ... Include a link to your course in your email signature. ... Add a course page to your main website. ... Build an email list.More items...•

How do online classes attract students?

5 tips to attract students for your online courseBe clear about your course. Nothing is most annoying than visit a site and didn't immediately find the information you seek. ... Provide infoproducts. ... Learn from your competitors. ... Take advantage of those who are already your student. ... Give something of value for free.

How do I sell my mini course online?

Establish your online audience Here are a few ways to do so: Launch a paid social media campaign. Ask other experts in your field to promote your mini course to their customer base. Write blogs about the subjects you'll be covering.

How do you create a digital course?

How to Create an Online Course for FreeChoose Your Course Topic.Identify the Target Audience.Gather and Structure Your Knowledge.Create an Online Course Outline.Choose Your Online Course Software or Platform.Create the Course Content.Make Sure Your Content is Engaging.Create a Community for Your Online Course.More items...•

How long should a free mini course be?

OK, the name should pretty much say it all, but just in case it's not clear, a mini course can take whatever form you want, but essentially it's no more than 2 hours long and it covers are fairly concise topic or handful of very specific topics related to the bigger course you are thinking of creating.

Why Course Creation Can Feel Overwhelming

Developing a course can seem like a lot of work. In particular, the challenge of writing content for a whole course can be pretty daunting.

Here are five steps to blog your way to a course

Your first step is to create profitability plan for your course. Many business owners develop a course topic based on their own interests, but in fact, your profitability will be based on what your audience wants and needs.

Wrapping It Up

And there you have it: a straightforward way to create your online course with the help of your blog. You have no more excuses: you can begin creating your course right away and start enjoying the benefits while you continue serving your clients.

How to create a mini course?

Choose a course topic. For those who have content already: A blogger, a YouTuber, a podcaster, an Instagrammer, etc. may have all the content needed to create a mini course and already have an audience. In this case, take a look at analytics to understand which topics may be good for a mini course.

What is a mini course?

1. To build an online audience. For creators whose biggest concern is finding and growing an online audience, a mini course is an incredible tool for doing so, especially if offered for free and used as a lead magnet, or offered to students who pre-pay for the full course.

Is Stefanie's list too large for a mini course?

Although Stefanie’s list is thorough, it’s still far too large for a mini course. The next step for any creator after making their list is to shrink that list even smaller. Here’s an example of a few mini courses Stefanie might teach based on her list: Editing Video on the iPhone with iMovie.

How to make an online course more engaging?

An easy way to make online courses more engaging is to stimulate the student visually. This means pictures and videos. The simplest method of using picture and videos in an online course would be constructing your online class more like a PowerPoint presentation:

What is the most important part of creating an online course?

One of the most important components of creating an online course is setting a learning goal for the course . However, there’s more to it. Every online course consists of various sections, and each individual section also needs to have a clear learning goal.

What does it mean to get started teaching?

Which means you need to get your knowledge together.

What is the target audience of an online course?

The target audience is the group of people to whom you are writing your course.

Is it a waste of time to create an online course?

It’s crucial that you decide on a specific course subject in the beginning phase of creating your online course. Be as specific as possible.

Do online courses require money?

Contrary to popular belief, the process of creating online courses doesn’t require a large chunk of money. If you know what you are doing, you can develop profitable online courses at no cost whatsoever. Creating successful online courses is like building powerful magnets.

Do you have to create all the content for an online course?

That being said, you don’t need to create all of the content for your online course before you start selling it. It’s always better to start off with a smaller batch of content, as this will allow you to take in feedback from your students and make improvements accordingly.

How long does it take to get an email every day?

You’ll get an email every day for 12 days with a lesson you can learn and apply that day. It starts with how to start blogging (appropriate), and moves through deciding on the focus and voice your blog will have, how to optimize your content for search engines, guest posting, and formatting.

Is Pinterest free to use?

Pinterest may be free to use, but it’s deceptively simple. There are certain strategies that you need to use on Pinterest to get in front of a big enough audience to drive traffic to your blog—and one of the most important factors is having a great-looking pin.

What is online course creation?

Course creation software. In a marketplace, your course is a part of a catalog, and you have the option to customize your course landing page but not much else aside from the course content.

Why are online courses important?

Online courses offer the opportunity to build a community and even earn some additional income.

What is Teachable Course Builder?

To begin with, the platform offers various options to customize the look and feel of your course. Build a website that reflects your brand, create sales pages for launching your course, and if you happen to know some code, use the Power Editor to tinker with it. If not, edit the templates available. Teachable's course builder accepts files from Dropbox, Google Drive, and OneDrive, among other content formats.

What is included in a store landing page?

Each store's landing page includes an overview, a "What's included" section, a content section, FAQs, and creator bios. And all courses, memberships, and digital downloads have a separate landing page. Once you create an online course, you can publish it immediately or pre-launch it to collect emails.

