how to create a successful online course

by Callie Ullrich 9 min read

10 Steps To Creating A Wildly Successful Online Course.

  • Pick the perfect course topic.
  • Ensure your course idea has high market demand.
  • Create Magnetic and Compelling Learning Outcomes.
  • Select and Gather your Course Content.
  • Structure Your Modules and Course Plan.
  • Determine the most engaging and effective delivery methods for each lesson.
  • Filming, Recording, and Editing your Online Course.
  • Setting up your online school.
  • Pricing your course and feeding into a bigger education-based business model.
  • Launch and Ongoing Marketing.

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  1. Pick the perfect course topic.
  2. Ensure your course idea has high market demand.
  3. Create Magnetic and Compelling Learning Outcomes.
  4. Select and Gather your Course Content.
  5. Structure Your Modules and Course Plan.
  6. Determine the most engaging and effective delivery methods for each lesson.
Sep 1, 2021

Full Answer

How do you create your own online course?

So you want to create an online course, or maybe you have a course ... to think about this when you're creating your course topic is that you are the hero of your own story. So you want to think about, if I were to write the story of my life and position ...

How to make a great online course?

What Makes a Good Online Course?

  • Natural Learning Content. ...
  • Student-Friendly Pacing. ...
  • Sense of Community. ...
  • Smart Use of Multimedia. ...
  • Self-Directed Assignments. ...
  • Ease of Navigation. ...
  • Additional Roads of Exploration. ...
  • Appeals to All Learning Styles. ...
  • Technology That Works. ...
  • The Element of Surprise. ...

How to start creating an online course?

Step 2: Develop Your First Online Course

  • Creating a course outline. In order to create a course outline, you will need to divide the course curriculum into main topics and sub-topics.
  • Choosing your learning method. Decide on a learning method or a blended approach you want to follow and stick with it. ...
  • Uploading your first course. ...
  • Adding the learning material. ...

How to create and sell a profitable online course?

Validate Your Online Course

  • Validate By Asking. A simple way to validate a course is to survey your existing audience. With a software like Typeform, you can create a really engaging survey.
  • Pre-Sell Your Online Course. You may also want to consider pre-selling your course. ...
  • Launch a Pilot Course. After her pre-sale experiment, Dorie sent out another email to her broader audience. ...

Who can create online courses?

Anyone with knowledge in a particular area can create online courses. You don’t need a formal qualification or a degree to teach an online course....

How much money can you make selling online courses?

While some course creators make $50k+ month, most successful ones make between $1k-$10k per month. However, your actual course revenue depends on v...

How long does it take to create an online course?

As you might expect, there is no set-in-stone amount of time to create an online course. Generally speaking, it can take anywhere between 20 and 50...

What is the cost of creating an online course?

Generally speaking, it can cost you anywhere between $140 and $10,770 to create your own online course. But, of course, it could even be more, as m...

Can I create an online course for free?

Yes, it is possible to create an online course for free, but for that, you’ll need to do all the work yourself. Plus, you should use your smartphon...

How long should an online course be?

An online course should be as long or short as it needs to deliver value to your target audience and cover the information thoroughly. Overall, it...

What technical skills do I need to create an online course?

In most cases, you don’t need any technical skills. You’ll have to learn about a few things, such as video creation and setting up your course webs...

Where can I host my online course?

There are several options for hosting your online course, but the two best platforms are Thinkific and Kajabi. These platforms allow you to build y...

How much should you charge for your online course?

There is no definite answer to this, and you need to evaluate your competition, the value your course provides to students, and the niche you’re in...

7 Steps to Create a Successful Online Course and Generate 6-7 Figures

Do you want to create a successful online course and generate 6-7 figures in revenue? If so, you're in the right place! In this blog post, we will walk you through seven steps that will help you achieve this goal. Creating an online course can be a lucrative and rewarding experience, but it's important to do it the right way. Let's get started!

Step 1: Choose a Topic

The first step in creating a successful online course is to choose a topic that you're passionate about. This will be the foundation of your course, so it's important to pick something you know inside and out. You'll also want to make sure there is enough demand for the topic you choose. Do some research online to see if there is a market for it.

