A firm whose employees embrace conscious marketing and which is concerned with only its closest stakeholders is considered to be. ethically but socially responsible. 11. A firm makes generous donations to charities, but its employees are always being scrutinized for engaging in questionable sales practices.
20. The objective of the last step of the ethical decision-making framework is to weigh various alternatives and choose the most appropriate action to take. What action should be taken if the marketer is not confident about that decision
20. The objective of the last step of the ethical decision-making framework is to weigh various alternatives and choose the most appropriate action to take. What action should be taken if the marketer is not confident about that decision
A firm whose employees embrace conscious marketing and which is concerned with only its closest stakeholders is considered to be. ethically but socially responsible. 11. A firm makes generous donations to charities, but its employees are always being scrutinized for engaging in questionable sales practices.