How to make a paid course on Udemy?

To create a paid course on Udemy, you first have to apply to become a premium instructor. Once approved, you'll see a series of easy-to-follow steps to help you create your first course. As you plan course content, keep in mind that all courses need at least 30 minutes of video and five lectures.

Can you offer courses on their own?

There's flexibility when pricing your course too. You can offer courses on their own or in bundles, and choose between a one-time fee, a payment plan, or a subscription. When you're ready to launch, create coupon codes to see a quick boost in course sales.

Why do people invest in online courses?

Investing in education and lifelong learning is an emerging trend among both old and young, and online courses come to fill the gaps of knowledge. People tend to prefer the comfort and flexibility of their own homes, avoiding the complexities of commuting to physical classes.

How much will the elearning market be in 2025?

The elearning market is expected to exceed $325Billion by 2025 (see above), with a yearly growth of 5% (Global Market Insights)! Becoming an online instructor means you could be earning from a few hundred dollars per year to a six-figure income.

What is needed to create a sales page?

A sales page requires two things, the copy and the design . To write the perfect copy, you will need to understand your audience, what they are looking for and how to convince them. We will be going through that below.

Why is offering a free course important?

Offering a free course can work for your benefit as it can generate leads for expensive courses or a way to showcase your expertise. Don’t forget, it is the first point of contact to create rapport. We all love good communication, creating relationships and this sense of familiarity is what will help you sell more courses.

What does a good title mean for a course?

Ultimately, the title of your course reflects the name of your brand, your work or training, and can potentially describe you as the best-selling trainer in your field.

What is the difference between learning goals and learning outcomes?

Whereas, ‘learning objectives’ or ‘learning outcomes’ tend to be more specific and more measurable in terms of what you expect your students to learn and be able to do once they complete the course.

Is LinkedIn a B2B network?

LinkedIn is perfect for B2B courses. It is the top professional network, LinkedIn is perfect for reaching out to the corporate world, promote a course towards professionals and job-related skills.

How to start a blog on Bluehost?

To begin simply click Log In. Bluehost provides several blog design options, but simply scroll to the bottom and click Skip This Step (you’ll see why in a moment). WordPress is now installed. Simply click Start Building to go to your new blogging dashboard and continue to Step 3.

What is a blog?

According to Wikipedia, a blog is a discussion or informational website published on the World Wide Web consisting of “ discrete, often informal diary-style text entries (posts).”. The term “weblog” was coined by Jorn Barger on December 17, 1997.

Why do I need a theme for my blog?

A theme allows you to pick a design for your blog without the need for coding expertise or design knowledge. In other words, a good theme helps you to design your blog exactly how you want it to look. If you’re not a coder (I’m certainly not a coder), then a theme makes the design work a million times easier.

Why is it important to choose a domain name for a blog?

Choose your domain name. Your domain name is an important part of your blog because it creates a first impression —it is the name of your blog. Also known as your URL, your domain is also your address on the web. For example, our domain name is www.theminimalists.com.

Is it important to start a blog?

Yes, starting a blog is arguably more important than ever. Whether you want to publish your writing, build an audience, open a business, or start a podcast, your blog is the home for your creative projects. Once you’ve started a blog, you are no longer reliant on other people’s platforms.

Is it free to start a blog?

The good news is that starting a blog is free with WordPress. All you need to pay for is hosting, as outlined in the step-by-step instructions above. There are also other “free” amateur services like Tumblr or Blogger that allow you to start a blog on those company’s platforms.

How to start a blog for a course?

Step 1: Decide the Purpose of Your Course Blog. The first thing you’ll want to do is spend some time thinking about what you want to use the course blog for.

Why do we need a course blog?

An effective course blog can increase transparency and engagement , facilitate collaboration and creativity, and help improve communication and development. In this post, we’ll discuss what course blogs are and explain the benefits ...

What to do after you have your blog set up?

After you have your blog set up, it’s important to make sure students can easily access and connect to it. You might consider adding a link to it in your email signature as well as on the school website directory.

How to create a blog page?

To create a page, you can go to Pages > Add New: The main elements to fill out are the page title and the page content. In the content box, you can add images, videos, text, links, etc. When you’re done, click on the Publish button in the right sidebar. Step 6: Configure Your Blog’s Post Settings.

What to do when you are in the back end of WordPress?

Once you’re in the back end of WordPress, the first thing you’ll want to do is configure your privacy and user settings. This is important because it influences who will be able to access and view the blog.

Why is blogging important in a course?

The blogging platform you choose is important because it influences usability.

What is a blog in education?

Plus, a blog can be more engaging and interactive than traditional, text-based learning materials. Students can play with multimedia forms such as video, images, and links. While enhancing your students’ education may be reward enough, there are other ways a course blog can benefit you as well.

image