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Think global, act local has long been the mantra of the transnational. True transnational capability requires: · Exploiting the global integration · Assuring local acuity, responsiveness and flexibility The transnational corporation simultaneously pursues global efficiency, national responsiveness and knowledge development and exploitation on a worldwide basis.
Other companies use an arrangement that eliminates artificial geographic barriers. This type of MNC is often called a transnational, or borderless, organization and reflects a geocentric attitude.For example, IBM dropped its organizational structure based on country and reorganized into industry groups.
We tend to read the following terms and think they refer to any company doing business in another country. International Multinational Global Transnational Each term is distinct and has a specific ...
Transnational Organization. Organizations competing on an international basis face choices in terms of resource allocation, the balance of authority between the central office and business units, and the degree to which products and services are customized in order to accommodate tastes and preferences of local markets.
The key philosophy of a transnational organization is adaptation to all environmental situations and achieving flexibility by capitalizing on knowledge flows (which take the form of decisions and value-added information) and two-way communication throughout the organization. The principal characteristic of a transnational strategy is the differentiated contributions by all its units to integrated worldwide operations. As one of its other characteristics, a joint innovation by a company's headquarters and by some of its overseas units leads to the development of relatively standardized yet flexible products and services that can capture several local markets. Having a product or service that is recognizable anywhere and universal enough to capture multiple demographics in multiple regions will enable a firm to successfully develop on the global set.
Improvements apparently resulted both from efficiencies gained from global integration and flexibility inherent in national responsiveness. In 2008, Sherise Epstein reported in “ Globalization: Transnational Corporations and Economies and Culture ” that transnational corporations (including McDonald's and WalMart) bring their corporate culture to parts of the world where it may — or may not — necessarily belong or behoove the native population. Subsequently, this may cause potential issues between those who appreciate the new cultural structure and those who do not.
A transnational strategy allows for the attainment of benefits inherent in both global and multidomestic strategies. The overseas components are integrated into the overall corporate structure across several dimensions, and each of the components is empowered to become a source of specialized innovation.
It is important to understand that a transnational firm brings goods and services to locales where the culture may not always be parallel with the culture from which the goods and services originate — sensitivity in this respect is of the utmost importance.
Transnational companies often enter into strategic alliances with their customers, suppliers, and other business partners to save time and capital. As long-term partnerships, these alliances may bring specialized competencies to the firm, relatively stable and sophisticated market outlets that hone its products and services, and stable and flexible supply sources. This may result in a virtual corporation, consisting of several independent firms that collaborate to bring products or services to market from various points on the globe.
A global strategy involves a high degree of concentration of resources and capabilities in the central office and centralization of authority in order to exploit potential scale and learning economies. Customization at the local level is thus necessarily low.
An organization in which the national viewpoint supersedes the global viewpoint is a transnational organization.
A cultural orientation where people belong to a loose social framework and their primary concern is for themselves and their families is based on power distance. False (In cultures where individualism predominates, the social framework is loose. Collectivistic cultures are tightly knit social frameworks.)
Transnational Organization. Organizations competing on an international basis face choices in terms of resource allocation, the balance of authority between the central office and business units, and the degree to which products and services are customized in order to accommodate tastes and preferences of local markets.
The key philosophy of a transnational organization is adaptation to all environmental situations and achieving flexibility by capitalizing on knowledge flows (which take the form of decisions and value-added information) and two-way communication throughout the organization. The principal characteristic of a transnational strategy is the differentiated contributions by all its units to integrated worldwide operations. As one of its other characteristics, a joint innovation by a company's headquarters and by some of its overseas units leads to the development of relatively standardized yet flexible products and services that can capture several local markets. Having a product or service that is recognizable anywhere and universal enough to capture multiple demographics in multiple regions will enable a firm to successfully develop on the global set.
Improvements apparently resulted both from efficiencies gained from global integration and flexibility inherent in national responsiveness. In 2008, Sherise Epstein reported in “ Globalization: Transnational Corporations and Economies and Culture ” that transnational corporations (including McDonald's and WalMart) bring their corporate culture to parts of the world where it may — or may not — necessarily belong or behoove the native population. Subsequently, this may cause potential issues between those who appreciate the new cultural structure and those who do not.
A transnational strategy allows for the attainment of benefits inherent in both global and multidomestic strategies. The overseas components are integrated into the overall corporate structure across several dimensions, and each of the components is empowered to become a source of specialized innovation.
It is important to understand that a transnational firm brings goods and services to locales where the culture may not always be parallel with the culture from which the goods and services originate — sensitivity in this respect is of the utmost importance.
Transnational companies often enter into strategic alliances with their customers, suppliers, and other business partners to save time and capital. As long-term partnerships, these alliances may bring specialized competencies to the firm, relatively stable and sophisticated market outlets that hone its products and services, and stable and flexible supply sources. This may result in a virtual corporation, consisting of several independent firms that collaborate to bring products or services to market from various points on the globe.
A global strategy involves a high degree of concentration of resources and capabilities in the central office and centralization of authority in order to exploit potential scale and learning economies. Customization at the local level is thus necessarily low.