Step 2: Create a Course Outline

Once you've chosen a topic, the next step is to create a course outline. This will help you organize your thoughts and ensure that your course is well-rounded and covers all of the necessary topics. The outline should be detailed and include a breakdown of each lesson.

Step 3: Create Videos or Audio Files

In order to create a successful online course, you'll need to create videos or audio files that cover the topic in depth. This is where you'll share your expertise with your students and help them learn everything they need to know about the subject matter. Be sure to make the videos and audio files engaging and interesting.

Step 4: Choose a platform to sell your online course

You can either choose to sell your course on a marketplace or create your own website. We recommend Teachshack marketplace as it's free to host and the platform helps you sell more.

Step 5: Create a Landing Page

In order to sell your online course, you'll need to create a landing page that explains what the course is about and how it can benefit potential students. The landing page should be well-designed and persuasive, so that people are more likely to sign up for the course.

Step 6: Market Your Course

The next step is to market your online course. This can be done in a number of ways, such as through social media, email marketing, and paid advertising. It's important to be creative and aggressive in your marketing efforts, so that more people become aware of the course and are encouraged to sign up.

Step 1: Validate your idea

Before you put the time and energy into creating a course it’s extremely important to validate that there is market demand. You want to ensure that people are willing to pay for the solution you are offering.

Step 2: Outline your online course

Your course outline is the foundation of the entire course creation process.

Step 3: Create your course content

After you have your course outline 100% complete you are ready to begin creating the actual content.

Step 4: Build your online course membership site

Your membership site will be the central hub for your online course. This is where customers will be able to access all the content you created in phase one.

Step 5: Market and sell your online course

One of the most effective ways to increase your reach is by partnering with other people/businesses that are already serving your target market and have them promote your product to their audience.

Online Course Examples

Here are a few examples of clients who have taken their businesses to a whole new level by adding an online course to their product suite.

How to sell a course?

To sell your course, you have to market it. Set a budget and create a marketing campaign or a marketing calendar, to outline the marketing activities you plan to do to promote and sell your course.

How to keep students engaged in online learning?

To keep your students motivated and engaged, create an online community with all students. In the community they can ask questions, interact and share experiences and ideas with each other.

What is the next step in market research?

If your market research validates your course idea, the next step is to set up compelling learning objectives, so that your potential students know what they will learn and achieve if they take and complete the course.

What is online course?

Online courses fit under the category of info products (or at least that's what we used to call them before watching videos online was even possible). Back then, you could choose from ebooks, big-box items, or live seminars.

Why do you base your script on the rough draft?

You base it on the rough draft because including visuals can easily change a script.

What are the platforms for online courses?

Online course platforms are one of the most popular methods of distributing your online courses. Platforms such as Coursera and Udemy are vibrant course marketplaces where you can sell your tutorials. These platforms provide a stable and integrated environment for course uploading, marketing, and selling.

What are the demographic factors to consider when creating a course?

The following are some of the demographic factors that you need to consider: Age of your target audience. The Gender your course is more popular with. The average Education Level of your target audience.

What to do after you complete the above steps?

After you've completed each of the above steps, it's finally time to jump in and create the actual course material. Here, you have a plethora of choices regarding the medium; I recommend going with video courses as these tend to have the most impact.

Step 1: Creating an Online Course? Start with Market Research

Having a course topic is not the first step to creating an online course.

Step 2: Choose Your Online Course Topic

After conducting your market research, you’re ready to choose your course topic.

Step 5: Square Away the Details: Naming & Pricing Your Online Course

In my experience, I’ve seen that my students generally land in one of two camps:

Step 6: Presell Your Course

Pre-selling your online course could be the difference between launching to crickets and launching successfully.

Step 7: Choose a Course Platform

Now it’s time for the nitty gritty tech stuff: choosing an online course platform for your online course.

Step 8: Create the Course Materials

After choosing the online course platform that is the best fit for your business, it’s time to teach what you know!

Step 9: LAUNCH!

YESSSS!!! Now that you’ve done everything and gotten all your ducks in a row, it’s time to launch your online course!

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