how to create multiple pricing for my online course

How do I price my online courses?

Nov 10, 2021 · There is no single solution for you course creators to price your online courses, right? As your business and marketing strategy needs vary, there are many phases that you have to go through until you find the most appropriate price tag to put on your courses. Testing different price points; Deciding when to drop or increase the price of your courses

How do I get more customers for my online courses?

Aug 17, 2021 · A Simple Pricing Strategy for Online Courses Step 1: Pick Your Initial Course Price. Let’s start with some ground rules. You will not guess the perfect price on the... Step 2: Validate Your Course. If you’ve already launched your course to …

Do I need to put a price on my course?

Feb 18, 2020 · WEEK 1: Plan your online course topic, market research & pricing. WEEK 2: Create your course content and structure. WEEK 3: Film your course. WEEk 4: Set-up your online school, email marketing and online course tech + launch your course. BONUS MODULE: Online course launches and course marketing. You get:

How can I charge more for my training courses?

Mar 14, 2016 · The people visiting your site have different budgets and needs. Some want a short, do-it-yourself course, that doesn't cost much, while others need more pers...

Step 2: Validate Your Course

If you’ve already launched your course to your audience and they’re actually buying it, you can skip this step and learn about tiered pricing in Step 3.

Step 3: Create Pricing Tiers

Back in Spring of 2015, we offered two pricing tiers for our flagship course, Get 10,000 Subscribers, which taught folks how to build their email lists to 10,000 subs: one was $600 and the other was $1200.

Step 4: Evaluate Sales

Adding multiple pricing tiers for your course will do amazing things to your revenue — if you’re tracking sales and tweaking your prices accordingly.

What Are You Waiting For?

Don’t forget to download our free Ultimate Pricing Toolkit for Course Creators so you can pick a price, craft your tiers, sell your course, and keep adjusting.

What is membership academy?

The Membership Academy is the best type of online course set-up to go for, for those who want to impact lots of people at the same time, reach a large market, generate sustained monthly income and grow a large membership following.

What is a lead magnet course?

If you are creating a lead magnet course, your goal is to create a short, simple, quick mini-course or mini-challenge that has the primary purpose of growing your email list and followers.

How much does a lead magnet cost?

A lead magnet or mini course is usually free of charge, or very low priced (between $5-$47) , as its main purpose is to get new leads, followers and prospective customers onto your email list and into your sphere of influence.

How does pricing help you?

Your decisions about pricing can help you achieve a range of goals, from greatly increasing penetration in your current market, to entering a new market, to elevating your brand, to impacting the sales of your other products. Each of these goals requires a different approach to pricing.

Is pricing a set and forget?

Pricing is usually not a “set it and forget it” part of your business. You will almost always need try out multiple price points for any given offering – initially, and over time – and most of the tactics discussed above will result in your making adjustments to your prices as well.

Do you have to have a single customer for your offerings?

Always remember that there is no single customer for your offerings. Some are looking for more value than others; some are willing to pay higher prices than others. To make sure you capitalize on the full potential of any given offering, provide multiple options at different prices.

What are the benefits of taking a course?

​Some of the most common benefits that you can often focus on when communicating the value of your course are: 1 ​It will earn you more money 2 It will save you money 3 It will save you time 4 It will satisfy a deep desire of some sort 5 It will bring happiness and fulfillment

What happens when someone pays you?

When someone pays you, they aren't just getting access to your course. They're also paying for technical support if something goes wrong, and in some cases access to you one-on-one through forums or discussion boards where they can get personal answers to their questions.

Should you increase the price of a course?

You should strongly consider increasing the price of your course over time. Especially if you intend to keep adding more content and value to the course, instead of just leaving it the same from day one.

1. Understand the transformational value of your course

One of the main difficulties and barriers when it comes to pricing online courses is the idea that you are charging for your expertise, which can be really intimidating.

2. Realize how much this transformation worth

This is much easier to calculate if your transformation involves helping your students to make more money.

3. Do not be afraid to charge

When you charge less, students tend to underestimate the content of your course. Graph via ConvertKit.

4. Think about how much you want to profit from your course

This is not the determining factor for pricing online courses, but it helps put things in perspective.

5. Find out how much you need to charge to make a profit

Remember that after creating your course, you still need to dedicate time to marketing, customer service, creating updates, etc.

6. Offer the ability to purchase additional resources

This is an interesting factor for pricing online courses, which few people take into consideration.

7. Define a billing structure

Once you have decided how much you will charge, there is still one final step to pricing online courses: define how you will structure this billing.

Corporate Live Workshop

Recently, I ran a one day instructional designing workshop to a much esteemed automobile company and I had almost 25 participants in my class.

Online Live Public Workshop

I am currently running a public speaking skills workshop called “Connecting the Dots” for 6 weeks and 2 hours each week. So the total duration of the program is 12 hours.

Online Recorded Workshop: Trip Wire Pricing

I have been waiting to get to this spot, and this is my favorite. My real passion is to develop products because with products you become invincible.

Pricing an intermediate course

Now based on the first recorded product, I got a lot of insights about the pain points of my audience.

How to make an online course more engaging?

An easy way to make online courses more engaging is to stimulate the student visually. This means pictures and videos. The simplest method of using picture and videos in an online course would be constructing your online class more like a PowerPoint presentation:

What is the most important part of creating an online course?

One of the most important components of creating an online course is setting a learning goal for the course . However, there’s more to it. Every online course consists of various sections, and each individual section also needs to have a clear learning goal.

What is the target audience of an online course?

The target audience is the group of people to whom you are writing your course.

What does it mean to get started teaching?

Which means you need to get your knowledge together.

Is teaching more than imparting knowledge?

Remember, teaching is more than just imparting knowledge. Never in human history has so much knowledge been so accessible to anyone with such a low barrier for entry. Just on your phone, you can bring up a wealth of information about Nuclear Physics with just a few keystrokes. Fifty years ago, you’d have to break out an encyclopedia or a book dedicated to the subject, and it’d be just as much work to get another point of view on the same topic.

Is it easier to drop out of online courses?

The thing with online courses is that it’s a lot easier to drop out of them: you just stop, and there’s no consequences at all, nothing to bite you for not completing. This understandably damages completion rates. A study examining sixteen online courses offered by the University of Pennsylvania revealed that the average completion rate was 4%.

Is it a waste of time to create an online course?

It’s crucial that you decide on a specific course subject in the beginning phase of creating your online course. Be as specific as possible.

What is the goal of becoming a certified personal trainer?

The goal of becoming a certified personal trainer is to make a living as one. Making a living is directly correlated to how much you can make based on your rates and being confident in how you present them.

Is personal training a luxury?

Personal training is considered to be a luxury item, similar to getting massages, manicures and pedicures, and even the occasional teeth whitening. As these items are not a necessity, they will be amongst the first things cut from a client’s budget should the economy take a downturn.